About Baton
Baton is a Transportation, Automotive & Logistics company based in San Francisco (United States) founded in 2019, and was acquired by Ryder in August 2022. Trucking services are facilitated via an online marketplace platform. It operates on a AI-as-a-Service model. Baton has raised $13.8 million across 3 funding rounds from investors including Ryder, Prologis and 8VC. Baton offers products and services including Digital Platform. Its focus areas include Transportation, Freight & Logistics and Trucking.
Company details
A digital platform is being built by Baton to eliminate waste in the trucking industry. Focus is placed on leveraging optimization and AI to enhance freight networks. Efforts are made to reduce carbon emissions through efficient planning. The supply chain industry is targeted for transformation with innovative solutions.
Products & Services of Baton
Baton offers a comprehensive portfolio of products and services, including Digital Platform.
A platform is built to optimize freight networks.
Funding Insights of Baton
Baton has successfully raised a total of $13.8M across 3 strategic funding rounds. The most recent funding activity was a Series A round of $10.5 million completed in March 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $13.8M
- Total Rounds 3
- Last Round Series A β $10.5M
- First Round $3.3M
(Nov 2019)
- Investors Count 14
All 3 funding rounds of Baton with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
14 investors in total: 6 institutional and 8 angel.
Investors in Baton
Baton has secured backing from 14 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Ryder, Prologis and 8VC.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital firm investing in technology, life sciences, and related sectors. | 8vc.com | |||
VC fund focused on early stage trade & logistics sectors | growth.maersk.com | Copenhagen, Denmark | ||
Early-stage investments are provided to transformative technology companies. | svangel.com | San Francisco, United States | ||
Fleet leasing and supply chain solutions are provided globally. | 1933 | ryder.com | Miami, United States | |
REIT that invests in logistics real estate properties | 1983 | prologis.com | San Francisco, United States | |
Lineage is recognized as a leader in cold storage and logistics solutions. | lineagelogistics.com | Novi, United States | ||
SM Shoaib Makani | Founder of KeepTruckin, active angel investor in Indian startups | unknown_b22110c49427474c8 | ||
JL John Larkin | Angel investor focusing on Indian startups, limited public data available. | unknown_182278133d024eb88 | ||
JM Jett Mccandless | Founder & CEO of Project44, active angel investor in logistics tech | unknown_6239f805de6f4b72a | ||
RP Ryan Petersen | Founder of Flexport, active angel investor in tech startups | unknown_ac3eadd0966e40edb |
Investor details for Baton
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of Baton
476 people are tracked at Baton (150 in leadership, 10 in board & advisors, 316 in team).
| Name | Role | Group |
|---|---|---|
Jessica Spell | Employee Relations Partner | Leadership |
Nadra Redding | Human Resources Partner | Leadership |
Chris Basler | Director Of Operations | Leadership |
Patrick Pendergast | Vice President, Talent Acquisition And Dedicated Operations | Leadership |
Deandra Golden | Human Resources Onsite Partner | Leadership |
Cal Silveus | Director Of Operations - Maintenance | Leadership |
Brian Wood | Vice President, Enterprise Technology Services | Leadership |
Ramesh Sundaresan | Vice President Technical Services & Operations | Leadership |
Stephanie Tillman | Director Of Recruiting | Leadership |
Darin J. Cooprider | Senior Vice President & General Manager | Leadership |
Chelsey Sheets | Director Of Recruiting | Leadership |
Ed Tobon | Group Director, Talent Acquisition | Leadership |
Mike Bosch | Senior Director, Digital Technology | Leadership |
James Boston | Director Of Maintenance Operations - West Region | Leadership |
Dylan Brown | Director Customer Service Logistics | Leadership |
Matt Gross | Senior Director Of Customer Logistics | Leadership |
Bill Anderson | Group Director, International SHS | Leadership |
Kevin Askew | VP Transportation Execution And Strategy | Leadership |
J. Steven Sensing | President, Supply Chain Solutions & Dedicated Transportation Solutions | Leadership |
Michael Cole | Senior Director, Human Resources Business Partner | Leadership |
456 more people are available in the full profile.
Complete people profiles for Baton
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
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- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Baton
4 dated milestones of Baton across 3 years, from founding to its latest funding, stage changes and deals.
- Founded Baton is founded.
- Funding First funding round of $3.3M.
- Funding Latest funding round, Series A, of $10.5M.
- Exit Acquired by Ryder.
Web traffic of Baton
The website of Baton (baton.io) receives about 8.5K visits a month.
- Monthly visits8.5K
▲ 3% vs previous month
Top companies in Logistics Technology & Platforms
3 companies that operate in the same segment as Baton (Logistics Technology & Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Food and grocery deliveries are facilitated through an app-based platform. | 2013 | San Francisco, California, United States | USD 2.5 B | USD 10.72 B | 80,579 | |
AI-powered cloud-based vehicle tracking solutions are offered for fleet owners. | 2015 | San Francisco, California, United States | USD 915 M | USD 1.62 B | 5,792 | |
Cloud-based logistics software suite is provided for supply chain management. | 1994 | Schaumburg, Illinois, United States | USD 35 M | USD 1.42 B | 3,600 |
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Related news about Baton
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Frequently Asked Questions about Baton
Baton was founded in 2019.
Baton is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Baton is a funded company, having raised a total of $13.8M across 3 funding rounds to date. The company's 1st funding round was a Seed of $3.3M, raised on Nov 2019.
A digital platform is being built by Baton to eliminate waste in the trucking industry. Focus is placed on leveraging optimization and AI to enhance freight networks. Efforts are made to reduce carbon emissions through efficient planning. The supply chain industry is targeted for transformation with innovative solutions.
Baton offers Digital Platform.
Baton has 14 investors. Key investors include Ryder, Prologis, 8VC, Maersk Growth, and Lineage.
Yes. Baton was acquired by Ryder in August 2022.

