About Big Red
Big Red is a Consumer company based in Austin (United States) founded in 1937, and was acquired by Keurig Dr Pepper in August 2018. Big Red is recognized for its unique soda flavors. It operates on a Direct-to-Consumer (D2C) model. Big Red has completed 1 acquisition, including Xyience. Big Red offers products and services including Big Red, Big Blue, Big Red Zero, Big Peach, and Big Pineapple. Its focus areas include Consumer Goods, Beverages and Soft Drinks. Its legal entity is Keurig Dr Pepper. Its competitors include Fanta, Shrubbly and Good Idea.
Company details
Big Red, managed by Keurig Dr Pepper, is known for producing a range of distinct soda flavors since 1937. The portfolio includes varieties such as Big Red, Big Blue, Big Red Zero, Big Peach, and Big Pineapple. Operations are supported through offices in Canada, focusing on both hot and cold beverage segments. The brand is positioned in the consumer goods sector, specifically within the soft drinks industry.
- Headquarters Austin, United States
- Stage Acquired
- SectorsConsumer
- Phone•••• ••••
- Website bigred.com
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by Keurig Dr Pepper (Aug 2018)
- Legal Name Keurig Dr Pepper
- InvestorsKeurig Dr Pepper
& 3 more
- Investments & Acquisitions
- Acquired by
Products & Services of Big Red
Big Red offers a comprehensive portfolio of products and services, including Big Red, Big Blue, Big Red Zero, Big Peach, and Big Pineapple.
A unique soda with distinct flavor since 1937.
A flavored soda offered in various markets.
A zero-calorie version of the classic soda.
A peach-flavored soda in the product lineup.
A pineapple-flavored soda offered by the brand.
Apps and channels of Big Red
its YouTube channel DrinkBigRedSoda has 1.9K subscribers and 30 videos.
Videos from Big Red
The most watched videos on Big Red's YouTube channel, DrinkBigRedSoda (1.9K subscribers). Click a video to play it here.
More on DrinkBigRedSoda.
Investors in Big Red
Big Red has secured backing from 4 investors, including venture fund and institutional investors. Prominent investors backing the company include Keurig Dr Pepper, Annex Capital and Argus Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
| arguscapitalgroup.com | ||||
| naxos-capital.com | ||||
Manufacturer and distributor of hot and cold beverages | 1981 | keurigdrpepper.com | Burlington, United States | |
| annexcapital.com |
Investor details for Big Red
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Investments & Acquisitions by Big Red
Big Red has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Xyience.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Caffeine and L-theanine enhanced energy drinks are manufactured. | xyience.com | Las Vegas, United States | 2004 | Sep 2014 | •••• |
Complete acquisition details for Big Red
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of Big Red
4 dated milestones of Big Red across 81 years, from founding to its latest funding, stage changes and deals.
- Founded Big Red is founded.
- Exit Acquired by Argus Capital.
- Acquisition Acquires Xyience.
- Exit Acquired by Keurig Dr Pepper.
Competitors of Big Red
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| fanta.com | 1997 | Atlanta, United States | Produces and markets flavored soft drinks through retail and online channels worldwide. | |||
| shrubbly.com | 2019 | Chittenden, United States | Flavored soft drinks are branded and distributed by Shrubbly. | |||
| goodideadrinks.com | 2016 | Larkspur, United States | Flavored soft drinks are branded and distributed by Good Idea. |
Detailed competitors of Big Red
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Big Red
Websites that share an audience with Big Red (bigred.com).
Websites whose visitors overlap most with Big Red. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| beveragesdirect.com | 100% | #1,784,499 | View details | ||
en.wikipedia.org | en.wikipedia.org | 83% | – | ||
bigredltd.com | bigredltd.com | 83% | – | ||
| facebook.com | 83% | 12.1B | #3 | View details | |
bigredrestaurantandsportsbar.com | bigredrestaurantandsportsbar.com | 61% | – | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 6 similar websites and full traffic analytics for Big Red
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 6 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Food & Beverage Products & Processing
3 companies that operate in the same segment as Big Red (Food & Beverage Products & Processing) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Hens and cattle are reared to supply eggs and butter. | 2007 | Austin, Texas, United States | USD 49.96 M | USD 759.44 M | 598 | |
Provider of bakery-cafe services and a loyalty program | 1987 | St. Louis, Missouri, United States | USD 145.61 M | |||
Food, snacks, and beverages are produced and distributed globally. | 1898 | Purchase, New York, United States | USD 93.92 B | 319,000 |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Big Red
Complete news archive for Big Red
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Big Red
Big Red was founded in 1937.
Big Red is headquartered in Austin, United States. It is registered at Austin, Texas, United States.
Big Red, managed by Keurig Dr Pepper, is known for producing a range of distinct soda flavors since 1937. The portfolio includes varieties such as Big Red, Big Blue, Big Red Zero, Big Peach, and Big Pineapple. Operations are supported through offices in Canada, focusing on both hot and cold beverage segments. The brand is positioned in the consumer goods sector, specifically within the soft drinks industry.
Big Red offers Big Red, Big Blue, Big Red Zero, Big Peach, and Big Pineapple.
Big Red has made 1 acquisition, including Xyience.
Big Red has 4 investors. Key investors include Keurig Dr Pepper, Annex Capital, Argus Capital, and Naxos Capital Partners.
Big Red operates through Keurig Dr Pepper.
Yes. Big Red was acquired by Keurig Dr Pepper in August 2018.