About BIC Cello
BIC Cello is a company based in Mumbai (India) founded in 1995 was acquired by Authum in November 2025. The company has 1 employees.
- Headquarter Mumbai, India
- Employees 1
- SectorsConsumer
- Emailβ’β’β’β’β’β’β’β’
- Phoneβ’β’β’β’ β’β’β’β’
- Website cellowriting.com/cgi-sys/suspendedpage.cgi
- Social LinkedIn X Facebook
- Acquired by BIC (Dec 2015)
- Legal Name Cello Pens Private Limited
- Date of Incorporation 22 Nov, 1999
- Jurisdiction Daman, Daman and Diu, India
- Annual Revenue₹492 Cr
FY 2016 · +26% YoY
- Net Profit₹8.05 Cr
FY 2016 · 2% margin
- EBITDA₹12.86 Cr
FY 2016 · 3% margin
- InvestorsAuthum Investment & Infrastructure
& 1 more
- Employee Count1
- Acquired by
Associated legal entities of BIC Cello
BIC Cello operates through Cello Pens Private Limited (amalgamated). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2016) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Cello Pens Private Limited CIN U36991DD1999PTC002772 | Amalgamated | 22 Nov 1999 | Daman, Daman and Diu | ₹492 Cr | – | 5 | View details |
Investors in BIC Cello
BIC Cello has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include Authum Investment & Infrastructure and BIC.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Diversified investments in infrastructure and other sectors are managed. | 1982 | authum.com | Mumbai, India | |
Pens, lighters, and shavers are produced and branded by BIC. | 1996 | bicworld.com | Clichy, France |
Investor details for BIC Cello
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Board of directors of Cello Pens Private Limited (BIC Cello)
Cello Pens Private Limited is the primary company behind BIC Cello. The board of Cello Pens Private Limited currently have 5 directors; the longest-serving is Bruno Francois Bich, appointed in 2013. 16 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Bruno Francois Bich DIN 06727496 | Director | 21 Nov 2013 | 12 yrs 10 mo | Cello Pens Private Limited |
| Gonzalve Marie Leon Bich DIN 06721044 | Director | 21 Nov 2013 | 12 yrs 10 mo | Cello Pens Private Limited |
| Benoit Arnaud Marotte DIN 07370687 | Director | 01 Apr 2016 | 10 yrs 6 mo | Cello Pens Private Limited |
| Mahendrakumar Sharma DIN 00327684 | Director | 01 Apr 2016 | 10 yrs 6 mo | Cello Pens Private Limited |
| Peter Jozef Van Den Broeck DIN 07576570 | Director | 05 Aug 2016 | 10 yrs 2 mo | Cello Pens Private Limited |
People of BIC Cello
1 people are tracked at BIC Cello (1 in leadership); the tracked headcount is 1.
| Name | Role | Group |
|---|---|---|
Ratanjit Das | CEO | Leadership |
Complete people profiles for BIC Cello
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Financials of BIC Cello
Figures of Cello Pens Private Limited, the primary company behind BIC Cello, for FY 2016. Revenue was ₹492 Cr (+26% year on year). Net profit was ₹8.05 Cr (2% margin). EBITDA was ₹12.86 Cr (3% margin).
- ₹492 CrRevenue · FY 2016 · +26% YoY
- ₹8.05 CrNet profit · 2% margin
- ₹12.86 CrEBITDA · 3% margin
- ₹95.5 LakhPaid-up capital
Balance sheet, profit and loss, cash flow and ratios of Cello Pens Private Limited are on its company page.
Detailed financial statements for BIC Cello
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Web traffic of BIC Cello
Websites that share an audience with BIC Cello (cellowriting.com).
Websites whose visitors overlap most with BIC Cello. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| flairpens.com | 100% | 28.6K | #896,841 | View details | |
montexpen.com | montexpen.com | 94% | – | #2,543,026 | β |
| addpens.com | 93% | 10.8K | #1,805,891 | View details | |
| rotomac.com | 91% | – | – | View details | |
| cellowimplast.com | 90% | 7.1K | #2,746,003 | View details | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 8 similar websites and full traffic analytics for BIC Cello
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- 8 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Bic Cello
Complete news archive for BIC Cello
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Similar companies to BIC Cello
10 companies that operate in the same segment as BIC Cello (Stationery & Gifting Products), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Flowers and gifting products are delivered through an online platform. | 1994 | Delhi, Delhi, India | USD 26.14 M | – | – | |
Digital greeting cards and personalized messaging services are offered. | 1906 | Cleveland, Ohio, United States | USD 240 M | – | – | |
Stationery and art materials are manufactured by DOMS in India. | 1976 | Mumbai, Maharashtra, India | – | USD 247.48 M | 10,900 | |
Reusable, digitally-connected notebooks and planners are developed. | 2014 | Boston, Massachusetts, United States | USD 120 K | – | – | |
Educational content and stationery products are published and manufactured. | 1959 | Mumbai, Maharashtra, India | – | USD 183.43 M | 3,332 | |
Multilingual website content is localized for global audiences. | 1906 | Hamburg, Hamburg, Germany | – | USD 8.49 M | 49 | |
Local florists are networked for same-day flower deliveries to customers. | – | United States | USD 14.45 M | – | – | |
Writing and printing paper is manufactured and supplied across India. | 1942 | Gurugram, Haryana, India | – | USD 517.05 M | 26 | |
Smart photo frames are provided for digital image display. | 2015 | United States | – | – | – | |
Party supplies, toys, and decorations are directly merchandised. | 1932 | Omaha, Nebraska, United States | – | USD 589.82 K | 1,178 |
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Frequently Asked Questions about BIC Cello
BIC Cello was founded in 1995.
BIC Cello is headquartered in Mumbai, India. It is registered at Mumbai, Maharashtra, India.
Ratanjit Das is the current CEO of BIC Cello.
BIC Cello has 1 employees.
The primary company behind BIC Cello, Cello Pens Private Limited, reported revenue of βΉ492 Cr for FY 2016, up 26% year on year.
BIC Cello was founded in 1995 in Mumbai, India, as a manufacturer and brand within the stationery sector. A range of products, including pens, pencils, art and craft items, geometry boxes, highlighters, and markers, is produced and offered. Operations are based in India, focusing on essential writing and marking tools for various markets. Leadership is provided by CEO Ratanjit Das.
BIC Cello has 2 investors. Key investors include Authum Investment & Infrastructure, and BIC.
BIC Cello operates through Cello Pens Private Limited.
Yes. BIC Cello was acquired by BIC in December 2015.
The legal entities of BIC Cello currently have 5 directors, including Benoit Arnaud Marotte, Peter Jozef Van Den Broeck, Bruno Francois Bich and others.

