About Booked it
Booked it is a company based in London (United Kingdom) founded in 2015 by Ian Hope and Brad Nobbs. Booked it has raised $3.33 million across 4 funding rounds from investors including Calculus Capital. Booked it has completed 2 acquisitions, including More Life VIP and Party Hard Travel. Booked it offers products and services including Booking System, Ticketing Solution, Loyalty Program, and Marketing Tools. Booked it operates in a competitive market with competitors including Sojern, Revinate, me&u, Adara and Triptease, among others.
- Headquarter London, United Kingdom
- Founders Ian Hope, Brad Nobbs
- SectorsTechnology
- Website category Food and Drink · Restaurants and Delivery
- Email••••••••
- Phone•••• ••••
- Website booked.it
- Social LinkedIn X Facebook Instagram YouTube
- Legal Name The Booked It Group Ltd
- Date of Incorporation 31 Dec, 2015
- Jurisdiction LONDON, ENGLAND
- Total Equity Funding$3.33M (USD)
in 4 rounds
- Latest Funding Round$3.31M (USD), Series A
Apr 2025
- Investors
- Investments & AcquisitionsMore Life VIP
& 1 more
Products & Services of Booked it
Booked it offers a comprehensive portfolio of products and services, including Booking System, Ticketing Solution, Loyalty Program, and Marketing Tools.
Manages event and venue bookings for efficient scheduling.
Handles online ticket sales and transactions for events.
Rewards customers to enhance retention and repeat visits.
Automates promotions and audience reach for venues.
Apps and channels of Booked it
its YouTube channel Booked it has 2 subscribers and 5 videos.
Videos from Booked it
The most watched videos on Booked it's YouTube channel, Booked it (2 subscribers). Click a video to play it here.
More on Booked it.
Funding Insights of Booked it
Booked it has successfully raised a total of $3.33M across 4 strategic funding rounds. The most recent funding activity was a Series A round of $3.31 million completed in April 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $3.33M
- Total Rounds 4
- Last Round Series A — $3.31M
- First Round $20,535
(Jan 2017)
- Investors Count 1
All 4 funding rounds of Booked it with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr 2025 | $3.31M | Series A | – | Calculus Capital | – |
| Dec 2019 | – | Seed | – | – | – |
| Aug 2018 | – | Seed | – | – | – |
| Jan 2017 | $20,535 | Seed | – | – | – |
1 investors in total: 1 institutional.
Investors in Booked it
Booked it has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Calculus Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
UK venture capital investments are managed by Calculus Capital. | 1999 | calculuscapital.com | London, United Kingdom |
Investor details for Booked it
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People of Booked it
2 people are tracked at Booked it (2 in leadership).
| Name | Role | Group |
|---|---|---|
Ian Hope | Co-Founder | Leadership |
Brad Nobbs | Co-Founder & CEO | Leadership |
Complete people profiles for Booked it
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Investments & Acquisitions by Booked it
Booked it has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include More Life VIP and Party Hard Travel.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Travel agency services are provided for client arrangements. | morelifevip.com | London, United Kingdom | 2019 | Oct 2022 | •••• | |
Businesses are assisted in securing funding from diverse lenders. | partyhardtravel.com | Guildford, United Kingdom | 2011 | Apr 2022 | •••• |
Complete acquisition details for Booked it
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Timeline of Booked it
5 dated milestones of Booked it across 10 years, from founding to its latest funding, stage changes and deals.
- Founded Booked it is founded.
- Funding First funding round of $21K.
- Acquisition Acquires Party Hard Travel.
- Acquisition Acquires More Life VIP.
- Funding Latest funding round, Series A, of $3.3M.
Competitors of Booked it
Booked it operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Sojern, Revinate, me&u, Adara and Triptease, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| sojern.com | 2007 | San Francisco, United States | $162.5M | 210 | Digital marketing solutions are provided for the travel industry. | |
| revinate.com | 2009 | Palo Alto, United States | $51.54M | 55 | Cloud-based reputation management solutions are provided for hotels. | |
| meandu.com | 2018 | Collingwood, Australia | $38M | – | CRM and marketing solutions are offered for hospitality businesses. | |
| adara.com | 2005 | Palo Alto, United States | $111.23M | 61 | Customer intelligence solutions are delivered to travel brands and organizations. | |
| triptease.com | 2012 | London, United Kingdom | $22.23M | 93 | SaaS distribution solutions for hotels are delivered through web integrations. | |
| lodgea.com | 2021 | Munich, Germany | – | – | Cloud based platform offering marketing software for hotels | |
| innsight.com | 1998 | Mumbai, India | – | – | Operates a digital marketplace for booking accommodations efficiently. | |
| noctoapp.com | 2017 | Rotterdam, Netherlands | $510,695 | – | Cloud-based marketing solutions for hospitality businesses are provided. |
Detailed competitors of Booked it
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Web traffic of Booked it
The website of Booked it (booked.it) receives about 137.6K visits a month and ranks #185,393 among all websites worldwide, #6,003 in Restaurants and Delivery.
- Monthly visits137.6K
▲ 2% vs previous month
- Unique visitors41.9K
per month
- Global rank#185,393
among all websites
- Category rank#6,003
Food and Drink · Restaurants and Delivery
- Bounce rate38%
- Pages per visit9.2
- Average visit50 min 21 sec
- DevicesDesktop 32% · Mobile 69%
Websites whose visitors overlap most with Booked it. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
bookedit.online | bookedit.online | 100% | – | #270,699 | – |
lane7.com | lane7.com | 84% | – | #108,273 | – |
Latest news on Booked It
Complete news archive for Booked it
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
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- Older coverage
- Brand-specific news history
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Similar companies to Booked it
10 companies that operate in the same segment as Booked it (MarketingTech), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 360.17 M | USD 1.3 B | 2,190 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M | – | – | |
Cloud-based omnichannel communication and customer engagement platform is utilized. | 2008 | San Francisco, California, United States | USD 239.77 M | USD 5.07 B | 5,540 | |
Mobile marketing platform for attribution and user acquisition | 2012 | San Francisco, California, United States | USD 1.72 B | USD 4.71 B | 1,560 | |
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | – | USD 23.77 B | 30,710 | |
SaaS email marketing solutions are offered to e-commerce businesses. | 2012 | Boston, Massachusetts, United States | USD 778.5 M | USD 1.23 B | 2,180 | |
Contact databases and sales intelligence are supplied to businesses. | 2000 | Vancouver, Washington, United States | USD 32 M | USD 1.25 B | 3,510 | |
Automated usability testing and feedback for mobile experiences is provided. | 2007 | San Francisco, California, United States | USD 148.5 M | USD 21.68 M | 557 | |
Video hosting, creation, management, and streaming services are provided. | 2004 | New York, New York, United States | USD 450 M | USD 417.01 M | 1,100 |
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Frequently Asked Questions about Booked it
Booked it was founded in 2015 and raised its 1st funding round 2 years after it was founded.
Booked it is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Brad Nobbs is the current CEO of Booked it. They have also founded this company.
Booked it is a funded company, having raised a total of $3.33M across 4 funding rounds to date. The company's 1st funding round was a Seed of $20.54K, raised on Jan 2017.
Founded in 2015 and based in London, United Kingdom, Booked it operates as a cloud platform focused on the hospitality sector. Online booking management software is provided alongside marketing tools designed to manage revenue streams, customer retention, and per-head spending controls. These services support business operations in the industry through digital infrastructure.
Booked it offers Booking System, Ticketing Solution, Loyalty Program, and Marketing Tools.
Booked it has made 2 acquisitions, including More Life VIP, and Party Hard Travel.
Booked it has 1 investor. Key investors include Calculus Capital.
Booked it operates through The Booked It Group Ltd.
The website of Booked it receives about 138 thousand visits a month and ranks #185,393 among all websites worldwide.