About Brightflag
Brightflag is a company based in Dublin (Ireland) founded in 2014 was acquired by Wolters Kluwer in May 2025.. Brightflag has raised $39.39 million across 6 funding rounds from investors including Wolters Kluwer, Enterprise Ireland and Sands Capital Ventures. Brightflag has completed 1 acquisition, including Joinder. Brightflag offers products and services including E-Billing, Accruals Management, Budgeting Platform, and Vendor Benchmarking. Brightflag operates in a competitive market with competitors including Conta Simples, AppZen, Jenji, Mendel and Apperio, among others.
- Headquarter Dublin, Ireland
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Sectors
Professional & Legal ServicesTechnology
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Email
***********
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Phone
*********
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Website
*********
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Social
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- Legal Name Shine Analytics Limited
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Annual Revenue
$8.64 M (USD)75as on Dec 31, 2021
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Net Profit
$-7.11 M (USD)-18as on Dec 31, 2021
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EBITDA
$-7.71 M (USD)-20as on Dec 31, 2021
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Total Equity Funding
$39.39 M (USD)
in 6 rounds
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Latest Funding Round
$28 M (USD), Series B
Dec 09, 2020
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Investors
Wolters Kluwer
& 7 more
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Employee Count
Employee Count
- Investments & Acquisitions
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Acquired by
Wolters Kluwer
(May 29, 2025)
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Products & Services of Brightflag
Brightflag offers a comprehensive portfolio of products and services, including E-Billing, Accruals Management, Budgeting Platform, and Vendor Benchmarking. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
AI-assisted platform for reviewing and processing legal invoices.
Automates accruals to integrate with accounts payable systems.
Tracks budgets at matter level for proactive financial oversight.
Compares rates and discounts based on industry norms.
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Software Development Team
18 people
Leadership Team
14 people
Customer Team
12 people
Legal and Compliance
8 people
Sales and Marketing
7 people
Senior Team
7 people
Product Management Team
6 people
Human Resources and Administration
3 people
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Funding Insights of Brightflag
Brightflag has successfully raised a total of $39.39M across 6 strategic funding rounds. The most recent funding activity was a Series B round of $28 million completed in December 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 6
- Last Round Series B — $28.0M
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First Round
First Round
(01 Nov 2014)
- Investors Count 7
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Dec, 2020 | Amount | Series B - Brightflag | Valuation | One Peak | |
| Apr, 2019 | Amount | Series A - Brightflag | Valuation | Sands Capital Ventures | |
| Nov, 2017 | Amount | Seed - Brightflag | Valuation | Frontline Ventures , Tribal |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Brightflag
Brightflag has secured backing from 8 investors, including venture fund and institutional investors. Prominent investors backing the company include Wolters Kluwer, Enterprise Ireland and Sands Capital Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Growth stage tech & life sciences focused VC Firm investing in Asia and the US
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Founded Year | Domain | Location | |
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Venture capital firm focused on B2B companies
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Founded Year | Domain | Location | |
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A venture capital firm focused on early-stage startup investments.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Brightflag
Brightflag has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Joinder. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Cloud-based collaboration management solution provider for lawyers
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2019 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Brightflag
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Brightflag Comparisons
Competitors of Brightflag
Brightflag operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Conta Simples, AppZen, Jenji, Mendel and Apperio, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Digital bank for businesses
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| domain | founded_year | HQ Location |
Personal Assistant for Expense Management
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| domain | founded_year | HQ Location |
AI-based expense management software is offered for businesses.
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| domain | founded_year | HQ Location |
Expense analysis and management solutions are provided for businesses.
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| domain | founded_year | HQ Location |
Legal spend is tracked and managed via Apperio's software platform.
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| domain | founded_year | HQ Location |
Receipt management solutions are offered for digital banking apps.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Brightflag
Frequently Asked Questions about Brightflag
When was Brightflag founded?
Brightflag was founded in 2014.
Where is Brightflag located?
Brightflag is headquartered in Dublin, Ireland.
Is Brightflag a funded company?
Brightflag is a funded company, having raised a total of $39.39M across 6 funding rounds to date. The company's 1st funding round was a Seed of $1.5M, raised on Nov 01, 2014.
What is the annual revenue of Brightflag?
Annual revenue of Brightflag is $8.64M as on Dec 31, 2021.
What does Brightflag do?
Brightflag was founded in 2014 in Dublin, Ireland, and operates in the legal technology sector. AI-driven software is provided to assist corporate lawyers with spend management, including e-billing, financial reporting, budgeting, forecasting, and vendor oversight. Financial data analysis, predictive insights, and analytics are delivered through the platform. Integrations are supported with systems such as Tableau, Oracle, and SAP to enhance operational efficiency.
Who are the top competitors of Brightflag?
Brightflag's top competitors include Conta Simples, Apperio and AppZen.
What products or services does Brightflag offer?
Brightflag offers E-Billing, Accruals Management, Budgeting Platform, and Vendor Benchmarking.
How many acquisitions has Brightflag made?
Brightflag has made 1 acquisition, including Joinder.
Who are Brightflag's investors?
Brightflag has 8 investors. Key investors include Wolters Kluwer, Enterprise Ireland, Sands Capital Ventures, Frontline Ventures, and Tribal.vc.
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