About Brightmile
Brightmile is a company based in London (United Kingdom) founded in 2018 by Mark Watts was acquired by Smith System in February 2025.. The company has 9 employees as of December 31, 2021. Brightmile offers products and services including Driver App, Manager Portal, Mileage Manager, BrightCoach, and Rewards App. Brightmile operates in a competitive market with competitors including GreenRoad, EquipmentShare, Spireon, Fleet Complete and SkyBitz, among others.
- Headquarter London, United Kingdom
- Employees 9 as on 31 Dec, 2021
- Founders Mark Watts
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Sectors
Transportation, Automotive & Logistics
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Email
***********
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Phone
*********
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Website
*********
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Social
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- Legal Name Drivalytix Limited
- Date of Incorporation 04 Oct, 2017
- Jurisdiction WARWICK, UNITED KINGDOM
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Annual Revenue
$137.09 K (USD)610as on Mar 31, 2020
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Net Profit
$-1.12 M (USD)22as on Mar 31, 2020
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EBITDA
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Latest Funding Round
- Investors
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Employee Count
9
as on Dec 31, 2021
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Acquired by
Smith System
(Feb 11, 2025)
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Products & Services of Brightmile
Brightmile offers a comprehensive portfolio of products and services, including Driver App, Manager Portal, Mileage Manager, BrightCoach, and Rewards App. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
App that monitors and coaches driving behaviors for safety.
Portal providing insights on driver risks and performance.
Tool for automatic trip logging and expense management.
Program for real-time feedback on safe driving practices.
App that gamifies safe driving with rewards and prizes.
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Funding Insights of Brightmile
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Brightmile
Brightmile has secured backing from 1 investor. Prominent investors backing the company include Smith System. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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School furniture and products are manufactured for educational environments.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Brightmile
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Brightmile
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Brightmile Comparisons
Competitors of Brightmile
Brightmile operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as GreenRoad, EquipmentShare, Spireon, Fleet Complete and SkyBitz, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Fleet telematics and management solutions for safe driving are provided.
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| domain | founded_year | HQ Location |
Equipment rental marketplace and digital tools for construction are offered.
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| domain | founded_year | HQ Location |
SaaS-enabled solutions for fleet and field service management are offered.
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| domain | founded_year | HQ Location |
Fleet, asset, and mobile workforce management solutions are provided.
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| domain | founded_year | HQ Location |
Remote asset tracking and management solutions are provided globally.
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| domain | founded_year | HQ Location |
GPS vehicle tracking and fleet management solutions are provided.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Brightmile
Frequently Asked Questions about Brightmile
When was Brightmile founded?
Brightmile was founded in 2018.
Where is Brightmile located?
Brightmile is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Who is the current CEO of Brightmile?
Dominic Saunders is the current CEO of Brightmile.
How many employees does Brightmile have?
As of Dec 31, 2021, the latest employee count at Brightmile is 9.
What is the annual revenue of Brightmile?
Annual revenue of Brightmile is $137.09K as on Mar 31, 2020.
What does Brightmile do?
Brightmile was founded in 2018 in London, United Kingdom. Fleet telematics and risk management solutions are delivered to sectors including logistics and passenger transport. Driving behavior is evaluated through AI based on elements such as road risk, speeding, distraction, fatigue, and eco-driving practices. Mileage tracking is facilitated, rewards are issued and redeemed for safe driving, and guidance is offered for irregular driving patterns.
Who are the top competitors of Brightmile?
Brightmile's top competitors include EquipmentShare, Mapon and Quartix.
What products or services does Brightmile offer?
Brightmile offers Driver App, Manager Portal, Mileage Manager, BrightCoach, and Rewards App.
Who are Brightmile's investors?
Brightmile has 1 investor. Key investors include Smith System.
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