About Billabong
Billabong is a Retail company based in Burleigh Heads (Australia) founded in 1973, and was acquired by Boardriders in January 2018. Internet first brand of fashion apparel wear for men and women. Billabong has completed 4 acquisitions, including Boardriders, Dakine and RVCA. Its website billabong.com draws about 437 thousand monthly visits. Its focus areas include Consumer Goods, Apparel Brands, Casual Wear and Multi category. Its legal entity is BILLABONG HOLDINGS USA, INC. Its competitors include LSKD, Country Road and R. M. Williams.
Company details
Billabong is a manufacturer and retailer of surf, skate, snow and sports apparel, accessories, and hardware. The company distributes its products through sports retailers and company own branded retail outlets. The companys brands included Billabong, Element, Von Zipper, Kustom, Palmers, Honolua, Xcel, Tigerlily, Sector 9, DaKine and RVCA. It also has online retail primarily trading on the sites www.swell.com and www.surfstitch.com. It operates in geographic segments which include Australasia, Europe ,Americas and internationally. The company acquired companies including Kustom footwear, Von Zipper, Two Seasons, Plan B Skateboards, and more.
- Headquarters Burleigh Heads, Australia
- Stage Acquired
- SectorsRetail
- Website category Lifestyle · Fashion and Apparel
- Website billabong.com
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by Boardriders (Jan 2018)
- Legal Name Billabong Holdings Usa, Inc.
- Latest Funding Round$542M (USD), Debt – Venture
Sep 2013
- InvestorsBlackstone
& 4 more
- Investments & AcquisitionsBoardriders
& 3 more
- Acquired byBoardriders
(Jan 2018)
Apps and channels of Billabong
its YouTube channel Billabong has 115K subscribers and 30 videos.
Videos from Billabong
The most watched videos on Billabong's YouTube channel, Billabong (115K subscribers). Click a video to play it here.
More on Billabong.
Funding Insights of Billabong
- Total Rounds 3
- Last Round Debt – Venture — $542M
- First Round $18.1M
(Jul 2012)
- Investors Count 4
All 3 funding rounds of Billabong with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep 2013 | $542M | Debt – Venture | – | – | |
| Jul 2013 | $294M | Post-IPO | – | – | |
| Jul 2012 | $18.1M | Post-IPO | – | – | – |
5 investors in total: 5 institutional.
Investors in Billabong
Billabong has secured backing from 5 investors, including venture fund investors. Prominent investors backing the company include Blackstone, Oaktree Capital Management and Boardriders.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Centerbridge Partners is engaged in alternative investment management. | centerbridge.com | New York, United States | ||
Real estate fund, infrastructure fund, and private equity firm focused on multiple sectors | 1995 | oaktreecapital.com | Los Angeles, United States | |
Private equity firm investing in lower-middle market companies across Industrials, Business Services, Financial Services, and Franchising & Multi-Unit sectors. | altamontcapital.com | |||
Diversified investment management is provided across multiple asset classes. | 1985 | blackstone.com | New York, United States | |
Apparel for women and men is offered online by Boardriders. | 1986 | boardriders.com | Huntington Beach, United States |
Investor details for Billabong
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People of Billabong
235 people are tracked at Billabong (140 in leadership, 3 in board & advisors, 92 in team).
| Name | Role | Group |
|---|---|---|
Jay Dubiner | Chief Legal Officer | Leadership |
Jamie Salter | Founder, Chairman & CEO | Leadership |
Tyler Easley | Director, Integrated Marketing - Action & Outdoor Sports | Leadership |
Abby Jeroff | Director, Entertainment Marketing | Leadership |
Brian Brauntuch | Executive Vice President, Mergers And Acquisitions | Leadership |
Eliza Brett | Associate Director, Brand - Entertainment, David Beckham | Leadership |
Adam Lilly | Vice President Global Marketing | Leadership |
Adalberto Hernández Vela | Senior Director Business Development Latam | Leadership |
Kevin Wills | CFO | Leadership |
John McNamara | Chief Strategy Officer | Leadership |
Parul Rattan Kapoor | Senior Vice President, Finance Emeia | Leadership |
Henry Stupp | Regional President, EMEA & India | Leadership |
Sanjeet Mehta | Executive Vice President, India - Lifestyle & Entertainment | Leadership |
Jarrod Weber | Global President, Sports and Lifestyle | Leadership |
Maria Russo-Parisi | VP International Merchandising | Leadership |
Jerry Chang | Business Development Director Consultant - Asia Pacific | Leadership |
Annie Cheng | Vp, Head Of Marketing, APAC | Leadership |
Matt Maddox | President | Leadership |
Marc Rosen | President, Media & Entertainment | Leadership |
Alba Papadhima | Vp, Controller | Leadership |
215 more people are available in the full profile.
Complete people profiles for Billabong
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Investments & Acquisitions by Billabong
Billabong has strategically engaged in corporate development activities, having acquired 4 companies. Notable acquisitions include Boardriders, Dakine and RVCA.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Apparel for women and men is offered online by Boardriders. | boardriders.com | Huntington Beach, United States | 1986 | Jan 2018 | •••• | |
Internet first brand of action sports apparel for men and women | rvca.com | Costa Mesa, United States | 2008 | Jul 2010 | •••• | |
Manufacturer of backpacks, luggage, and outdoor apparel | dakine.com | Haiku Pauwela, United States | 1979 | Aug 2008 | $133M | |
Skateboard equipment and accessories are manufactured by Sector 9. | sector9.com | San Diego, United States | 1993 | Jul 2008 | •••• |
Complete acquisition details for Billabong
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
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Timeline of Billabong
9 dated milestones of Billabong across 45 years, from founding to its latest funding, stage changes and deals.
- Founded Billabong is founded.
- IPO Lists on the stock exchange (IPO).
- Acquisition Acquires Sector 9.
- Acquisition Acquires Dakine.
- Acquisition Acquires RVCA.
- Funding First funding round of $18.1M.
- Funding Latest funding round, Debt – Venture, of $542.0M.
- Exit Acquired by Boardriders.
- Acquisition Acquires Boardriders.
Competitors of Billabong
Billabong has 3 listed competitors in our database. They include LSKD, Country Road and R. M. Williams.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| lskd.co | 2007 | Gold Coast, Australia | Online seller of activewear clothing for training, running, and everyday use. | |||
| countryroad.com | 1974 | Melbourne, Australia | Apparel and homewares for women, men, and children are retailed. | |||
| rmwilliams.com | 1932 | Sydney, Australia | Luxury fashion for men and women is sold online. |
Detailed competitors of Billabong
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- Full competitor set
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Web traffic of Billabong
The website of Billabong (billabong.com) receives about 437K visits a month and ranks #80,705 among all websites worldwide, #4,034 in Fashion and Apparel.
- Monthly visits437K
▼ 18.7% vs previous month
- Unique visitors283.9K
per month
- Global rank#80,705
among all websites
- Category rank#4,034
Lifestyle · Fashion and Apparel
- Bounce rate40%
- Pages per visit3.7
- Average visit1 min 58 sec
- DevicesDesktop 31% · Mobile 69%
Websites whose visitors overlap most with Billabong. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
roxy.com | roxy.com | 100% | #92,624 | – | |
| volcom.com | 85% | 262.5K | #99,900 | View details | |
| hurley.com | 78% | 236.5K | #99,424 | View details | |
| tillys.com | 74% | 3.6M | #6,032 | View details | |
| quiksilver.com | 72% | 386.5K | #87,719 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Billabong
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- 40 similar websites
- Audience overlap
- Engagement analytics
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Related news about Billabong
Complete news archive for Billabong
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Frequently Asked Questions about Billabong
Billabong was founded in 1973 and raised its 1st funding round 39 years after it was founded.
Billabong is headquartered in Burleigh Heads, Australia. It is registered at Burleigh Heads, Queensland, Australia.
Billabong is a manufacturer and retailer of surf, skate, snow and sports apparel, accessories, and hardware. The company distributes its products through sports retailers and company own branded retail outlets. The companys brands included Billabong, Element, Von Zipper, Kustom, Palmers, Honolua, Xcel, Tigerlily, Sector 9, DaKine and RVCA. It also has online retail primarily trading on the sites www.swell.com and www.surfstitch.com. It operates in geographic segments which include Australasia, Europe ,Americas and internationally. The company acquired companies including Kustom footwear, Von Zipper, Two Seasons, Plan B Skateboards, and more.
Billabong's top competitors include Country Road, R. M. Williams and LSKD.
Billabong has made 4 acquisitions, including Boardriders, Dakine, and RVCA.
Billabong has 5 investors. Key investors include Blackstone, Oaktree Capital Management, Boardriders, Centerbridge Partners, and Altamont Capital Partners.
Billabong operates through Billabong Holdings Usa, Inc..
Yes. Billabong was acquired by Boardriders in January 2018.
The website of Billabong receives about 437 thousand visits a month and ranks #80,705 among all websites worldwide.