About Beats Electronics
Beats Electronics is a company based in Santa Monica (United States) founded in 2008 by Dre and Jimmy Lovine was acquired by Apple in May 2014. Beats Electronics has raised $560 million across 2 funding rounds from investors including Apple and The Carlyle Group. Beats Electronics has completed 1 acquisition, including MOG. Beats Electronics offers products and services including Powerbeats Pro 2, Beats Studio Pro, and Beats Pill. Beats Electronics operates in a competitive market with competitors including Skullcandy, Sennheiser, Bose, JBL and Marshall Headphones, among others.
Products & Services of Beats Electronics
Beats Electronics offers a comprehensive portfolio of products and services, including Powerbeats Pro 2, Beats Studio Pro, and Beats Pill.
Wireless earbuds built for athletes with long battery life.
Over-ear wireless headphones featuring noise cancellation technology.
Portable wireless speaker for high-quality audio playback.
Apps and channels of Beats Electronics
Beats Electronics publishes 1 mobile app with over 5M+ downloads; its YouTube channel Apple Music has 1.44M subscribers and 30 videos.
Videos from Beats Electronics
The most watched videos on Beats Electronics's YouTube channel, Apple Music (1.44M subscribers). Click a video to play it here.
More on Apple Music.
Funding Insights of Beats Electronics
Beats Electronics has successfully raised a total of $560M across 2 strategic funding rounds. The most recent funding activity was a Private Equity Round of $500 million completed in September 2013. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $560M
- Total Rounds 2
- Last Round Private Equity Round — $500M
- First Round $60M
(Mar 2013)
- Investors Count 1
All 2 funding rounds of Beats Electronics with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep 2013 | $500M | Private Equity Round | – | – | |
| Mar 2013 | $60M | Private Equity Round | – | – | – |
2 investors in total: 2 institutional.
Investors in Beats Electronics
Beats Electronics has secured backing from 2 investors, including venture fund and institutional investors. Prominent investors backing the company include Apple and The Carlyle Group.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity investments are directed toward multiple sectors. | 1986 | carlyle.com | - | |
Consumer electronics, computers, and software are designed and sold worldwide. | 1976 | apple.com | Cupertino, United States |
Investor details for Beats Electronics
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People of Beats Electronics
1171 people are tracked at Beats Electronics (297 in leadership, 7 in board & advisors, 867 in team).
| Name | Role | Group |
|---|---|---|
Dre | Co-Founder | Leadership |
Jimmy Lovine | Co-Founder | Leadership |
Erfan Ahmed | Senior Director, Worldwide Offers And Business Development | Leadership |
Heather Mewes | Head of Licensing - IP Law, Licensing & Litigation Group | Leadership |
Rebecca Cullen | Senior Director, Real Estate And Development - Global Real Estate Expansion And Operations | Leadership |
Neville Clubwala | People Business Partner Leader | Leadership |
Jasleen Kaur | Human Resources Business Partner | Leadership |
Tim Cook | CEO | Leadership |
Vishwajeet Sukhija | Business Head - Enterprise | Leadership |
Drea Zlanabitnig | Associate Creative Director (photography) | Leadership |
Krasimir Kolarov | Director, Embedded Media | Leadership |
Ana Simões | Senior Art Director | Leadership |
Lynne Coy | Sr. Director Talent Acquisition | Leadership |
Yancy Rivera | Director Of Recruiting, Aiml, Swe, Is&t, AIS And Inclusive Sourcing | Leadership |
Garret Lee | Store Leader / General Manager | Leadership |
Kirsten Haithcox | Senior Director of People | Leadership |
Priya Balasubramaniam | VP, Operations | Leadership |
Hyunjae Kim | Head Of Legal Technology Solutions | Leadership |
Ikshit Sharda | People Business Partner | Leadership |
Courtney Peck Robles | Director, People Operations | Leadership |
1151 more people are available in the full profile.
Complete people profiles for Beats Electronics
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- Professional contacts
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Investments & Acquisitions by Beats Electronics
Beats Electronics has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include MOG.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
On-demand music streaming is offered via subscriptions across multiple platforms. | mog.com | Berkeley, United States | 2005 | Jul 2012 | •••• |
Complete acquisition details for Beats Electronics
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Timeline of Beats Electronics
5 dated milestones of Beats Electronics across 6 years, from founding to its latest funding, stage changes and deals.
Competitors of Beats Electronics
Beats Electronics operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Skullcandy, Sennheiser, Bose, JBL and Marshall Headphones, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| skullcandy.com | 2003 | Park, United States | – | – | Headphones, earbuds, speakers, and gaming accessories are manufactured. | |
| sennheiser.com | 1945 | Lehrte, Germany | – | 48 | Headphones, microphones, and wireless transmission systems are provided. | |
| bose.com | 1964 | Framingham, United States | – | 11 | Audio products are manufactured and technologies are developed. | |
| jbl.com | 1946 | Los Angeles, United States | – | 1 | Audio devices are manufactured and distributed by JBL since 1946. | |
| marshallheadphones.com | 2009 | Stockholm, Sweden | – | – | Produces and sells audio amplifiers, speakers, headphones, and music merchandise worldwide. | |
| qcy.com | 2001 | Kowloon, China | – | – | QCY is recognized as a major Bluetooth headphone manufacturer. |
Detailed competitors of Beats Electronics
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Web traffic of Beats Electronics
The website of Beats Electronics (beatsbydre.com) receives about 1.3M visits a month.
- Monthly visits1.3M
▼ 18.9% vs previous month
Websites whose visitors overlap most with Beats Electronics. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
soulelectronics.com | soulelectronics.com | 100% | – | – | – |
| solrepublic.com | 98% | 6.1K | #3,590,999 | View details | |
| ultimateears.com | 90% | 272.1K | #154,432 | View details | |
joesge.com | joesge.com | 82% | – | #282,538 | – |
| vittz.co.kr | 82% | – | #236,245 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Beats Electronics
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- 40 similar websites
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Latest news on Beats Electronics
Complete news archive for Beats Electronics
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Beats Electronics
10 companies that operate in the same segment as Beats Electronics (Consumer Electronics), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Microsoft is recognized for software, hardware, and gaming solutions. | 1975 | Redmond, Washington, United States | – | USD 281.72 B | 228,000 | |
Consumer electronics, computers, and software are designed and sold worldwide. | 1976 | Cupertino, California, United States | – | USD 416.16 B | 164,000 | |
Consumer electronics and entertainment products are designed for global markets. | 1946 | New York, New York, United States | – | USD 78.25 B | 112,300 | |
Manufacturer of consumer electronics and home appliances products | 1984 | Qingdao, Shandong, China | – | USD 43.1 B | 122,730 | |
High-end audio equipment is manufactured for home and automotive sectors. | 1965 | Worthing, United Kingdom | USD 37.6 M | – | – | |
Multi-category electronics are provided by an internet-first brand. | 2020 | London, England, United Kingdom | USD 448.3 M | – | – | |
Mobile technologies for Nokia are manufactured and supplied globally. | 2016 | Espoo, Finland | USD 610 M | USD 189.56 M | 68 | |
Mobile devices, cases, tablets, and screen protectors are offered online. | 1928 | Chicago, Illinois, United States | USD 10 M | USD 329.65 M | 284 | |
Multi-category consumer electronics are manufactured and distributed globally. | 1969 | Qingdao, Shandong, China | – | USD 8.23 B | 18,100 | |
Hybrid cloud platforms and networking solutions are provided globally. | 1987 | Shenzhen, Guangdong, China | – | – | – |
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Frequently Asked Questions about Beats Electronics
Beats Electronics was founded in 2008 and raised its 1st funding round 5 years after it was founded.
Beats Electronics is headquartered in Santa Monica, United States. It is registered at Santa Monica, California, United States.
Beats Electronics is a funded company, having raised a total of $560M across 2 funding rounds to date. The company's 1st funding round was a Private Equity Round of $60M, raised on Mar 2013.
Beats Electronics was founded in 2008 in Santa Monica, United States, by co-founders Dr. Dre and Jimmy Iovine. The company operates within the consumer electronics sector, focusing on audio products such as headphones and speakers. Distribution occurs through online and retail channels, with the brand emphasizing sound quality for music enthusiasts. Operations are centered in the U.S., serving global markets via partnerships with major retailers.
Beats Electronics's top competitors include Skullcandy, Sennheiser and JBL.
Beats Electronics offers Powerbeats Pro 2, Beats Studio Pro, and Beats Pill.
Beats Electronics has made 1 acquisition, including MOG.
Beats Electronics has 2 investors. Key investors include Apple, and The Carlyle Group.
Yes. Beats Electronics was acquired by Apple in May 2014.
Yes. Beats Electronics publishes Beats, with over 5 million downloads.
The website of Beats Electronics receives about 1.3 million visits a month.