Bitso

Mexico City, Mexico Founded: 2014 • Age: 12 yrs Unicorn
Cryptocurrencies are traded and exchanged through an online platform.

About Bitso

Bitso is a Financial Services company based in Mexico City (Mexico) founded in 2014 by Daniel Vogel and Pablo Gonzalez. Cryptocurrencies are traded and exchanged through an online platform. Bitso has raised $331.35 million across 8 funding rounds from investors including Coinbase, Ripple and Monex Group. The company has 884 employees. Bitso has completed 2 acquisitions, including Quedex and Unisend. Bitso was last valued at $2.2 billion in May 2021. Its chief executive, as recorded, is Daniel Vogel. Its website bitso.com draws about 618 thousand monthly visits. Bitso offers products and services including Bitso App, Bitso Alpha, and Weekly Earnings. Its focus areas include FinTech, Cryptocurrencies, Investment Industry and Online Trading Platforms.

Company details

Bitso was founded in 2014 in Mexico City, Mexico. An online platform for cryptocurrency trading and exchange is operated, focusing on the digital asset sector. Users are enabled to buy and sell currencies such as Bitcoin, Ethereum, XRP, and Litecoin via web interfaces and mobile apps on iOS and Android. Market analysis charts and insights are provided as trading references. Operations are centered in Latin America with global accessibility.

Operational Areas
Key Metrics
  • Total Equity Funding
    $331.35M (USD)

    in 8 rounds

  • Latest Funding Round
    $250M (USD), Series C

    May 2021

  • Investors
    Coinbase

    & 36 more

  • Employee Count
    884
  • Investments & Acquisitions
    Quedex

    & 1 more

Products & Services of Bitso

Bitso offers a comprehensive portfolio of products and services, including Bitso App, Bitso Alpha, and Weekly Earnings.

Bitso App
Cryptocurrency Exchange

Platform for buying, selling, and trading over 60 cryptocurrencies.

Bitso Alpha
Trading Tools

App for advanced portfolio tracking and automatic trading features.

Weekly Earnings
Investment Service

Feature to earn yields on digital assets like USDC.

Apps and channels of Bitso

Bitso publishes 2 mobile apps with over 5M+ downloads; its YouTube channel Bitso has 29.9K subscribers and 30 videos.

Bitso: Buy Bitcoin and Crypto
Google Play Finance Everyone Free
Developer: Bitso
View on Google Play
Bitso: Buy Bitcoin and Crypto
App Store Finance 4+
Developer: Bitso SAPI de CV
View on App Store
Bitso
YouTube 29.9K subscribers 30 videos Science & Technology
Open channel

Videos from Bitso

The most watched videos on Bitso's YouTube channel, Bitso (29.9K subscribers). Click a video to play it here.

Lo mejor de diciembre: BTC, memecoins y lo que se viene en 2025 👀 El verano de AI?
17.7K views
🚨 El mercado cripto con volatilidad 🌍 | Las oportunidades ocultas en PaxGold y Stablecoins 💸
14.9K views
Cómo Trump impacta el mercado, comprar en los dips 🚀 $VIRTUAL y oportunidades para 2025
14.9K views
What's happening in the crypto market? 🌍 | Changes and opportunities 🚀
14.9K views

More on Bitso.

Funding Insights of Bitso

Bitso has successfully raised a total of $331.35M across 8 strategic funding rounds. The most recent funding activity was a Series C round of $250 million completed in May 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $331.35M
  • Total Rounds 8
  • Last Round Series C β€” $250M
  • Investors Count 37

All 8 funding rounds of Bitso with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
May 2021$250MSeries C$2.2BTiger Global Management, Coatue
Dec 2020$62MSeries B–QED Investors, Kaszek
Oct 2019$15MSeries A–Ripple
Nov 2016Grant––
Sep 2016$2.5MSeries A–Monex Group
Apr 2016$1.85MSeries A––
–
Jan 2016Series A––
Jun 2015Seed–Digital Currency Group
–
Valuation history
DateValuationStage
May 2021$2.2Bβ€’β€’β€’β€’β€’β€’β€’β€’

Last known valuation $2.2B (May 2021). 37 investors in total: 37 institutional.

Investors in Bitso

Bitso has secured backing from 37 investors, including venture fund and institutional investors. Prominent investors backing the company include Coinbase, Ripple and Monex Group.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
Venture and private equity investments are managed with global diversification.
tigerglobal.comNew York, United States
Provider of an investment platform for various stages
coatue.comNew York, United States
Growth equity and venture capital are applied to tech sectors.
valorcapitalgroup.comNew York, United States
Blockchain-focused investment funds and venture capital are provided.
panteracapital.comMenlo Park, United States
Venture capital investments are directed toward multiple sectors by Kaszek.
kaszek.comBuenos Aires, Argentina
Early-stage tech-focused VC firm investing in North America, Latin America and Europe
variv.comMiguel Hidalgo, Mexico
Investments in multiple sectors are made by Bond Capital.
bondcap.comSan Francisco, United States
Venture capital fund investing in early-stage start-ups
qedinvestors.comAlexandria, United States
Endeavor is focused on supporting high-impact entrepreneurs globally.
endeavor.orgNew York, United States
Venture capital and funds of fund firm focused on multiple sectors
jumpcap.comChicago, United States
Premium access

Investor details for Bitso

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

People of Bitso

195 people are tracked at Bitso (38 in leadership, 157 in team); the tracked headcount is 884.

NameRoleGroup
Daniel Vogel
Co-Founder & CEOLeadership
Pablo Gonzalez
Co-FounderLeadership
Pope Davis
Vice President Of EngineeringLeadership
Patricia Gael Risso
Global Head of ComplianceLeadership
Federico Saiz Beckmann
Head of Business OperationsLeadership
Pablo González
Chief Strategy OfficerLeadership
Eduardo Cruz
Head Of Business Operations - Enterprise SolutionsLeadership
Joe Horsnell
Head Of Infrastructure And ReliabilityLeadership
Imran Ahmad
General Manager - Bitso BusinessLeadership
Gabriele Zuliani
Chief Revenue Officer - Bitso BusinessLeadership
Ben Peters
Co-founder & Director Of R&dLeadership
Bárbara González Briseño
CFOLeadership
Pablo Mena
Vp, Fp&a And Investor RelationsLeadership
Bárbara González Briseño (she/her)
CFOLeadership
Bárbara Cabrera Espir
Global Head Of Account ManagementLeadership
Leonardo G. Salmaso
Senior Director Of EngineeringLeadership
Adriana Villaseñor Prado
Senior Vice President FinanceLeadership
Eduardo de Los Heros
Head Of Corporate LegalLeadership
Stanislav Ondac
Director Of EngineeringLeadership
Lizbeth Ortiz
Senior Director Of PeopleLeadership

175 more people are available in the full profile.

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Complete people profiles for Bitso

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Investments & Acquisitions by Bitso

Bitso has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Quedex and Unisend.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Bitcoin-denominated derivatives are traded on this exchange.
quedex.netEl Salvador, Guatemala2015Feb 2021β€’β€’β€’β€’
Bitcoin and Ether are exchanged online using Mexican pesos.
unisend.com.mxBerkeley, United States2012Jun 2015β€’β€’β€’β€’
Premium access

Complete acquisition details for Bitso

Acquired stakes, deal sources and the complete acquisition history require an active premium plan.

  • Acquired stakes
  • Deal sources
  • Complete history
  • Exports

Verified entity values are shown only after access is granted.

Timeline of Bitso

6 dated milestones of Bitso across 7 years, from founding to its latest funding, stage changes and deals.

  1. Founded Bitso is founded.
  2. Acquisition Acquires Unisend.
  3. Funding First funding round.
  4. Acquisition Acquires Quedex.
  5. Funding Latest funding round, Series C, of $250.0M.
  6. Milestone Reaches Unicorn status.

Web traffic of Bitso

The website of Bitso (bitso.com) receives about 617.6K visits a month and ranks #67,814 among all websites worldwide, #4,281 in Finance.

  • Monthly visits
    617.6K

    ▲ 4.2% vs previous month

  • Unique visitors
    196K

    per month

  • Global rank
    #67,814

    among all websites

  • Category rank
    #4,281

    Finance · Finance

Similar websites

Websites whose visitors overlap most with Bitso. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
coinmarketcap.com
100%
74.2M#1,083View details
coingecko.com
96%
17.7M#3,383View details
coinbase.com
91%
27.7M#1,680View details
okx.com
84%
23.8M#2,228View details
localbitcoins.com
82%
53.7K#552,091View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 20 similar websites and full traffic analytics for Bitso

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  • Audience overlap
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Verified entity values are shown only after access is granted.

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Related news about Bitso

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Complete news archive for Bitso

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Frequently Asked Questions about Bitso

Bitso was founded in 2014 and raised its 1st funding round 1 year after it was founded.

Bitso is headquartered in Mexico City, Mexico. It is registered at Mexico City, Mexico City, Mexico.

Daniel Vogel is the CEO of Bitso, as recorded in our data. They have also founded this company.

Bitso is a funded company, having raised a total of $331.35M across 8 funding rounds to date.

Bitso has 884 employees.

Bitso was founded in 2014 in Mexico City, Mexico. An online platform for cryptocurrency trading and exchange is operated, focusing on the digital asset sector. Users are enabled to buy and sell currencies such as Bitcoin, Ethereum, XRP, and Litecoin via web interfaces and mobile apps on iOS and Android. Market analysis charts and insights are provided as trading references. Operations are centered in Latin America with global accessibility.

Bitso offers Bitso App, Bitso Alpha, and Weekly Earnings.

Bitso has made 2 acquisitions, including Quedex, and Unisend.

Bitso has 37 investors. Key investors include Coinbase, Ripple, Monex Group, Paradigm, and Digital Currency Group.

The valuation of Bitso is $2.2B as of May 2021.

Yes. Bitso publishes Bitso: Buy Bitcoin and Crypto and 1 more app, with over 5 million downloads.

The website of Bitso receives about 618 thousand visits a month and ranks #67,814 among all websites worldwide.

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