About BOGNER
BOGNER is a company based in Munchen (Germany) founded in 1996 was acquired by Katjes International in August 2025. BOGNER operates in a competitive market with competitors including Inditex, American Eagle Outfitters, Levi Strauss, Abercrombie and Fitch and Jack Wolfskin, among others.
- Headquarter Munchen, Germany
- SectorsRetail
- Website category Lifestyle · Fashion and Apparel
- Website bogner.com/en-us
- Social LinkedIn Instagram
- Acquired by Katjes International (Aug 2025)
- InvestorsIHK München
& 2 more
- Acquired byKatjes International
(Aug 2025)
Funding Insights of BOGNER
- Total Rounds 2
- First Round $3.68M
(Jan 2022)
- Investors Count 2
All 2 funding rounds of BOGNER with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Dec 2022 | – | Debt – Conventional | – | – | |
| Jan 2022 | $3.68M | Grant | – | – |
3 investors in total: 3 institutional.
Investors in BOGNER
BOGNER has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include IHK München, Patrimonium and Katjes International.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private market investments are managed by Patrimonium for investors. | – | patrimonium.ch | Baar, Switzerland | |
Katjes International is engaged in confectionery and personal care products. | – | katjes-international.de | Germany | |
Business support through consulting, training, and networking is offered. | 1843 | ihk-muenchen.de | Munich, Germany |
Investor details for BOGNER
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of BOGNER
4 dated milestones of BOGNER across 29 years, from founding to its latest funding, stage changes and deals.
- Founded BOGNER is founded.
- Funding First funding round of $3.7M.
- Funding Latest funding round, Debt – Conventional,.
- Exit Acquired by Katjes International.
Competitors of BOGNER
BOGNER operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Inditex, American Eagle Outfitters, Levi Strauss, Abercrombie and Fitch and Jack Wolfskin, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| inditex.com | 1974 | Arteixo, Spain | – | 171,839 | Retailer of fashion products | |
| ae.com | 1977 | Pittsburgh, United States | – | 40,000 | Multi-category fashion products for men and women are offered. | |
| levistrauss.com | 1853 | San Francisco, United States | – | 18,000 | Brand of fashion apparel for men and women | |
| abercrombie.com | 1892 | Columbus, United States | – | 33,637 | Internet first brand of fashion apparel wear for men and women | |
| jack-wolfskin.com | 1981 | Frankfurt Am Main, Germany | – | – | Functional outdoor clothing, footwear, and equipment are developed and manufactured. | |
| ferragamo.com | 1927 | Firenze, Italy | – | 439 | Brand offering multi-category fashion products for men and women | |
| snocks.com | 2016 | Mannheim, Germany | – | 52 | Multi-category fashion accessories are offered online for men and women. |
Detailed competitors of BOGNER
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of BOGNER
The website of BOGNER (bogner.com) receives about 451.2K visits a month and ranks #117,002 among all websites worldwide, #5,992 in Fashion and Apparel.
- Monthly visits451.2K
▲ 19.5% vs previous month
- Unique visitors163.3K
per month
- Global rank#117,002
among all websites
- Category rank#5,992
Lifestyle · Fashion and Apparel
- Bounce rate43%
- Pages per visit3.2
- Average visit1 min 25 sec
- DevicesDesktop 25% · Mobile 75%
Websites whose visitors overlap most with BOGNER. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| alexandermcqueen.com | 100% | – | – | View details | |
| helmutlang.com | 99% | 126.6K | #243,760 | View details | |
antoniandalison.co.uk | antoniandalison.co.uk | 86% | – | #2,890,912 | – |
michikokoshino.co.uk | michikokoshino.co.uk | 85% | – | #7,944,335 | – |
| breuninger.com | 83% | – | #4,467 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for BOGNER
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Bogner
Complete news archive for BOGNER
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to BOGNER
10 companies that operate in the same segment as BOGNER (Fashion & Lifestyle E-Commerce), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Eyewear is offered online for men, women, and kids. | 2010 | Gurugram, Haryana, India | USD 1.08 B | USD 939.4 M | – | |
Fashion and lifestyle products are offered via an online marketplace. | 2007 | Bengaluru, Karnataka, India | USD 123.71 M | USD 542.17 M | 1,108 | |
Gold and silver jewellery, lab-grown diamonds, and accessories are retailed. | 2019 | Bengaluru, Karnataka, India | USD 142.34 M | USD 32.66 M | 711 | |
Photo editing and sharing apps are developed by Meitu. | 2008 | Xiamen, Fujian, China | USD 525 M | USD 536.99 M | 2,420 | |
Subscription-based jewelry is provided by digital-first brand BlueStone. | 2011 | Bengaluru, Karnataka, India | USD 254.97 M | USD 259.64 M | 3,210 | |
Men's fashion apparel is offered online by Bonobos. | 2007 | New York, New York, United States | USD 127.67 M | – | – | |
Metabolic health is tracked via devices and fitness platforms. | 2019 | Bengaluru, Karnataka, India | USD 163.28 M | USD 65.48 M | 274 | |
Pre-owned fashion products are sold via an online marketplace. | 2008 | Vilnius, Lithuania | USD 872.04 M | – | – | |
Online rental platform offering multi-category fashion products and accessories | 2009 | New York, New York, United States | USD 326.35 M | USD 306.2 M | 850 | |
Customizable smart lock screen experiences are developed for mobile devices. | 2019 | Bengaluru, Karnataka, India | USD 390 M | – | – |
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Frequently Asked Questions about BOGNER
BOGNER was founded in 1996 and raised its 1st funding round 26 years after it was founded.
BOGNER is headquartered in Munchen, Germany. It is registered at Munchen, Bayern, Germany.
Bogner was established in 1996 in Munich, Germany, as an internet-first brand within the apparel sector. Casual clothing for men, women, and children is distributed primarily through online channels. Operations center on e-commerce sales, with a focus on everyday wear suitable for various demographics. The company maintains its headquarters in Germany, serving customers across Europe and beyond via its digital platform.
BOGNER's top competitors include Inditex, American Eagle Outfitters and Salvatore Ferragamo.
BOGNER has 3 investors. Key investors include IHK München, Patrimonium, and Katjes International.
Yes. BOGNER was acquired by Katjes International in August 2025.
The website of BOGNER receives about 451 thousand visits a month and ranks #117,002 among all websites worldwide.

