About Bobbie
Bobbie is a company based in San Francisco (United States) founded in 2017 by Sarah Hardy and Laura Modi. It operates as a Direct-to-Consumer (D2C) and Subscription Services. Bobbie has raised $127.63 million across 5 funding rounds from investors including GroundForce Capital, VMG Partners and NextView Ventures. Bobbie has completed 1 acquisition, including Nature’s One. Bobbie offers products and services including Organic Whole Milk Infant Formula, Organic Infant Formula, Whole Milk Infant Formula, Organic Gentle Infant Formula, and Organic Vitamin D Drops. Bobbie operates in a competitive market with competitors including Kekoa Foods, among others.
- Headquarter San Francisco, United States
- Founders Sarah Hardy, Laura Modi
- Stage Minicorn
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Sectors
Consumer
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Email
Locked
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Phone
Locked
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Website
Locked
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Social
Locked
- Legal Name Bobbie Baby
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Annual Revenue
$15.7 K (USD)0as on Dec 31, 2021
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Net Profit
-$5.7 K (USD)-183as on Dec 31, 2021
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EBITDA
Not available
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Total Equity Funding
$127.63 M (USD)
in 5 rounds
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Latest Funding Round
$70 M (USD), Series C
Jul 12, 2023
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Investors
GroundForce Capital
& 5 more
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Employee Count
Not available
- Investments & Acquisitions
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Products & Services of Bobbie
Bobbie offers a comprehensive portfolio of products and services, including Organic Whole Milk Infant Formula, Organic Infant Formula, Whole Milk Infant Formula, Organic Gentle Infant Formula, and Organic Vitamin D Drops.
Formula made with organic whole milk for infants.
Skim milk-based formula designed for infant feeding needs.
Full cream formula with grass-fed whole milk content.
Gentle formula with smaller proteins for sensitive infants.
Vitamin D drops supporting infant bone and immunity.
People of Bobbie
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Funding Insights of Bobbie
Bobbie has successfully raised a total of $127.63M across 5 strategic funding rounds. The most recent funding activity was a Series C round of $70 million completed in July 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in Bobbie
Bobbie has secured backing from 6 investors, including venture fund and institutional investors. Prominent investors backing the company include GroundForce Capital, VMG Partners and NextView Ventures.
| Investor | Description | Founded Year | Domain | Location |
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Investment firm focused on health and wellness companies.
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Multi-sector company acquisitions are managed by VMG Partners.
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Seed-stage tech startups are invested in by NextView Ventures.
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Investor details for Bobbie
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Investments & Acquisitions by Bobbie
Bobbie has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Nature’s One.
Investment portfolio details for Bobbie
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- Transaction dates
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| Company Name | Description | Domain | Location | Founded Year | Amount |
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Organic infant and toddler formulas are produced and distributed worldwide.
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Locked | Locked | 1997 | Locked |
Complete acquisition details for Bobbie
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Financial Statements - Bobbie
Detailed financials for Bobbie
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Bobbie Comparisons
Peer comparison for Bobbie
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Competitors of Bobbie
Bobbie operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Kekoa Foods, among others.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| Locked | Locked | Locked |
Provides organic baby food pouches with adventurous ingredients for infant nutrition.
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Detailed competitors of Bobbie
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Latest news on Bobbie
Complete news archive for Bobbie
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Frequently Asked Questions about Bobbie
Bobbie was founded in 2017 and raised its 1st funding round 1 year after it was founded.
Bobbie is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Laura Modi is the current CEO of Bobbie. They have also founded this company.
Bobbie is a funded company, having raised a total of $127.63M across 5 funding rounds to date.
Annual revenue of Bobbie is $15.7K as on Dec 31, 2021.
Bobbie is engaged in the production of organic infant formula, modeled after breast milk, with a focus on clean ingredients and high safety standards. The company operates within the baby products sector, offering a range of formulas including whole milk, skim milk, and gentle options for sensitive infants. Solutions are provided through a direct-to-consumer model with subscription benefits, ensuring accessibility and convenience for parents across the United States. Additionally, Bobbie is committed to social impact initiatives and policy changes surrounding parenting culture.
Bobbie's top competitors include Kekoa Foods.
Bobbie offers Organic Whole Milk Infant Formula, Organic Infant Formula, Whole Milk Infant Formula, Organic Gentle Infant Formula, and Organic Vitamin D Drops.
Bobbie has made 1 acquisition, including Nature’s One.
Bobbie has 6 investors. Key investors include GroundForce Capital, VMG Partners, NextView Ventures, Park West, and Bolt.
The valuation of Bobbie is $85M as of May 2021.