Blue Star

Auckland, New Zealand Founded: 1980 • Age: 46 yrs Acquired By Mercury Capital
Blue Star is recognized as a marketing execution partner for businesses in New Zealand, specializing in print and communication solutions.

About Blue Star

Blue Star is a company based in Auckland (New Zealand) founded in 1980 was acquired by Mercury Capital in December 2012. It operates as a Professional Services and Managed Services. Blue Star offers products and services including Print Services, Print Management, Design Services, Packaging Solutions, and Customer Communications.

  • Headquarter Auckland, New Zealand
  • Sectors
    Business Services
  • Website category Vehicles · Makes and Models
  • Email
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  • Phone
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  • Website bluestar.co.nz
  • Social LinkedIn Facebook Instagram
  • Acquired by Mercury Capital (Dec 2012)
  • Legal Name Blue Star Group (New Zealand) Limited
Key Metrics

Products & Services of Blue Star

Blue Star offers a comprehensive portfolio of products and services, including Print Services, Print Management, Design Services, Packaging Solutions, and Customer Communications.

Print Services
Printing

Various printing solutions are provided for all business needs.

Print Management
Management Services

End-to-end print management is offered through an online portal.

Design Services
Creative Services

Full creative design services are delivered to meet budgets.

Packaging Solutions
Packaging

Innovative packaging is created to enhance brand presentation.

Customer Communications
Marketing

Omni-channel communication strategies are developed for customer engagement.

Merchandise
Branding

Branded merchandise is produced to boost brand awareness.

Logistics
Distribution

Secure storage and distribution services are provided for collateral.

Investors in Blue Star

Blue Star has secured backing from 2 investors, including institutional and venture fund investors. Prominent investors backing the company include Tiri Group and Mercury Capital.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
Mercury Capital is engaged in private equity investments across industries.
2010mercurycapital.com.auSydney, Australia
Frozen and fresh-baked bread products and related services are manufactured.
2007tiri.co.nzAuckland, New Zealand
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Investor details for Blue Star

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  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

People of Blue Star

20 people are tracked at Blue Star (7 in leadership, 13 in team).

NameRoleGroup
Jill Cowling
CEOLeadership
Sonia Dench
General ManagerLeadership
Amy Molloy
Account DirectorLeadership
Ricky Howes
General ManagerLeadership
John Rushing
PresidentLeadership
Darren Comrie
Group General ManagerLeadership
Craig Loveridge
Head Of Commercial | AucklandLeadership
Steven Herkt
Manager – ITTeam
Allen Masterson
Operations ManagerTeam
Jessamyn Gemming
Account ManagerTeam
Katharine Williams
GM Strategy & CommercialTeam
Steven Geary
Finance ManagerTeam
Dean Oliver
GM OperationsTeam
Kristy Whalen
Estimator/client ServicesTeam
Brian Dodds
Group Operations ControllerTeam
Vanessa MacKay
Senior Account ManagerTeam
Samantha Sanders
Senior Account ManagerTeam
Charlie Nairne
Manager – PromoteTeam
Anna Kennedy
Client Systems -itTeam
Benjamin Leslie
Structural DesignerTeam
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Complete people profiles for Blue Star

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

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Timeline of Blue Star

2 dated milestones of Blue Star across 32 years, from founding to its latest funding, stage changes and deals.

  1. Founded Blue Star is founded.
  2. Exit Acquired by Mercury Capital.

Web traffic of Blue Star

The website of Blue Star (bluestar.co.nz) receives about 19.1K visits a month and ranks #959,898 among all websites worldwide, #2,201 in Makes and Models.

  • Monthly visits
    19.1K

    ▲ 79.1% vs previous month

  • Unique visitors
    5K

    per month

  • Global rank
    #959,898

    among all websites

  • Category rank
    #2,201

    Vehicles · Makes and Models

Similar websites

Websites whose visitors overlap most with Blue Star. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
digitex.co.nz
digitex.co.nz
100%
–––
colourcopy.co.nz
colourcopy.co.nz
98%
–––
signit.co.nz
signit.co.nz
96%
–#9,368,276–
nzprintshop.co.nz
nzprintshop.co.nz
96%
–#2,073,422–
3a.co.nz
3a.co.nz
95%
–#3,326,375–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
Premium access

All 20 similar websites and full traffic analytics for Blue Star

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 20 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Similar companies to Blue Star

10 companies that operate in the same segment as Blue Star (Print & Document Management), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Digital printing technologies are developed for textile and apparel applications.
2002Rosh Haayin, Central District, IsraelUSD 19 MUSD 208.2 M715
TSC Auto ID is recognized as a global leader in automatic identification and thermal label printing technologies.
1991Taipei, Taiwan–––
Flexible packaging solutions are provided globally by TC Transcontinental.
1976Montreal, Quebec, Canada–USD 1.95 B7,500
Currency solutions are provided for central banks globally.
1813Basingstoke, Hampshire, United Kingdom––985
Printing and marketing communication services are provided worldwide.
1970Salt Lake City, Utah, United States––8
Label and screen printing services are provided internationally.
1923St. Gallen, St. Gallen, Switzerland–USD 800.8 K–
Printing and advertising technology services are provided to clients.
2016Warrenville, United States–USD 3.33 B–
Printing products are supplied by BlueCrest to various customers.
2018Danbury, Connecticut, United States––12
e-print is engaged in providing printing and related services.
2001Kowloon, Hong Kong, China–USD 34.99 M311
Provides a secure online platform for digital document storage and management.
2015Delhi, Delhi, India–––
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Frequently Asked Questions about Blue Star

Blue Star was founded in 1980.

Blue Star is headquartered in Auckland, New Zealand.

Jill Cowling is the current CEO of Blue Star.

Blue Star is established as a leading marketing execution partner for businesses across New Zealand. Comprehensive services are provided in print manufacturing, packaging, print management, design, marketing communications, digital solutions, merchandise, and logistics. Solutions are tailored to meet the needs of both small and large enterprises, ensuring accuracy, quality, and economy. The company is driven by a pragmatic and problem-solving approach, delivering innovative and relevant solutions for current and future business challenges. Operations are supported by a network of production and fulfillment sites across key cities, ensuring efficient distribution and customer engagement.

Blue Star offers Print Services, Print Management, Design Services, Packaging Solutions, and 3 more products and services.

Blue Star has 2 investors. Key investors include Tiri Group, and Mercury Capital.

Blue Star operates through Blue Star Group (New Zealand) Limited.

Yes. Blue Star was acquired by Mercury Capital in December 2012.

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