About Bright Smart Securities
Bright Smart Securities is a publicly listed company based in Hong Kong (China) founded in 1995, and was acquired by Ant Group in April 2025. Online brokerage services for equities, futures, and options are provided. The company has 195 employees. Its website bsgroup.com.hk draws about 262 thousand monthly visits. Bright Smart Securities offers products and services including Securities Trading and Futures and Options. Its focus areas include Brokers and Dealers, Stock Brokers, Full Service and Post-Trade Services. Its legal entity is BS Group Limited.
Company details
Founded in 1995 and based in Hong Kong, China, Bright Smart Securities operates in the financial services sector as an online brokerage firm. Access to global markets, including Hong Kong and the United States, is offered for trading equities, futures, options, and precious metals. Services encompass mobile applications, web platforms, and desktop software, along with account management, fund transfers, financial news, educational materials, margin trading, and financing options.
- Headquarters Hong Kong, China
- Employees 195
- Stage Acquired
- SectorsFinancial Services
- Website category Finance · Investing
- Email••••••••
- Phone•••• ••••
- Website bsgroup.com.hk
- Social LinkedIn Facebook
- Acquired by Ant Group (Apr 2025)
- Legal Name Bright Smart Securities & Commodities Group Limited
Products & Services of Bright Smart Securities
Bright Smart Securities offers a comprehensive portfolio of products and services, including Securities Trading and Futures and Options.
Trading of stocks and securities is facilitated for various markets
Futures and options contracts are offered for indices, stocks, and commodities
Investors in Bright Smart Securities
Bright Smart Securities has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Ant Group.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Payment processing solution for consumers, small and micro businesses | 2004 | antgroup.com | Hangzhou, China |
Investor details for Bright Smart Securities
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People of Bright Smart Securities
1 people are tracked at Bright Smart Securities (1 in leadership); the tracked headcount is 195.
| Name | Role | Group |
|---|---|---|
Edmond Hui Yik-bun | Chief Executive Officer | Leadership |
Complete people profiles for Bright Smart Securities
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IPO & Listings of Bright Smart Securities
Bright Smart Securities is a publicly listed company on the HKEX with ticker symbol 1428 in Hong Kong, operating in the Finance sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.
- IPO date25 Aug 2010
- Listed onHKG: 1428
- Listed entityBright Smart Securities & Commodities Group Limited
- Exchange sectorFinance
- ISINKYG1644A1004
- Share price6.29 HKD (-0.08% on the day) · 2026-10-14
- Market capitalisation10,675,993,440.00 HKD
- Price to earnings15.9
- EPS (diluted, trailing year)0.39 HKD
- Volume (last session)3,480,200
Financials of Bright Smart Securities
| Year | Revenue | Net income | EBITDA |
|---|---|---|---|
| 2025 | 1.34B HKD | 670.2M HKD | 956.1M HKD |
| 2024 | 1.36B HKD | 617.6M HKD | 949.4M HKD |
| 2023 | 1.25B HKD | 558.8M HKD | 932.1M HKD |
| 2022 | 1.20B HKD | 620.6M HKD | 878.8M HKD |
| 2021 | 1.27B HKD | 561.5M HKD | 857.2M HKD |
Detailed financial statements for Bright Smart Securities
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Timeline of Bright Smart Securities
3 dated milestones of Bright Smart Securities across 30 years, from founding to its latest funding, stage changes and deals.
- Founded Bright Smart Securities is founded.
- IPO Lists on the stock exchange (IPO).
- Exit Acquired by Ant Group.
Web traffic of Bright Smart Securities
The website of Bright Smart Securities (bsgroup.com.hk) receives about 262K visits a month and ranks #189,654 among all websites worldwide, #2,015 in Investing.
- Monthly visits262K
▲ 20.6% vs previous month
- Unique visitors55.8K
per month
- Global rank#189,654
among all websites
- Category rank#2,015
Finance · Investing
- Bounce rate35%
- Pages per visit3.7
- Average visit5 min 18 sec
- DevicesDesktop 55% · Mobile 45%
Websites whose visitors overlap most with Bright Smart Securities. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| poems.com.hk | 100% | #333,282 | View details | ||
aastocks.com | aastocks.com | 92% | #8,143 | – | |
pru.hk | pru.hk | 91% | #3,505,632 | – | |
| htisec.com | 90% | 4.4K | #3,776,003 | View details | |
cashon-line.com | cashon-line.com | 89% | – | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
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Related news about Bright Smart Securities
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Frequently Asked Questions about Bright Smart Securities
Bright Smart Securities was founded in 1995.
Bright Smart Securities is headquartered in Hong Kong, China.
Bright Smart Securities has 195 employees.
Annual revenue of Bright Smart Securities is $170.93M as on Mar 31, 2026.
Founded in 1995 and based in Hong Kong, China, Bright Smart Securities operates in the financial services sector as an online brokerage firm. Access to global markets, including Hong Kong and the United States, is offered for trading equities, futures, options, and precious metals. Services encompass mobile applications, web platforms, and desktop software, along with account management, fund transfers, financial news, educational materials, margin trading, and financing options.
Bright Smart Securities offers Securities Trading and Futures and Options.
Yes, Bright Smart Securities is publicly traded on HKEX under the ticker symbol 1428.
Bright Smart Securities has 1 investor. Key investors include Ant Group.
Bright Smart Securities operates through Bs Group Limited.
Yes. Bright Smart Securities was acquired by Ant Group in April 2025.
The website of Bright Smart Securities receives about 262 thousand visits a month and ranks #189,654 among all websites worldwide.