About Brook & Whittle
Brook & Whittle is a Consumer company based in North Branford (United States) founded in 1996, and was acquired by Genstar Capital in November 2021. Manufacturer of printing and packaging solutions. Brook & Whittle has raised $5.06 million across 3 funding rounds from investors including Charter Oak Equity, Genstar Capital and TruArc Partners. The company has 299 employees. Brook & Whittle has completed 12 acquisitions, including Digital Label Solutions, FlexoOne and ILS Labels. Its focus areas include Food and Agriculture, Food Packaging and Diversified. Its legal entity is BROOK & WHITTLE LIMITED.
Company details
Brook Whittle was founded in 1996 and is headquartered in North Branford, United States. Operations are focused on manufacturing printing and packaging solutions across North America. Pressure-sensitive labels and shrink film products are produced for the beverage, food, and household industries. Design, engineering, and application services for packaging, labels, and shrink sleeves are provided, along with conversion services for heat-shrinkable packaging materials.
- Headquarters North Branford, United States
- Employees 299
- Stage Acquired
- SectorsConsumer
- Emailβ’β’β’β’β’β’β’β’
- Phoneβ’β’β’β’ β’β’β’β’
- Website brookandwhittle.com
- Social LinkedIn
- Acquired by Genstar Capital (Nov 2021)
- Legal Name Brook & Whittle Limited
- Total Equity Funding$5.06M (USD)
in 3 rounds
- Latest Funding Round$130M (USD), Debt – Conventional
Aug 2025
- InvestorsCharter Oak Equity
& 3 more
- Employee Count299
- Investments & AcquisitionsDigital Label Solutions
& 11 more
- Acquired by
Funding Insights of Brook & Whittle
Brook & Whittle has successfully raised a total of $5.06M across 3 strategic funding rounds. The most recent funding activity was a Debt β Conventional round of $130 million completed in August 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $5.06M
- Total Rounds 3
- Last Round Debt – Conventional β $130M
- First Round $3.64M
(Jan 2014)
All 3 funding rounds of Brook Whittle with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug 2025 | $130M | Debt – Conventional | β | β | β |
| May 2016 | $5.06M | Series A | β | β | β |
| Jan 2014 | $3.64M | Unspecified | β | β | β |
4 investors in total: 4 institutional.
Investors in Brook & Whittle
Brook & Whittle has secured backing from 4 investors, including venture fund investors. Prominent investors backing the company include Charter Oak Equity, Genstar Capital and TruArc Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity investments are managed by Charter Oak Equity. | 1992 | charteroak-equity.com | Westport, United States | |
| gencap.com | ||||
Private equity investments are managed for middle market companies. | 2021 | snowphipps.com | New York, United States | |
Private equity investments are managed from the United States. | rfeip.com | New Canaan, United States |
Investor details for Brook Whittle
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Investments & Acquisitions by Brook & Whittle
Brook & Whittle has strategically engaged in corporate development activities, having acquired 12 companies. Notable acquisitions include Digital Label Solutions, FlexoOne and ILS Labels.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Printers are distributed wholesale by Stouse in the United States. | stouse.com | Kansas, United States | 1977 | Jan 2025 | β’β’β’β’ | |
Manufacturer of fabric planting containers made from recycled water bottles and natural fibers | pouchit.com | Atlanta, United States | 1999 | Feb 2024 | β’β’β’β’ | |
Pre-printed adhesive labels are manufactured and distributed worldwide. | instocklabels.com | Salt Lake, United States | 2010 | Nov 2023 | β’β’β’β’ | |
High-quality flexographic and digital labels are printed for multiple industries. | flexoone.com | Salt Lake, United States | 2006 | Nov 2023 | β’β’β’β’ | |
Custom labeling solutions are provided for various industries. | lltlabels.com | Stow, United States | 1977 | Feb 2023 | β’β’β’β’ | |
Custom label printing services are provided for diverse applications. | paradigmlabel.com | Jurupa Valley, United States | 2006 | Jan 2022 | β’β’β’β’ | |
Digital labeling and printing services are provided to clients. | digitallabelsolutions.com | Yorba Linda, United States | 2006 | Apr 2021 | β’β’β’β’ | |
Self-adhesive product labels are manufactured in Parker, United States. | wizardlabels.com | Parker, United States | 2003 | Oct 2020 | β’β’β’β’ | |
Label printing and packaging services are provided by ILS. | ilslabels.com | Hamilton, Canada | 1996 | Oct 2020 | β’β’β’β’ | |
Limited information available | packstar.com | San Dimas, United States | 1998 | β’β’β’β’ |
Complete acquisition details for Brook Whittle
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Timeline of Brook & Whittle
16 dated milestones of Brook & Whittle across 29 years, from founding to its latest funding, stage changes and deals.
- Founded Brook & Whittle is founded.
- Exit Acquired by Charter Oak Equity.
- Funding First funding round of $3.6M.
- Exit Acquired by Snow Phipps.
- Acquisition Acquires Wizard Labels.
- Acquisition Acquires ILS Labels.
- Acquisition Acquires Digital Label Solutions.
- Exit Acquired by Genstar Capital.
- Acquisition Acquires Paradigm Label.
- Acquisition Acquires LLT Labels.
- Acquisition Acquires FlexoOne.
- Acquisition Acquires InStockLabels.com.
- Acquisition Acquires PouchIt.
- Acquisition Acquires PouchIt.
- Acquisition Acquires Stouse.
- Funding Latest funding round, Debt β Conventional, of $130.0M.
Web traffic of Brook & Whittle
The website of Brook & Whittle (brookandwhittle.com) receives about 7K visits a month.
- Monthly visits7K
▼ 12.1% vs previous month
Websites whose visitors overlap most with Brook & Whittle. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| sttark.com | 100% | #680,970 | View details | ||
| centurylabel.com | 88% | #6,320,280 | View details | ||
pickfu.com | pickfu.com | 88% | #276,620 | β | |
| smashbrand.com | 88% | #725,266 | View details | ||
| labelvalue.com | 88% | 98.3K | #370,912 | View details | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 6 similar websites and full traffic analytics for Brook & Whittle
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- 6 similar websites
- Audience overlap
- Engagement analytics
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Verified entity values are shown only after access is granted.
Top companies in Food Packaging
3 companies that operate in the same segment as Brook & Whittle (Food Packaging) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Berlin Packaging is recognized as a hybrid packaging supplier. | 1898 | Chicago, Illinois, United States | ||||
Sustainable packaging solutions are delivered online for diverse industries. | 1997 | Atlanta, Georgia, United States | ||||
Spices, herbs, and flavorings are manufactured and distributed globally. | 1889 | Baltimore, Maryland, United States | USD 6.84 B | 14,100 |
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Related news about Brook & Whittle
Complete news archive for Brook Whittle
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Frequently Asked Questions about Brook & Whittle
Brook & Whittle was founded in 1996 and raised its 1st funding round 18 years after it was founded.
Brook & Whittle is headquartered in North Branford, United States. It is registered at North Branford, Connecticut, United States.
Brook & Whittle is a funded company, having raised a total of $5.06M across 3 funding rounds to date. The company's 1st funding round was a Unspecified of $3.64M, raised on Jan 2014.
Brook & Whittle has 299 employees.
Brook Whittle was founded in 1996 and is headquartered in North Branford, United States. Operations are focused on manufacturing printing and packaging solutions across North America. Pressure-sensitive labels and shrink film products are produced for the beverage, food, and household industries. Design, engineering, and application services for packaging, labels, and shrink sleeves are provided, along with conversion services for heat-shrinkable packaging materials.
Brook & Whittle has made 12 acquisitions, including Digital Label Solutions, FlexoOne, and ILS Labels.
Brook & Whittle has 4 investors. Key investors include Charter Oak Equity, Genstar Capital, TruArc Partners, and RFE Investment Partners.
Brook & Whittle operates through Brook & Whittle Limited.
Yes. Brook & Whittle was acquired by Genstar Capital in November 2021.

