About Brandfolder
Brandfolder is a company based in Denver (United States) founded in 2012 was acquired by Smartsheet in August 2020.. Brandfolder has raised $9.69 million across 5 funding rounds from investors including Smartsheet, Techstars and Telescope. Brandfolder offers products and services including Digital Asset Management, Creative Workflow, and Brand Intelligence. Brandfolder operates in a competitive market with competitors including Rocketium, Lytho, Projector, Nolibox and Foap, among others.
- Headquarter Denver, United States
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Sectors
Technology
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Brandfolder, Inc.
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$9.69 M (USD)
in 5 rounds
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Latest Funding Round
$2.5 M (USD), Series A
Dec 12, 2018
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Investors
Smartsheet
& 4 more
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Employee Count
Employee Count
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Acquired by
Smartsheet
(Aug 24, 2020)
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Products & Services of Brandfolder
Brandfolder offers a comprehensive portfolio of products and services, including Digital Asset Management, Creative Workflow, and Brand Intelligence. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Platform for organizing and distributing digital assets efficiently.
Tools to eliminate bottlenecks in creative processes.
AI-driven system for tracking asset usage and performance.
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Funding Insights of Brandfolder
Brandfolder has successfully raised a total of $9.69M across 5 strategic funding rounds. The most recent funding activity was a Series A round of $2.5 million completed in December 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 5
- Last Round Series A — $2.5M
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First Round
First Round
(13 May 2013)
- Investors Count 4
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Dec, 2018 | Amount | Series A - Brandfolder | Valuation | Telescope Partners | |
| Sep, 2017 | Amount | Series A - Brandfolder | Valuation | Telescope Partners |
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| Jan, 2015 | Amount | Seed - Brandfolder | Valuation |
investors |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Brandfolder
Brandfolder has secured backing from 5 investors, including venture fund and angel investors. Prominent investors backing the company include Smartsheet, Techstars and Telescope. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Telescope is engaged in early growth investments for enterprise software.
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Founded Year | Domain | Location | |
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Pre-seed stage Micro VC firm investing in the US and Canada
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Founded Year | Domain | Location | |
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Startups are accelerated globally without sector restrictions through structured programs.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Brandfolder
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Brandfolder
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Brandfolder Comparisons
Competitors of Brandfolder
Brandfolder operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Rocketium, Lytho, Projector, Nolibox and Foap, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
AI-powered platform for visual content creation and optimization is offered.
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| domain | founded_year | HQ Location |
Digital assets and marketing content are managed via specialized software.
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| domain | founded_year | HQ Location |
Cloud-based visual content creation solutions are offered for businesses.
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| domain | founded_year | HQ Location |
AI powered logo design software
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| domain | founded_year | HQ Location |
Authentic stock photos are traded via a mobile marketplace platform.
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| domain | founded_year | HQ Location |
Cloud-based visual content production software is provided for graphic design.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Brandfolder
Frequently Asked Questions about Brandfolder
When was Brandfolder founded?
Brandfolder was founded in 2012 and raised its 1st funding round 1 year after it was founded.
Where is Brandfolder located?
Brandfolder is headquartered in Denver, United States. It is registered at Denver, Colorado, United States.
Is Brandfolder a funded company?
Brandfolder is a funded company, having raised a total of $9.69M across 5 funding rounds to date. The company's 1st funding round was a Seed of $2M, raised on May 13, 2013.
What does Brandfolder do?
Brandfolder is a SaaS based Digital Asset Management platform which allows marketers to organize, display and share digital assets across their network including partners and resellers. Features include file type grouping, bulk posting from Dropbox, Box and local networks, grouping with Tags, Permission and Privacy management and Online sharing. Also offers an Image editor and online embedding. Integrates with Google Analytics to measure asset performance. Connects with apps like Slack to make assets searchable in internal chats.
Who are the top competitors of Brandfolder?
What products or services does Brandfolder offer?
Brandfolder offers Digital Asset Management, Creative Workflow, and Brand Intelligence.
Who are Brandfolder's investors?
Brandfolder has 5 investors. Key investors include Smartsheet, Techstars, Telescope, Tim Armstrong, and Right Side Capital Management.
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