About Brightblue
Brightblue is a company based in London (United Kingdom) founded in 2012 by Michael Cross was acquired by S⁴Capital in August 2020.. The company has 27 employees as of May 31, 2020. Brightblue offers products and services including Market Mix Modelling, Data Analytics, and AI-Driven Insights. Brightblue operates in a competitive market with competitors including Townsquare Media, Tinuiti, AKQA, Prophet and Interpublic, among others.
- Headquarter London, United Kingdom
- Employees 27 as on 31 May, 2020
- Founders Michael Cross
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Sectors
Business Services
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Email
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Phone
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Website
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Social
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- Legal Name Brightblue Consulting Limited
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Products & Services of Brightblue
Brightblue offers a comprehensive portfolio of products and services, including Market Mix Modelling, Data Analytics, and AI-Driven Insights. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Measures media impact on sales and optimizes budgets for better ROI.
Analyzes marketing data to improve effectiveness and drive profit gains.
Provides predictive insights for budget optimization and media measurement.
Funding Insights of Brightblue
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
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Investors in Brightblue
Brightblue has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include S⁴Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Digital advertising and content marketing services are provided globally.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Venture capital is directed toward companies in multiple sectors.
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Investments & Acquisitions by Brightblue
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Brightblue
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Brightblue Comparisons
Competitors of Brightblue
Brightblue operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Townsquare Media, Tinuiti, AKQA, Prophet and Interpublic, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Media Company focused on radio broadcasting, live events, marketing solutions
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| domain | founded_year | HQ Location |
Digital marketing services including paid search and e-commerce are provided.
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| domain | founded_year | HQ Location |
Integrated digital marketing campaigns are developed and executed across channels.
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| domain | founded_year | HQ Location |
Brand and marketing consulting solutions provider
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| domain | founded_year | HQ Location |
Advertising and marketing services are delivered globally by Interpublic.
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| domain | founded_year | HQ Location |
Digital advertising and content marketing services are provided globally.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Brightblue
Frequently Asked Questions about Brightblue
When was Brightblue founded?
Brightblue was founded in 2012.
Where is Brightblue located?
Brightblue is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
How many employees does Brightblue have?
As of May 31, 2020, the latest employee count at Brightblue is 27.
What does Brightblue do?
Brightblue was founded in 2012 by Michael Cross and is based in London, United Kingdom. Operations focus on the digital marketing sector, where a range of services including strategy, content creation, and online advertising are offered. The company serves businesses seeking to enhance their digital presence through targeted campaigns and analytics-driven approaches. Activities are conducted primarily in the UK market, supporting various industries with tailored solutions.
Who are the top competitors of Brightblue?
Brightblue's top competitors include S⁴Capital, Townsquare Media and Tinuiti.
What products or services does Brightblue offer?
Brightblue offers Market Mix Modelling, Data Analytics, and AI-Driven Insights.
Who are Brightblue's investors?
Brightblue has 1 investor. Key investors include S⁴Capital.
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