Brooklyn Soap

Hamburg, Germany Founded: 2012 • Age: 14 yrs Acquired By Merz
Natural mens grooming products are manufactured and distributed globally.
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About Brooklyn Soap

Brooklyn Soap is a company based in Hamburg (Germany) founded in 2012 by Viktor Dik, Jonas Hillebrecht, and Felix Ermer was acquired by Merz in January 2022.. Brooklyn Soap operates in a competitive market with competitors including Super-Max, Wilkinson Sword, GRAHAM HILL, Charlemagne Barber Ventures and BETTER BE BOLD, among others.

  • Headquarter Hamburg, Germany
  • Founders Viktor Dik, Jonas Hillebrecht, Felix Ermer
  • Sectors
    Consumer
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Brooklyn Soap Gmbh
Operational Areas
Consumer → Beauty, Personal & Household Care
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
  • Investors
  • Employee Count
    Employee Count
  • Acquired by
    Merz

    (Jan 27, 2022)

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People of Brooklyn Soap
Headcount 10-50
Employee Profiles 3
Employee Profiles
People
Felix Ermer
Co-founder & CEO
People
Luisa Teßmann
Head Of Marketing & E-commerce
People
Alisa Marie Z.
Senior Marketing Manager

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Funding Insights of Brooklyn Soap

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Brooklyn Soap

Brooklyn Soap has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Merz. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Institutional
Investor Description Founded Year Domain Location
Merz is recognized as a leader in aesthetic medicine and neurotoxin therapy.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Brooklyn Soap

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Brooklyn Soap

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Brooklyn Soap Comparisons

Employees
+
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Competitors of Brooklyn Soap

Brooklyn Soap operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Super-Max, Wilkinson Sword, GRAHAM HILL, Charlemagne Barber Ventures and BETTER BE BOLD, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Manufacturer of Razor Blades
domain founded_year HQ Location
Offers a wide range of multi-category beauty products.
domain founded_year HQ Location
Provides men's grooming essentials like shaving soap and styling items.
domain founded_year HQ Location
Specializes in a brand of high-quality men's grooming products.
domain founded_year HQ Location
Operates a direct-to-consumer brand offering men's grooming products.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Brooklyn Soap

Frequently Asked Questions about Brooklyn Soap

When was Brooklyn Soap founded?

Brooklyn Soap was founded in 2012.

Where is Brooklyn Soap located?

Brooklyn Soap is headquartered in Hamburg, Germany. It is registered at Hamburg, Hamburg, Germany.

Who is the current CEO of Brooklyn Soap?

Felix Ermer is the current CEO of Brooklyn Soap. They have also founded this company.

What does Brooklyn Soap do?

Brooklyn Soap Company was founded in 2012 in Hamburg, Germany, as a manufacturer in the personal care sector. Natural grooming products for men, such as beard washes, deodorants, body washes, and beard balms, are produced. These items are sold worldwide through an online store. The company is led by co-founders including Felix Ermer as CEO, Viktor Dik, and Jonas Hillebrecht as CTO. Operations focus on sustainable formulations and direct-to-consumer sales.

Who are the top competitors of Brooklyn Soap?

Brooklyn Soap's top competitors include Super-Max, Wilkinson Sword and GRAHAM HILL.

Who are Brooklyn Soap's investors?

Brooklyn Soap has 1 investor. Key investors include Merz.

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