About Blendle
Blendle is a Media & Entertainment company based in Utrecht (Netherlands) founded in 2014, and was acquired by Cafeyn in July 2020. Digital news articles are provided via pay-per-view model. Blendle has raised $8.58 million across 3 funding rounds from investors including Cafeyn, Axel Springer and The New York Times. Blendle has completed 1 acquisition, including Paper Magazine. Its website blendle.com draws about 33 thousand monthly visits. Its focus areas include Internet First Media, News Portals, Aggregators and Long Stories.
Company details
Blendle is a Netherlands-based company that provides pay-per-view services for digital print media. Its business model allows users to pay for and view an individual article from available publications rather than pay for periodic subscriptions. It charges a 30 commission from the payments with the rest going to the publication house. It also has a pre-paid wallet service called Blendle Wallet that lets users add money to the account and pay for the articles via the wallet service. Refunds the money for the article in case a user doesnt like it and gives a reason for the same. Currently the company is active in Netherlands and boasts of major Dutch, Belgian and English publications like The Wall Street Journal, The Washington Post and Elsevier.
- Headquarters Utrecht, Netherlands
- Stage Acquired
- SectorsMedia & Entertainment
- Website blendle.com
- Social LinkedIn X Facebook
- Acquired by Cafeyn (Jul 2020)
Funding Insights of Blendle
Blendle has successfully raised a total of $8.58M across 3 strategic funding rounds. The most recent funding activity was a Series A round of $4.78 million completed in May 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $8.58M
- Total Rounds 3
- Last Round Series A — $4.78M
- First Round $3.8M
(Oct 2014)
- Investors Count 6
All 3 funding rounds of Blendle with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May 2018 | $4.78M | Series A | – | Novamedia | |
| Apr 2017 | Series A | – | Nihon Keizai Shimbun, Inkef | – | |
| Oct 2014 | $3.8M | Series A | – | The New York Times, Axel Springer | – |
7 investors in total: 6 institutional and 1 angel.
Investors in Blendle
Blendle has secured backing from 7 investors, including institutional, angel, and venture fund investors. Prominent investors backing the company include Cafeyn, Axel Springer and The New York Times.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
AI, deeptech, and healthcare tech companies are funded by Inkef. | inkef.com | Amsterdam, Netherlands | ||
Charity lotteries are managed to raise funds for causes. | novamedia.nl | Amsterdam, Netherlands | ||
Newspapers and business news are published for Asian markets. | 1876 | nikkei.com | Tokyo, Japan | |
News is published through print and digital platforms worldwide. | 1851 | nytimes.com | New York, United States | |
Provider of news media, digital content, and technology-based journalism | 1946 | axelspringer.com | Berlin, Germany | |
MQ Morten Qvist Strunge | Danish entrepreneur, angel investor, co-founder of Mofibo, active in Indian startups | unknown_457bd45def1945f28 | ||
Online platform offering multiple magazine reading solutions | 2006 | cafeyn.co | Paris, France |
Investor details for Blendle
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Blendle
5 people are tracked at Blendle (2 in leadership, 1 in board & advisors, 2 in team).
| Name | Role | Group |
|---|---|---|
Bernard Koeleman | CFO | Leadership |
Lou Pratali 🏹 | Chief People Officer | Leadership |
Kyang Yung | Board Observer | Board & advisors |
Jasper Lavèn | Traffic Manager | Team |
Jasper Oosterman | Lead Data Scientist | Team |
Complete people profiles for Blendle
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by Blendle
Blendle has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Paper Magazine.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Paper magazines are published and distributed via the official website. | papermagazine.nl | Amsterdam, Netherlands | 2014 | Aug 2016 | •••• |
Complete acquisition details for Blendle
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of Blendle
5 dated milestones of Blendle across 6 years, from founding to its latest funding, stage changes and deals.
- Founded Blendle is founded.
- Funding First funding round of $3.8M.
- Acquisition Acquires Paper Magazine.
- Funding Latest funding round, Series A, of $4.8M.
- Exit Acquired by Cafeyn.
Web traffic of Blendle
The website of Blendle (blendle.com) receives about 33.4K visits a month.
- Monthly visits33.4K
▲ 8.7% vs previous month
Websites whose visitors overlap most with Blendle. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
nu.nl | nu.nl | 100% | #526 | – | |
| facebook.com | 46% | 12.1B | #3 | View details |
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Related news about Blendle
Complete news archive for Blendle
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Frequently Asked Questions about Blendle
Blendle was founded in 2014.
Blendle is headquartered in Utrecht, Netherlands.
Blendle is a funded company, having raised a total of $8.58M across 3 funding rounds to date. The company's 1st funding round was a Series A of $3.8M, raised on Oct 2014.
Blendle is a Netherlands-based company that provides pay-per-view services for digital print media. Its business model allows users to pay for and view an individual article from available publications rather than pay for periodic subscriptions. It charges a 30 commission from the payments with the rest going to the publication house. It also has a pre-paid wallet service called Blendle Wallet that lets users add money to the account and pay for the articles via the wallet service. Refunds the money for the article in case a user doesnt like it and gives a reason for the same. Currently the company is active in Netherlands and boasts of major Dutch, Belgian and English publications like The Wall Street Journal, The Washington Post and Elsevier.
Blendle has made 1 acquisition, including Paper Magazine.
Blendle has 7 investors. Key investors include Cafeyn, Axel Springer, The New York Times, Nihon Keizai Shimbun, and Postcode Lottery Group.
Yes. Blendle was acquired by Cafeyn in July 2020.