About Bellroy
Bellroy is a company based in Fitzroy (Australia) founded in 2010 by Lina Calabria, Matthew Fallshaw, and Andrew Fallshaw.. Bellroy has raised $8 million across 2 funding rounds from investors including Silas Capital and 248 Growth Partners. Bellroy operates in a competitive market with competitors including Alpaka Gear, VIVRA, From St Xavier, Louenhide and Mary and Marie Shop, among others.
- Headquarter Fitzroy, Australia
- Founders Lina Calabria, Matthew Fallshaw, Andrew Fallshaw
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Sectors
Retail
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Email
***********
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Phone
*********
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Website
*********
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Social
*********
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$8 M (USD)
in 2 rounds
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Latest Funding Round
$8 M (USD), Series A
Jun 28, 2019
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Investors
Silas Capital
& 1 more
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Employee Count
Employee Count
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Funding Insights of Bellroy
Bellroy has successfully raised a total of $8M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $8 million completed in June 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 2
- Last Round Series A — $8.0M
- First Round First Round
- Investors Count 2
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun, 2019 | Amount | Series A - Bellroy | Valuation | Silas Capital | |
| Apr, 2019 | Amount | Seed - Bellroy | Valuation | Silas Capital |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Bellroy
Bellroy has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Silas Capital and 248 Growth Partners. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Venture capital firm making growth stage investments
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Founded Year | Domain | Location | |
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Investment services are provided to growth-stage Australian companies.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Bellroy
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Bellroy
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Bellroy Comparisons
Competitors of Bellroy
Bellroy operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Alpaka Gear, VIVRA, From St Xavier, Louenhide and Mary and Marie Shop, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Sells durable bags, accessories, and tech organizers online using eco-friendly designs.
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| domain | founded_year | HQ Location |
Internet-first brand offering pouches
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| domain | founded_year | HQ Location |
A direct-to-consumer brand offering high-quality bags for everyday use.
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| domain | founded_year | HQ Location |
Operates a direct-to-consumer brand specializing in high-quality handbags and wallets.
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| domain | founded_year | HQ Location |
Online platform selling bags, backpacks, wallets, and fashion items.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Bellroy
Frequently Asked Questions about Bellroy
When was Bellroy founded?
Bellroy was founded in 2010 and raised its 1st funding round 9 years after it was founded.
Where is Bellroy located?
Bellroy is headquartered in Fitzroy, Australia. It is registered at Fitzroy, Victoria, Australia.
Who is the current CEO of Bellroy?
Andrew Fallshaw is the current CEO of Bellroy. They have also founded this company.
Is Bellroy a funded company?
Bellroy is a funded company, having raised a total of $8M across 2 funding rounds to date.
What does Bellroy do?
Bellroy was established in 2010 in Fitzroy, Australia, focusing on consumer goods within the accessories sector. An internet-first approach is utilized for operations, with products distributed primarily online. Items such as clutches, pouches, card pockets, and wallets for men and women are provided, alongside backpacks, phone covers, and key cases. Recycled woven fabrics, including leather, polyester, and nylon, are incorporated in manufacturing.
Who are the top competitors of Bellroy?
Bellroy's top competitors include VIVRA, Alpaka Gear and From St Xavier.
Who are Bellroy's investors?
Bellroy has 2 investors. Key investors include Silas Capital, and 248 Growth Partners.