About Bidu
Bidu is a Financial Services company based in Sao Paulo (Brazil) founded in 2011. Insurance products are aggregated and compared via Bidus platform. Bidu has raised $8.9 million across 2 funding rounds from investors including Amadeus Capital Partners, Monashees and Bertelsmann. Its website bidu.com.br draws about 12 thousand monthly visits. Its focus areas include FinTech, Internet First Insurance Platforms, Insurance Comparison Platforms and Diversified. Its competitors include Seguros Unimed, Minuto Seguros and Mutuus Seguros; 1 of its 3 listed competitors has raised funding.
Company details
Bidu was founded in 2011 in Sao Paulo, Brazil, and is maintained as a comparison platform within the insurance sector. Various products, including auto insurance, residential insurance, travel insurance, motorcycle insurance, personal loans, dental plans, life insurance, and health plans, are searched and compared by users. Operations center on facilitating access to these financial services through an online aggregator model.
- Headquarters Sao Paulo, Brazil
- SectorsFinancial Services
- Website category Finance · Insurance
- Website bidu.com.br
- Social LinkedIn X
- Total Equity Funding$8.9M (USD)
in 2 rounds
- Latest Funding Round$8.9M (USD), Series B
Apr 2014
- InvestorsAmadeus Capital Partners
& 3 more
Funding Insights of Bidu
Bidu has successfully raised a total of $8.9M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $8.9 million completed in April 2014. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $8.9M
- Total Rounds 2
- Last Round Series B — $8.9M
- Investors Count 4
All 2 funding rounds of Bidu with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr 2014 | $8.9M | Series B | – | Amadeus Capital | |
| Jun 2011 | Seed | – | Monashees, Amadeus Capital | – |
4 investors in total: 4 institutional.
Investors in Bidu
Bidu has secured backing from 4 investors, including venture fund and institutional investors. Prominent investors backing the company include Amadeus Capital Partners, Monashees and Bertelsmann.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early-stage deep technology investments are made by Amadeus Capital. | amadeuscapital.com | London, United Kingdom | ||
Sectors like ad tech, food tech, logistics, services are targeted. | monashees.com | Sao Paulo, Brazil | ||
VC & PE firm focused on multiple sector | ottocapital.com | Seattle, United States | ||
Educational support services are provided globally by Bertelsmann. | bertelsmann.com | Gutersloh, Germany |
Investor details for Bidu
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Bidu
3 people are tracked at Bidu (3 in leadership).
| Name | Role | Group |
|---|---|---|
Alexander Melo | Chief Technology Officer | Leadership |
João Audi | Managing Director | Leadership |
Andre Gregori | Partner | Leadership |
Complete people profiles for Bidu
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Bidu
3 dated milestones of Bidu across 3 years, from founding to its latest funding, stage changes and deals.
- Founded Bidu is founded.
- Funding First funding round.
- Funding Latest funding round, Series B, of $8.9M.
Competitors of Bidu
Bidu has 3 listed competitors in our database, 1 of them funded. They include Seguros Unimed, Minuto Seguros and Mutuus Seguros.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| segurosunimed.com.br | 1989 | Sao Paulo, Brazil | Offers insurance products for individuals, companies, and cooperatives. | |||
| minutoseguros.com.br | 1992 | Sao Paulo, Brazil | Online insurance quotes for individuals are compared via a platform. | |||
| mutuus.net | 2015 | Canoas, Brazil | $266,010 | Online insurance comparison platform |
Detailed competitors of Bidu
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Bidu
The website of Bidu (bidu.com.br) receives about 11.8K visits a month and ranks #2,140,679 among all websites worldwide, #6,583 in Insurance.
- Monthly visits11.8K
▲ 10.9% vs previous month
- Unique visitors6K
per month
- Global rank#2,140,679
among all websites
- Category rank#6,583
Finance · Insurance
- Bounce rate62%
- Pages per visit1.8
- Average visit1 min 22 sec
- DevicesDesktop 45% · Mobile 55%
Websites whose visitors overlap most with Bidu. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
pattini.com.br | pattini.com.br | 100% | #1,813,636 | – | |
| smartia.com.br | 100% | 27.2K | #1,104,320 | View details | |
seguralta.com.br | seguralta.com.br | 99% | #1,370,854 | – | |
| akadseguros.com.br | 94% | 102.1K | #290,601 | View details | |
starcorretoradeseguros.com.br | starcorretoradeseguros.com.br | 92% | #1,984,938 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Bidu
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Frequently Asked Questions about Bidu
Bidu was founded in 2011.
Bidu is headquartered in Sao Paulo, Brazil.
Bidu is a funded company, having raised a total of $8.9M across 2 funding rounds to date.
Bidu was founded in 2011 in Sao Paulo, Brazil, and is maintained as a comparison platform within the insurance sector. Various products, including auto insurance, residential insurance, travel insurance, motorcycle insurance, personal loans, dental plans, life insurance, and health plans, are searched and compared by users. Operations center on facilitating access to these financial services through an online aggregator model.
Bidu's top competitors include Mutuus Seguros, Minuto Seguros and Seguros Unimed.
Bidu has 4 investors. Key investors include Amadeus Capital Partners, Monashees, Bertelsmann, and Otto Capital.