About Better Bet
Better Bet is a company based in Delhi (India) founded in 2020 by Aman Khandelwal, Pavitra Khandelvwal, and Sweta Khandelwal.. Better Bet has raised $208.71 thousand across 2 funding rounds from investors including Munisuvrat Venture, Parag Agarwal and Sethu Vaidyanathan. Better Bet offers products and services including Original Plant Based Drink, Chocolate Plant Based Drink, Mango Plant Based Drink, Vanilla Plant Based Drink, and Assorted Pack. Better Bet operates in a competitive market with competitors including One Good, Life Health Foods, Natturz, Alt Co and Oat Mlk, among others.
- Headquarter Delhi, India
- Founders Aman Khandelwal, Pavitra Khandelvwal, Sweta Khandelwal
- Stage Minicorn
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Sectors
Consumer
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Email
***********
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Phone
*********
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Website
*********
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Social
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- Legal Name Sap Agrotech Private Limited
- Date of Incorporation 17 Jun, 2020
- Jurisdiction Noida, Uttar Pradesh, India
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Annual Revenue
$87.51 K (USD)571.9as on Mar 31, 2023
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Net Profit
$-57.81 K (USD)-774.57as on Mar 31, 2023
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EBITDA
$-57.48 K (USD)-865.79as on Mar 31, 2023
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Total Equity Funding
$208.71 K (USD)
in 2 rounds
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Latest Funding Round
$175.87 K (USD), Seed
Oct 21, 2022
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Investors
Munisuvrat Venture
& 11 more
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Employee Count
Employee Count
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Products & Services of Better Bet
Better Bet offers a comprehensive portfolio of products and services, including Original Plant Based Drink, Chocolate Plant Based Drink, Mango Plant Based Drink, Vanilla Plant Based Drink, and Assorted Pack. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Nutritious sprouted millet drink that is lactose-free and environmentally sustainable.
Chocolate-flavored plant-based drink made from sprouted millets for daily nutrition.
Mango-flavored sprouted millet drink offering vitamins and a creamy texture.
Vanilla-infused plant-based drink from sprouted millets, low in calories.
Collection of various sprouted millet drinks for mixed flavor options.
Regular delivery of original sprouted millet drink for ongoing convenience.
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Funding Insights of Better Bet
Better Bet has successfully raised a total of $208.71K across 2 strategic funding rounds. The most recent funding activity was a Seed round of $175.87 thousand completed in October 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 2
- Last Round Seed — $175,869
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First Round
First Round
(20 Dec 2021)
- Investors Count 12
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct, 2022 | Amount | Seed - Better Bet | Valuation | Munisuvrat Venture , Ahimsa | |
| Dec, 2021 | Amount | Seed - Better Bet | Valuation | ProVeg Incubator |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Better Bet
Better Bet has secured backing from 12 investors, including institutional, angel, and venture fund investors. Prominent investors backing the company include Munisuvrat Venture, Parag Agarwal and Sethu Vaidyanathan. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Early-stage technology sectors are targeted for investments by Ahimsa.
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Founded Year | Domain | Location | |
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Food sector startups are incubated with venture capital support.
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Founded Year | Domain | Location | |
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Better Bet
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Better Bet
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Better Bet Comparisons
Competitors of Better Bet
Better Bet operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as One Good, Life Health Foods, Natturz, Alt Co and Oat Mlk, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Online brand of dairy free products
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| domain | founded_year | HQ Location |
Manufacturer of packaged food products
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| domain | founded_year | HQ Location |
Plant-based dairy alternatives are provided using nuts, oats, and coconut.
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| domain | founded_year | HQ Location |
Plant-based dairy products are sold online by Alt Co.
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| domain | founded_year | HQ Location |
Plant-based oat milk products are provided by Oat Mlk.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about Better Bet
When was Better Bet founded?
Better Bet was founded in 2020 and raised its 1st funding round 1 year after it was founded.
Where is Better Bet located?
Better Bet is headquartered in Delhi, India. It is registered at Delhi, Delhi, India.
Who is the current CEO of Better Bet?
Aman Khandelwal is the current CEO of Better Bet. They have also founded this company.
Is Better Bet a funded company?
Better Bet is a funded company, having raised a total of $208.71K across 2 funding rounds to date. The company's 1st funding round was a Seed of $32.84K, raised on Dec 20, 2021.
What is the annual revenue of Better Bet?
Annual revenue of Better Bet is $87.51K as on Mar 31, 2023.
What does Better Bet do?
Better Bet was founded in 2020 in Delhi, India, and operates within the plant-based beverage sector. Creamy drinks featuring unique flavors such as sprouted millet, mango, and chocolate are produced. These products are formulated to be cruelty-free, enriched with calcium, and devoid of artificial preservatives. Operations focus on sustainable alternatives to dairy beverages, serving markets in India.
Who are the top competitors of Better Bet?
Better Bet's top competitors include One Good, AgainDrinks and Life Health Foods.
What products or services does Better Bet offer?
Better Bet offers Original Plant Based Drink, Chocolate Plant Based Drink, Mango Plant Based Drink, Vanilla Plant Based Drink, and 2 more products and services.
Who are Better Bet's investors?
Better Bet has 12 investors. Key investors include Munisuvrat Venture, Parag Agarwal, Sethu Vaidyanathan, Anita Dongre, and Mukesh Sawlani.
What is Better Bet's valuation?
The valuation of Better Bet is $2.06M as of Oct 2022.