Beldona

Baden, France Founded: 1955 • Age: 71 yrs Acquired By Triumph
Internet first brand offering fashion wear with retail stores

About Beldona

Beldona is a company based in Baden (France) founded in 1955 was acquired by Triumph in June 2010. Beldona offers products and services including Lingerie, Swimwear, Loungewear, and Accessories. Beldona operates in a competitive market with competitors including Le Slip Francais, Maison Lejaby, EMPREINTE, Lemahieu and LOLO, among others.

Key Metrics

Products & Services of Beldona

Beldona offers a comprehensive portfolio of products and services, including Lingerie, Swimwear, Loungewear, and Accessories.

Lingerie
Apparel

Range of bras and underwear for women

Swimwear
Beachwear

Bikinis and swimsuits for summer activities

Loungewear
Casual Wear

Comfortable nightwear and leisure clothing options

Accessories
Apparel Accessories

Items like bras accessories and beachwear additions

Apps and channels of Beldona

its YouTube channel Beldona AG has 7.24K subscribers and 30 videos.

Beldona AG
YouTube 7.24K subscribers 30 videos Howto & Style
Open channel

Videos from Beldona

The most watched videos on Beldona's YouTube channel, Beldona AG (7.24K subscribers). Click a video to play it here.

BELDONA - SPRING 2025
173.4K views
BELDONA Xmas 2024
120.2K views
BELDONA SUMMER 2025
119.8K views
BELDONA SPRING 2025
88K views

More on Beldona AG.

Investors in Beldona

Beldona has secured backing from 1 investor. Prominent investors backing the company include Triumph.

All
InvestorDescriptionFounded YearDomainLocation
Innerwear and nightwear for women are offered online by Triumph.
1886triumph.comMunich, Germany
Premium access

Investor details for Beldona

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

People of Beldona

17 people are tracked at Beldona (12 in leadership, 5 in team).

NameRoleGroup
Gregor Huni
CEOLeadership
Sandra Schlatter
Head Of Retail / Member Of The Extended Executive BoardLeadership
Antonio Marasco
Head Of ICT OperationLeadership
Gregor Hüni
CEOLeadership
Julie Macé
Head Of Brand Communications And MarketingLeadership
Isabelle Grunau
Head Of Marketing & E-commerceLeadership
Marina K.
Head Of Performance MarketingLeadership
Jelena Noll
Head Of E-commerceLeadership
Laffer Cornelia
CFO & COOLeadership
Reto Eggenschwiler
Head Of Digital Development & ITLeadership
Katja Berchtold
Head Of Retail Operations And Business AnalyticsLeadership
Alexandra Ostermann
Head Of CRMLeadership
Abdullah Bilen
Ecommerce ManagerTeam
Fabia Thomann
Senior Online Marketing ManagerTeam
Jill Huwyler
Digital Marketing & E-commerce ManagerTeam
Mariel Ramseier
Leiter Der PersonalabteilungTeam
Monia Neuenschwander
Office ManagerTeam
Premium access

Complete people profiles for Beldona

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Timeline of Beldona

2 dated milestones of Beldona across 55 years, from founding to its latest funding, stage changes and deals.

  1. Founded Beldona is founded.
  2. Exit Acquired by Triumph.

Competitors of Beldona

Beldona operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Le Slip Francais, Maison Lejaby, EMPREINTE, Lemahieu and LOLO, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
leslipfrancais.fr2011Paris, France$2.26M–
Innerwear and apparel are designed and manufactured in France.
maisonlejaby.com1884–––
Internet first brand offering inner wear
empreinte.eu1946Brest, France––
Women's innerwear apparel is provided via an internet-first brand.
lemahieu.com1947–$462,219–
Inner wear products are manufactured by Lemahieu for various markets.
lolo.paris2019–––
Eco-friendly innerwear for women is offered online by LOLO.
dim.fr1953Paris, France––
Operates a direct-to-consumer brand offering innerwear for women and men.
anashaf.com2019Paris, France––
Provides eco-friendly bras, underwear, and tops designed for long-lasting comfort and style.
doyougreen.com2012Paris, France––
It runs a direct-to-consumer brand of inner wear for women and men.
Premium access

Detailed competitors of Beldona

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of Beldona

The website of Beldona (beldona.com) receives about 56.9K visits a month.

  • Monthly visits
    56.9K

    ▼ 21.3% vs previous month

Similar websites

Websites whose visitors overlap most with Beldona. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
lascana.ch
lascana.ch
100%
–#463,323–
allande.fr
allande.fr
91%
–#1,800,222–
berlei.com
berlei.com
88%
–#1,766,857–
speidel-lingerie.de
speidel-lingerie.de
88%
–––
hunkemoller.ch
hunkemoller.ch
85%
–#389,072–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
Premium access

All 40 similar websites and full traffic analytics for Beldona

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 40 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Similar companies to Beldona

10 companies that operate in the same segment as Beldona (Retail Stores & Chains), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Home improvement products and services are retailed by Lowe's.
1946Mooresville, North Carolina, United States–USD 86.29 B270,000
Office supplies and business products are distributed online to companies.
1986Framingham, Massachusetts, United States––13,447
Pet foods, products, and care services are provided by PetSmart.
1987Phoenix, Arizona, United StatesUSD 23.3 M––
Multi-format offline retail is operated in India.
1997Mumbai, Maharashtra, IndiaUSD 3.41 BUSD 280.87 K32
Grocery products are retailed through a nationwide chain of stores.
1883Cincinnati, Ohio, United States–––
Internet first brand of fashion apparel wear for men and women
1975Arteixo, A Coruna, Spain–USD 308.1 M1,454
Retailer offering wide array of perfumes
1910Dusseldorf, North Rhine-westphalia, GermanyUSD 259.43 M––
Groceries, essentials, clothing, and electronics are retailed nationwide.
1962Minneapolis, Minnesota, United States–USD 104.78 B440,000
Hypermarkets and retail stores are operated globally by Carrefour.
1959Massy, France–USD 98.74 B324,750
Fashion apparel, shoes, and accessories are retailed nationwide.
1901Seattle, Washington, United States–––
Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track β€” from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • βœ“
    Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • βœ“
    Full access to every database India & global coverage, advanced filters and rich profile details
  • βœ“
    Always-on access from your team account Single premium plan for everything you see on the portal

Frequently Asked Questions about Beldona

Beldona was founded in 1955.

Beldona is headquartered in Baden, France. It is registered at Baden, Bretagne, France.

Gregor Huni is the current CEO of Beldona.

Beldona was established in 1955 as a fashion wear brand in the apparel sector. Various items, including summerwear, sportswear, lingerie, indoor clothing, and beachwear, are manufactured, retailed, and marketed. Operations are conducted via 70 stores in Switzerland and an online platform. The company, located in Baden, France, was acquired in September 2010 by Triumph Universal AG, along with Logo International BV in the Netherlands.

Beldona's top competitors include Le Slip Francais, Maison Lejaby and EMPREINTE.

Beldona offers Lingerie, Swimwear, Loungewear, and Accessories.

Beldona has 1 investor. Key investors include Triumph.

Beldona operates through Beldona Ag.

Yes. Beldona was acquired by Triumph in June 2010.

Explore millions of companies β€” effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals β€” all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available