Brandtology

Singapore, Singapore Founded: 2008 • Age: 18 yrs Acquired By Isentia
Online conversations are tracked across social media for business intelligence.

About Brandtology

Brandtology is a Media & Entertainment company based in Singapore (Singapore) founded in 2008, and was acquired by Isentia in February 2011. Online conversations are tracked across social media for business intelligence. It operates in the Media & Entertainment and Technology sectors. Brandtology has raised $1.35 million across 1 funding round from investors including Isentia and Walden International. The company was acqui-hired. Its focus areas include Enterprise Applications, PR Tech, Media Monitoring and Social Monitoring.

Company details

Brandtology was founded in 2008 in Singapore as a business intelligence platform. Conversations are monitored across channels such as blogs, forums, review sites, news sites, YouTube, and Twitter. Strategic decisions are supported for client companies, PR agencies, and brand consultancies through data insights. Operations focus on media monitoring services. The company was acquired by Media Monitors.

Key Metrics
  • Total Equity Funding
    $1.35M (USD)

    in 1 rounds

  • Latest Funding Round
    $1.35M (USD), Seed

    Apr 2009

  • Investors
    Isentia

    & 1 more

  • Acquired by
    Isentia

    (Feb 2011)

Funding Insights of Brandtology

Brandtology has successfully raised a total of $1.35M through 1 strategic funding round. The most recent funding activity was a Seed round of $1.35 million completed in April 2009. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $1.35M
  • Total Rounds 1
  • Last Round Seed β€” $1.35M
  • First Round $1.35M

    (Apr 2009)

  • Investors Count 1

All 1 funding rounds of Brandtology with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Apr 2009$1.35MSeed––
Valuation history

2 investors in total: 2 institutional.

Investors in Brandtology

Brandtology has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Isentia and Walden International.

All
Venture Fund
InvestorDescriptionFounded YearDomainLocation
VC firm investing globally in early & expansion stage companies
waldenintl.comSan Francisco, United States
Data-driven decision support is offered via real-time media monitoring tools.
1982isentia.comSydney, Australia
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Investor details for Brandtology

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

Timeline of Brandtology

3 dated milestones of Brandtology across 3 years, from founding to its latest funding, stage changes and deals.

  1. Founded Brandtology is founded.
  2. Funding First funding round of $1.4M.
  3. Exit Acquired by Isentia.

Web traffic of Brandtology

Websites that share an audience with Brandtology (brandtology.com).

Similar websites

Websites whose visitors overlap most with Brandtology. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
customscoop.com
100%
View details
jamiq.com
44%
View details
thoughtbuzz.net
thoughtbuzz.net
44%
–
buzznumbershq.com
44%
View details
crimsonhexagon.com
36%
View details
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β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 13 similar websites and full traffic analytics for Brandtology

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 13 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

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Related news about Brandtology

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Complete news archive for Brandtology

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

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Frequently Asked Questions about Brandtology

Brandtology was founded in 2008 and raised its 1st funding round 1 year after it was founded.

Brandtology is headquartered in Singapore, Singapore.

Brandtology is a funded company, having raised a total of $1.35M across 1 funding round to date. The company's 1st funding round was a Seed of $1.35M, raised on Apr 2009.

Brandtology was founded in 2008 in Singapore as a business intelligence platform. Conversations are monitored across channels such as blogs, forums, review sites, news sites, YouTube, and Twitter. Strategic decisions are supported for client companies, PR agencies, and brand consultancies through data insights. Operations focus on media monitoring services. The company was acquired by Media Monitors.

Brandtology has 2 investors. Key investors include Isentia, and Walden International.

Yes. Brandtology was acquired by Isentia in February 2011.

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