About Billy Grace
Billy Grace is a company based in Amsterdam (Netherlands) founded in 2021 by Robin Friend, Tjadi Jesse Peeters, and Mitch Voskuilen. Billy Grace has raised $5.73 million across 2 funding rounds from investors including Fortino Capital, Raymond Spanjar and Floris Rost van Tonningen. Billy Grace offers products and services including Tracking Platform, Modeled Attribution, Centralized Analytics, and Automatic Optimizations. Billy Grace operates in a competitive market with competitors including Ryte, SeoSamba, MONIBRAND, Positionly and ASO index, among others.
- Headquarter Amsterdam, Netherlands
- Founders Robin Friend, Tjadi Jesse Peeters, Mitch Voskuilen
- SectorsTechnology
- Website category Business and Consumer Services · Online Marketing
- Email••••••••
- Website billygrace.com
- Social LinkedIn
- Total Equity Funding$5.73M (USD)
in 2 rounds
- Latest Funding Round$3.2M (USD), Seed
Mar 2025
- InvestorsFortino Capital
& 6 more
Products & Services of Billy Grace
Billy Grace offers a comprehensive portfolio of products and services, including Tracking Platform, Modeled Attribution, Centralized Analytics, and Automatic Optimizations.
Platform for accurate first-party data collection and channel integration.
AI tool for analyzing true impact of marketing touchpoints.
System for unified marketing data dashboards and insights.
AI feature for daily ad campaign adjustments across channels.
Funding Insights of Billy Grace
Billy Grace has successfully raised a total of $5.73M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $3.2 million completed in March 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $5.73M
- Total Rounds 2
- Last Round Seed — $3.2M
- First Round $2.53M
(Jul 2023)
- Investors Count 7
All 2 funding rounds of Billy Grace with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2025 | $3.2M | Seed | – | Fortino Capital | – |
| Jul 2023 | $2.53M | Seed | – | – |
7 investors in total: 1 institutional and 6 angel.
Investors in Billy Grace
Billy Grace has secured backing from 7 investors, including venture fund and angel investors. Prominent investors backing the company include Fortino Capital, Raymond Spanjar and Floris Rost van Tonningen.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Fortino Capital is focused on supporting B2B software businesses. | 2013 | fortinocapital.com | Antwerp, Belgium | |
RS Raymond Spanjar | Dutch entrepreneur, angel investor, co-founder of Hyves, active in Indian startups | – | unknown_6b5691c35ba147bf8 | - |
FR Floris Rost van Tonningen | - | – | unknown_f76fcf9139de4d418 | - |
DV David Vermeulen | Founder of Inner Circle, active angel investor in tech startups | – | unknown_5e2da27e48bc41f9a | - |
PD Patrick De Laive | Dutch entrepreneur, angel investor, co-founder of The Next Web, active in India | – | unknown_dfd5b44d082d4832a | - |
DW David Wyler | Angel investor focusing on Indian startups, limited public data available. | – | unknown_9da37f0d78304b21b | - |
QS Quintin Schevernels | Dutch investor, ex-CEO Layar, active in Indian startups, strategic advisor | – | unknown_340f30c569344deba | - |
Investor details for Billy Grace
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Billy Grace
7 people are tracked at Billy Grace (4 in leadership, 3 in team).
| Name | Role | Group |
|---|---|---|
Robin Friend | Co-Founder | Leadership |
Tjadi Jesse Peeters | Co-Founder | Leadership |
Mitch Voskuilen | Co-Founder | Leadership |
Vasco Meerman | Head Of Development | Leadership |
Janaka Weerarathna | Lead Full Stack Engineer | Team |
Justin Fransen - Developer | Full Stack Developer | Team |
Jaap Otto | Sales Lead | Team |
Complete people profiles for Billy Grace
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Billy Grace
3 dated milestones of Billy Grace across 4 years, from founding to its latest funding, stage changes and deals.
- Founded Billy Grace is founded.
- Funding First funding round of $2.5M.
- Funding Latest funding round, Seed, of $3.2M.
Competitors of Billy Grace
Billy Grace operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Ryte, SeoSamba, MONIBRAND, Positionly and ASO index, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| ryte.com | 2012 | Munich, Germany | $16.18M | 68 | Website monitoring, content analysis, and SEO solutions are offered. | |
| seosamba.com | 2008 | Camden, United States | – | – | Provides automation software to optimize and manage SEO campaigns effectively. | |
| monibrand.com | 2018 | Rouen, France | $477,423 | – | Advertising campaigns analytics and competitive intelligence monitoring are provided. | |
| positionly.com | 2012 | Warsaw, Poland | $300,000 | – | Website search positions are tracked and improved via SEO tools. | |
| asoindex.io | 2022 | Shibuya, Japan | – | – | Provides app optimization strategies to enhance search rankings, visibility, and downloads. | |
| marketingoptima.com | 2023 | – | – | – | A platform for omnichannel customer engagement and marketing automation. | |
| oca.ai | 2020 | – | – | – | Delivers an AI-powered platform for marketing data analysis. |
Detailed competitors of Billy Grace
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Billy Grace
The website of Billy Grace (billygrace.com) receives about 15.3K visits a month and ranks #1,852,147 among all websites worldwide, #4,088 in Online Marketing.
- Monthly visits15.3K
▲ 30.2% vs previous month
- Unique visitors4.9K
per month
- Global rank#1,852,147
among all websites
- Category rank#4,088
Business and Consumer Services · Online Marketing
- Bounce rate39%
- Pages per visit2.2
- Average visit47 sec
- DevicesDesktop 50% · Mobile 50%
Websites whose visitors overlap most with Billy Grace. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| mediahawk.co.uk | 100% | – | #2,576,055 | View details | |
| moburst.com | 98% | 31.3K | #964,318 | View details | |
adwise.nl | adwise.nl | 96% | – | #2,397,028 | – |
| cometly.com | 96% | – | #432,643 | View details | |
tracify.ai | tracify.ai | 93% | – | #1,468,163 | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 17 similar websites and full traffic analytics for Billy Grace
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 17 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Billy Grace
Complete news archive for Billy Grace
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Billy Grace
10 companies that operate in the same segment as Billy Grace (MarketingTech), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 360.17 M | USD 1.3 B | 2,190 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M | – | – | |
Cloud-based omnichannel communication and customer engagement platform is utilized. | 2008 | San Francisco, California, United States | USD 239.77 M | USD 5.07 B | 5,540 | |
Mobile marketing platform for attribution and user acquisition | 2012 | San Francisco, California, United States | USD 1.72 B | USD 4.71 B | 1,560 | |
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | – | USD 23.77 B | 30,710 | |
SaaS email marketing solutions are offered to e-commerce businesses. | 2012 | Boston, Massachusetts, United States | USD 778.5 M | USD 1.23 B | 2,180 | |
Contact databases and sales intelligence are supplied to businesses. | 2000 | Vancouver, Washington, United States | USD 32 M | USD 1.25 B | 3,510 | |
Automated usability testing and feedback for mobile experiences is provided. | 2007 | San Francisco, California, United States | USD 148.5 M | USD 21.68 M | 557 | |
Video hosting, creation, management, and streaming services are provided. | 2004 | New York, New York, United States | USD 450 M | USD 417.01 M | 1,100 |
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Frequently Asked Questions about Billy Grace
Billy Grace was founded in 2021 and raised its 1st funding round 2 years after it was founded.
Billy Grace is headquartered in Amsterdam, Netherlands.
Billy Grace is a funded company, having raised a total of $5.73M across 2 funding rounds to date. The company's 1st funding round was a Seed of $2.53M, raised on Jul 2023.
Billy Grace was founded in 2021 in Amsterdam, Netherlands, focusing on the software sector. AI-based tools are developed to support marketing optimization for enterprises. Automation, creative solutions, access control, campaign management, analytics, reporting, and performance tracking are included among the features. Marketing activities are managed for businesses, entrepreneurs, and marketers through this platform, with operations centered in Europe.
Billy Grace's top competitors include Ryte, MONIBRAND and Positionly.
Billy Grace offers Tracking Platform, Modeled Attribution, Centralized Analytics, and Automatic Optimizations.
Billy Grace has 7 investors. Key investors include Fortino Capital, Raymond Spanjar, Floris Rost van Tonningen, David Vermeulen, and Patrick De Laive.