About Bilibili
Bilibili is a publicly listed company based in Shanghai (China) founded in 2010 by Xu Yi. Anime videos are streamed and user content is hosted online. The company has 8,090 employees. Bilibili has completed 4 acquisitions, including Beijing Shizhisha, Ejo and Haoliners Animation League. Its website bilibili.com draws about 1285.6 million monthly visits. Its focus areas include OTT Video, OTT Streaming Platforms, User Generated Content (UGC) and Diversified.
Company details
Bilibili was founded in 2010 in Shanghai, China, as an online video streaming platform in the entertainment sector. Focus is placed on anime, manga, and gaming themes, where videos are submitted, viewed, and enhanced with user-added commentary subtitles. Access is provided through applications for Android and iOS devices. Revenue is generated via webpage advertisements and affiliate marketing partnerships.
- Headquarters Shanghai, China
- Employees 8,090
- Founders Xu Yi
- Stage Public
- SectorsMedia & Entertainment
- Website category Arts and Entertainment · Animation and Comics
- Website bilibili.com
- Legal Name Bilibili, Inc. Sponsored Adr Class Z
- Annual Revenue$3.73 B (USD)17.25as on Dec 31, 2024
- Net Profit-$187.14 M (USD)72.51as on Dec 31, 2024
- EBITDA$160.79 M (USD)as on Dec 31, 2024
- Latest Funding Round$600M (USD), Post-IPO
May 2025
- InvestorsTencent
& 5 more
- Employee Count8,090
- Investments & AcquisitionsBeijing Shizhisha
& 3 more
Funding Insights of Bilibili
- Total Rounds 11
- Last Round Post-IPO — $600M
- Investors Count 6
Latest 10 of 11 funding rounds of Bilibili with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May 2025 | $600M | Post-IPO | – | – | – |
| May 2020 | $700M | Post-IPO | – | – | – |
| Apr 2020 | $400M | Post-IPO | – | – | |
| Apr 2019 | $872.6M | Post-IPO | – | – | – |
| Feb 2019 | Post-IPO | – | – | ||
| Nov 2018 | Post-IPO | – | – | – | |
| Oct 2018 | $256M | Post-IPO | – | – | |
| Nov 2015 | Series D | – | Tencent | – | |
| Aug 2015 | Series C | – | – | ||
| Oct 2014 | Series B | – | – | – |
6 investors in total: 6 institutional.
Investors in Bilibili
Bilibili has secured backing from 6 investors, including institutional and venture fund investors. Prominent investors backing the company include Tencent, Alibaba Group and Sony.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Global private equity investments are managed with long-term focus. | hillhouseinvestment.com | New York, United States | ||
Venture capital firm | idgcapital.com | New York, United States | ||
Sony Corporation is engaged in creating innovative entertainment and technology solutions. | 1946 | sony.net | Minato, Japan | |
Conglomerate group operating a portfolio of businesses | 1999 | alibabagroup.com | Hangzhou, China | |
Value-added internet, mobile, and telecom services are provided in China. | 1998 | tencent.com | Shenzhen, China | |
Mobile games are developed, published, and distributed globally. | 2004 | ourpalm.com | Beijing, China |
Investor details for Bilibili
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
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- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Bilibili
53 people are tracked at Bilibili (16 in leadership, 4 in board & advisors, 33 in team); the tracked headcount is 8,090.
| Name | Role | Group |
|---|---|---|
Xu Yi | Founder | Leadership |
Steven Lee | General Manager | Leadership |
Rui Chen | Chairman & CEO | Leadership |
Yi Xu | Founder, Director and President | Leadership |
Roland Wang | Vice President, GM Of Ecommerce | Leadership |
Xin Fan | Chief Financial Officer | Leadership |
Ni Li | Vice Chairman & COO | Leadership |
Neo Tsui | BD Head Of Premium Game Publishing | Leadership |
Yin Li | Head Of International PR | Leadership |
Dominic Wang | Head Of Gaming & Overseas Investment | Leadership |
Bob Zhu | Vice President | Leadership |
Jacob Jiageng Li | Associate Investment Director | Leadership |
Juliet Yang | Executive Director, Investor Relations | Leadership |
Justin Yang | Head Of HR Tech Dept. | Leadership |
Bella Wang | Director Of Strategic Investment | Leadership |
Trinity Liu | Director Of Finance And Operations | Leadership |
Guoqi Ding | Independent Director | Board & advisors |
JP Gan | Independent Director | Board & advisors |
Eric He | Independent Director | Board & advisors |
Feng Li | Independent Director | Board & advisors |
33 more people are available in the full profile.
Complete people profiles for Bilibili
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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IPO & Listings of Bilibili
Bilibili is a publicly listed company on the NASDAQ with ticker symbol BILI in USA, operating in the Technology services sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.
- IPO date29 Mar 2021
- Listed onHKG: 9626
- Listed entityBilibili, Inc. Sponsored ADR Class Z
- Exchange sectorTechnology services
- ISINUS0900401060
- Share price$14.98 (-1.38% on the day) · 2026-10-13
- Market capitalisation$6.40B
- Price to earnings31.2
- EPS (diluted, trailing year)$0.48
- Volume (last session)3,642,308
Financials of Bilibili
| Year | Revenue | Net income | EBITDA |
|---|---|---|---|
| 2025 | $4.22B | $166.0M | $460.7M |
| 2024 | $3.73B | -$187.1M | $160.8M |
| 2023 | $3.18B | -$680.6M | -$305.5M |
| 2022 | $3.25B | -$1.11B | -$711.6M |
| 2021 | $3.01B | -$1.05B | -$593.1M |
Detailed financial statements for Bilibili
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
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Investments & Acquisitions by Bilibili
Bilibili has strategically engaged in corporate development activities, having acquired 4 companies. Notable acquisitions include Beijing Shizhisha, Ejo and Haoliners Animation League.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Mobile mid-core games, including RPGs and card titles, are developed. | beijingshizhisha.tcc.mode | Beijing, China | 2019 | Jul 2022 | •••• | |
Cross-border payment solutions are provided for businesses in various industries. | yoyipay.com | Ningbo, China | 2011 | Nov 2021 | $18.48M | |
Chinese animation products are created and produced by the company. | haoliners.net | Shanghai, China | 2013 | Feb 2021 | •••• | |
Animation services are provided by Ejo in Japan. | haoliners.co.jp | Musashino, Japan | 2015 | Feb 2021 | •••• |
Complete acquisition details for Bilibili
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
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Timeline of Bilibili
8 dated milestones of Bilibili across 15 years, from founding to its latest funding, stage changes and deals.
- Founded Bilibili is founded.
- Funding First funding round.
- Acquisition Acquires Ejo.
- Acquisition Acquires Haoliners Animation League.
- IPO Lists on the stock exchange (IPO).
- Acquisition Acquires Yongyi.
- Acquisition Acquires Beijing Shizhisha.
- Funding Latest funding round, Post-IPO, of $600.0M.
Web traffic of Bilibili
The website of Bilibili (bilibili.com) receives about 1.3B visits a month and ranks #25 among all websites worldwide, #2 in Animation and Comics.
- Monthly visits1.3B
▲ 1.7% vs previous month
- Unique visitors52.4M
per month
- Global rank#25
among all websites
- Category rank#2
Arts and Entertainment · Animation and Comics
- Bounce rate16%
- Pages per visit12.5
- Average visit18 min 56 sec
- DevicesDesktop 94% · Mobile 6%
Websites whose visitors overlap most with Bilibili. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| youtube.com | 100% | 30.4B | #2 | View details | |
movie.douban.com | movie.douban.com | 95% | #1,452 | – | |
4kvm.org | 4kvm.org | 87% | #34,736 | – | |
fantia.jp | fantia.jp | 87% | #2,149 | – | |
anime1.me | anime1.me | 86% | #6,548 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Bilibili
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- 40 similar websites
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Related news about Bilibili
Complete news archive for Bilibili
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Frequently Asked Questions about Bilibili
Bilibili was founded in 2010 and raised its 1st funding round 3 years after it was founded.
Bilibili is headquartered in Shanghai, China.
Bilibili has 8,090 employees.
Annual revenue of Bilibili is $3.73B as on Dec 31, 2024.
Bilibili was founded in 2010 in Shanghai, China, as an online video streaming platform in the entertainment sector. Focus is placed on anime, manga, and gaming themes, where videos are submitted, viewed, and enhanced with user-added commentary subtitles. Access is provided through applications for Android and iOS devices. Revenue is generated via webpage advertisements and affiliate marketing partnerships.
Yes, Bilibili is publicly traded on NASDAQ under the ticker symbol BILI.
Bilibili has made 4 acquisitions, including Beijing Shizhisha, Ejo, and Haoliners Animation League.
Bilibili has 6 investors. Key investors include Tencent, Alibaba Group, Sony, Beijing Palm Technology, and Hillhouse.
The website of Bilibili receives about 1285.6 million visits a month and ranks #25 among all websites worldwide.