About Bluebella
Bluebella is a company based in London (United Kingdom) founded in 2005. Bluebella has raised $1.23 million across 3 funding rounds from investors including Lovehoney and The FSE Group. Bluebella operates in a competitive market with competitors including Panache Lingerie, Stripe & Stare, OddBalls, Lemonade Dolls and Fantasie, among others.
- Total Equity Funding$1.23M (USD)
in 3 rounds
- Latest Funding Round$1.23M (USD), Series A
Nov 2016
- InvestorsLovehoney
& 1 more
Apps and channels of Bluebella
its YouTube channel Bluebella has 2.22K subscribers and 30 videos.
Videos from Bluebella
The most watched videos on Bluebella's YouTube channel, Bluebella (2.22K subscribers). Click a video to play it here.
More on Bluebella.
Funding Insights of Bluebella
Bluebella has successfully raised a total of $1.23M across 3 strategic funding rounds. The most recent funding activity was a Series A round of $1.23 million completed in November 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $1.23M
- Total Rounds 3
- Last Round Series A — $1.23M
- Investors Count 2
All 3 funding rounds of Bluebella with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2016 | $1.23M | Series A | – | – | – |
| Dec 2015 | – | Series A | – | – | |
| May 2010 | – | Series A | – | – |
2 investors in total: 2 institutional.
Investors in Bluebella
Bluebella has secured backing from 2 investors, including venture fund and institutional investors. Prominent investors backing the company include Lovehoney and The FSE Group.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Funding solutions are provided by The FSE Group for businesses. | – | thefsegroup.com | Fleet, United Kingdom | |
Adult merchandise including sex toys and lingerie is retailed online. | 2002 | lovehoney.co.uk | Bath, United Kingdom |
Investor details for Bluebella
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Bluebella
14 people are tracked at Bluebella (7 in leadership, 7 in team).
| Name | Role | Group |
|---|---|---|
Emily Bendell | Founder & CEO | Leadership |
Sarah Thornley | Chief Operating Officer | Leadership |
Edward Lewis | Chief Financial Officer | Leadership |
Priya Bal | Head Of Wholesale | Leadership |
Louise Gunning | Finance Director | Leadership |
Tina Hayward | Head Of Ecommerce | Leadership |
Lorna Simpson | Head of Merchandising | Leadership |
Esther Hall | Social, Content & Brand Assistant | Team |
Marta Jô | Marketing Assistant | Team |
Rachna Sheth | Senior Ecommerce Executive | Team |
Martina Fabris | E-Commerce Project Manager and CRM Co-ordinator | Team |
Millie Collins | Social & Content Manager | Team |
Pauline Vital | Digital Marketing & Ecommerce Manager | Team |
Dontae White | Digital Marketing Executive | Team |
Complete people profiles for Bluebella
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Bluebella
3 dated milestones of Bluebella across 11 years, from founding to its latest funding, stage changes and deals.
- Founded Bluebella is founded.
- Funding First funding round.
- Funding Latest funding round, Series A, of $1.2M.
Competitors of Bluebella
Bluebella operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Panache Lingerie, Stripe & Stare, OddBalls, Lemonade Dolls and Fantasie, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| panache-lingerie.com | 1982 | Sheffield, United Kingdom | – | 96 | Internet first brand offering D plus innerwear and swimwear for women | |
| stripeandstare.com | 2017 | Yelverton, United Kingdom | $3.4M | – | Women's innerwear is provided via an internet-first brand. | |
| myoddballs.com | 2014 | Newcastle Upon Tyne, United Kingdom | – | 7 | Men's innerwear products are sold online by OddBalls. | |
| lemonadedolls.com | 2018 | London, United Kingdom | $1.41M | 3 | Subscription-based innerwear for women is provided by Lemonade Dolls. | |
| fantasie.com | 2005 | London, United Kingdom | – | 363 | Private label lingerie brand | |
| vividalifestyle.com | 2015 | Richmond, United Kingdom | $605,240 | – | Inner wear apparel for women and men is offered online. | |
| british-boxers.com | 2013 | Leek, United Kingdom | $224,071 | 3 | Internet-first brand offering innerwear, nightwear & hosiery brand for men & women |
Detailed competitors of Bluebella
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Bluebella
The website of Bluebella (bluebella.com) receives about 486.7K visits a month and ranks #86,183 among all websites worldwide, #4,363 in Fashion and Apparel.
- Monthly visits486.7K
▲ 6.5% vs previous month
- Unique visitors183.2K
per month
- Global rank#86,183
among all websites
- Category rank#4,363
Lifestyle · Fashion and Apparel
- Bounce rate37%
- Pages per visit4.6
- Average visit1 min 40 sec
- DevicesDesktop 15% · Mobile 85%
Websites whose visitors overlap most with Bluebella. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| bouxavenue.com | 100% | – | #20,490 | View details | |
| pourmoi.co.uk | 82% | 891.7K | #43,821 | View details | |
| agentprovocateur.com | 72% | 780.3K | #47,477 | View details | |
hunkemoller.co.uk | hunkemoller.co.uk | 72% | – | #259,920 | – |
victoriassecret.co.uk | victoriassecret.co.uk | 71% | – | #15,046 | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Bluebella
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Bluebella
Complete news archive for Bluebella
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Bluebella
10 companies that operate in the same segment as Bluebella (Fashion & Lifestyle E-Commerce), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Eyewear is offered online for men, women, and kids. | 2010 | Gurugram, Haryana, India | USD 1.08 B | USD 939.4 M | – | |
Fashion and lifestyle products are offered via an online marketplace. | 2007 | Bengaluru, Karnataka, India | USD 123.71 M | USD 542.17 M | 1,108 | |
Gold and silver jewellery, lab-grown diamonds, and accessories are retailed. | 2019 | Bengaluru, Karnataka, India | USD 142.34 M | USD 32.66 M | 711 | |
Photo editing and sharing apps are developed by Meitu. | 2008 | Xiamen, Fujian, China | USD 525 M | USD 536.99 M | 2,420 | |
Subscription-based jewelry is provided by digital-first brand BlueStone. | 2011 | Bengaluru, Karnataka, India | USD 254.97 M | USD 259.64 M | 3,210 | |
Men's fashion apparel is offered online by Bonobos. | 2007 | New York, New York, United States | USD 127.67 M | – | – | |
Metabolic health is tracked via devices and fitness platforms. | 2019 | Bengaluru, Karnataka, India | USD 163.28 M | USD 65.48 M | 274 | |
Pre-owned fashion products are sold via an online marketplace. | 2008 | Vilnius, Lithuania | USD 872.04 M | – | – | |
Online rental platform offering multi-category fashion products and accessories | 2009 | New York, New York, United States | USD 326.35 M | USD 306.2 M | 850 | |
Customizable smart lock screen experiences are developed for mobile devices. | 2019 | Bengaluru, Karnataka, India | USD 390 M | – | – |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Frequently Asked Questions about Bluebella
Bluebella was founded in 2005 and raised its 1st funding round 5 years after it was founded.
Bluebella is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Bluebella is a funded company, having raised a total of $1.23M across 3 funding rounds to date.
Bluebella was founded in 2005 by Emily Bendell in London, United Kingdom. Lingerie and nightwear collections are designed in-house and distributed through online sales and retail stocking across the UK and internationally. Operations focus on accessible pricing to reach a broad market segment within the apparel sector.
Bluebella's top competitors include Panache Lingerie, OddBalls and Stripe & Stare.
Bluebella has 2 investors. Key investors include Lovehoney, and The FSE Group.
Bluebella operates through Blue Bella Ltd.
The website of Bluebella receives about 487 thousand visits a month and ranks #86,183 among all websites worldwide.