About Beretta
Beretta is a Consumer company based in Brescia (Italy) founded in 1526. Hunting equipment and apparel are manufactured worldwide by Beretta. The company has 260 employees. Beretta has completed 2 acquisitions, including RUAG and Victrix Armaments. Its chief executive, as recorded, is Franco Gussalli Beretta. Its website beretta.com draws about 1.4 million monthly visits. Its focus areas include Consumer Goods, Sports Equipment, Outdoor Sports and Hunting & Shooting. Its legal entity is Maine Potato Growers, Inc.
Company details
Beretta was founded in 1526 in Brescia, Italy, and operates as a manufacturer in the firearms and outdoor gear sector. Shotguns, rifles, hunting gear, bags, rails, apparel, and accessories are produced by the company. These items are distributed globally through various channels. Leadership is provided by CEO Franco Gussalli Beretta, with a focus on established production processes.
- Headquarters Brescia, Italy
- Employees 260
- SectorsConsumer
- Website category Sports · Hunting and Shooting
- Website beretta.com
- Social LinkedIn X Facebook
- Legal Name Maine Potato Growers, Inc
- Latest Funding Round$1.45M (USD), Grant
Dec 2022
- Investors
- Employee Count260
- Investments & AcquisitionsRUAG
& 1 more
Funding Insights of Beretta
- Total Rounds 2
- Last Round Grant — $1.45M
- First Round $1.73M
(Sep 2021)
- Investors Count 1
All 2 funding rounds of Beretta with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Dec 2022 | $1.45M | Grant | – | – | |
| Sep 2021 | $1.73M | Grant | – | – |
1 investors in total: 1 institutional.
Investors in Beretta
Beretta has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include European Union.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Government entites focused on freedom, democracy, equality and the rule of law, promoting peace and stability | 1958 | europa.eu | Brussels, Belgium |
Investor details for Beretta
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People of Beretta
1 people are tracked at Beretta (1 in leadership); the tracked headcount is 260.
| Name | Role | Group |
|---|---|---|
Franco Gussalli Beretta | CEO | Leadership |
Complete people profiles for Beretta
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Investments & Acquisitions by Beretta
Beretta has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include RUAG and Victrix Armaments.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Supplier and support provider of systems and components for civil and military aviation | ruag.com | Bern, Switzerland | 1977 | Mar 2022 | •••• | |
Multiple sports equipment is manufactured by Victrix Armaments in Italy. | victrixarmaments.com | Bergamo, Italy | 2014 | Jan 2017 | •••• |
Complete acquisition details for Beretta
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- Acquired stakes
- Deal sources
- Complete history
- Exports
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Timeline of Beretta
4 dated milestones of Beretta across 5 years, from founding to its latest funding, stage changes and deals.
- Acquisition Acquires Victrix Armaments.
- Funding First funding round of $1.7M.
- Acquisition Acquires RUAG.
- Funding Latest funding round, Grant, of $1.5M.
Web traffic of Beretta
The website of Beretta (beretta.com) receives about 1.4M visits a month and ranks #39,533 among all websites worldwide, #1,255 in Hunting and Shooting.
- Monthly visits1.4M
▲ 4.2% vs previous month
- Unique visitors604.7K
per month
- Global rank#39,533
among all websites
- Category rank#1,255
Sports · Hunting and Shooting
- Bounce rate42%
- Pages per visit3.5
- Average visit2 min 20 sec
- DevicesDesktop 28% · Mobile 72%
Websites whose visitors overlap most with Beretta. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| sigsauer.com | 100% | 2.8M | #20,181 | View details | |
browning.com | browning.com | 93% | #77,605 | – | |
midwestgunworks.com | midwestgunworks.com | 92% | #60,664 | – | |
langdontactical.com | langdontactical.com | 91% | #315,151 | – | |
| smith-wesson.com | 89% | 2.2M | #26,376 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Beretta
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Frequently Asked Questions about Beretta
Beretta was founded in 1526 and raised its 1st funding round 495 years after it was founded.
Beretta is headquartered in Brescia, Italy. It is registered at Brescia, Lombardy, Italy.
Franco Gussalli Beretta is the CEO of Beretta, as recorded in our data.
Beretta has 260 employees.
Beretta was founded in 1526 in Brescia, Italy, and operates as a manufacturer in the firearms and outdoor gear sector. Shotguns, rifles, hunting gear, bags, rails, apparel, and accessories are produced by the company. These items are distributed globally through various channels. Leadership is provided by CEO Franco Gussalli Beretta, with a focus on established production processes.
Beretta has made 2 acquisitions, including RUAG, and Victrix Armaments.
Beretta has 1 investor. Key investors include European Union.
Beretta operates through Maine Potato Growers, Inc.
The website of Beretta receives about 1.4 million visits a month and ranks #39,533 among all websites worldwide.