About BRP
BRP is a publicly listed company based in Sherbrooke (Canada) founded in 1937, and was acquired by Pinion in August 2022. Motorized recreational vehicles and power-sports engines are manufactured and distributed. The company has 21,900 employees. BRP has completed 6 acquisitions, including Alumacraft, GWM and KA Shawinigan. Its website brp.com draws about 2.5 million monthly visits. BRP offers products and services including Ski-Doo, Lynx, and Can-Am. Its focus areas include Auto, Auto Brands and Multi Category.
Company details
BRP was founded in 1937 and is headquartered in Sherbrooke, Canada. Motorized recreational vehicles, such as snowmobiles, all-terrain vehicles, and personal watercraft, along with power-sports engines, are manufactured and distributed by the company. Operations are conducted within the recreational products industry, encompassing marine and powersports segments. Distribution networks extend to international markets, supported by production facilities across North America and beyond. The domain brp.com facilitates online engagement.
- Annual Revenue$6.24 B (USD)6.83as on Jan 31, 2026
- Net Profit$215.61 M (USD)as on Jan 31, 2026
- EBITDA$761.57 M (USD)3.67as on Jan 31, 2026
- Latest Funding Round$250K (USD), Grant
Feb 2012
- InvestorsPinion
& 1 more
- Employee Count21,900
- Investments & AcquisitionsAlumacraft
& 5 more
- Acquired byPinion
(Aug 2022)
Products & Services of BRP
BRP offers a comprehensive portfolio of products and services, including Ski-Doo, Lynx, and Can-Am.
Snowmobile designed for winter recreational adventures.
Snowmobile model for off-road winter exploration.
All-terrain vehicle for outdoor and adventure use.
Apps and channels of BRP
its YouTube channel BRP has 3.21K subscribers and 29 videos.
Videos from BRP
The most watched videos on BRP's YouTube channel, BRP (3.21K subscribers). Click a video to play it here.
More on BRP.
Funding Insights of BRP
- Total Rounds 1
- Last Round Grant — $250,000
- First Round $250,000
(Feb 2012)
- Investors Count 1
All 1 funding rounds of BRP with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb 2012 | $250,000 | Grant | – | – |
2 investors in total: 2 institutional.
Investors in BRP
BRP has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include Pinion and U.S. Department of Transportation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
| transportation.gov | ||||
Bicycle gearbox technology, e-drive systems, and components are manufactured. | 2008 | pinion.eu | Denkendorf, Germany |
Investor details for BRP
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of BRP
692 people are tracked at BRP (105 in leadership, 11 in board & advisors, 576 in team); the tracked headcount is 21,900.
| Name | Role | Group |
|---|---|---|
Dominique Robert | Director, Dealer Marketing - Coop, North America | Leadership |
Denys Lapointe | Chief Design Officer | Leadership |
Martin Langelier | Chief Legal Officer & Corporate Services | Leadership |
Josée Perreault | Chief Marketing Officer | Leadership |
Thomas Uhr | Chief Technology Officer | Leadership |
Todd Craft | Director, Product Engineering | Leadership |
Cesar Cortes | Finance Director | Leadership |
Jérémi Doyon-Roch | Global Brand Director, Marine | Leadership |
Sylvain Cujean | Director, International Market Planning, Analytics & Operational Excellence | Leadership |
Simon Cazelais | Vice-president, Global Brand Strategy And Innovation | Leadership |
Laurence Béland-Cousineau | Head Of Data Privacy | Leadership |
George Broughton | Director Of Engineering | Leadership |
Chantal Gagnon | Director - Manufacturing And Procurement Strategy - LVHA Group | Leadership |
José Boisjoli | President & CEO | Leadership |
Sandy Scullion | President, Powersports | Leadership |
Sébastien Bilodeau | Chief Information Officer | Leadership |
Nicole Kavanagh | Senior Human Resources Business Partner | Leadership |
Richard Gambill | Human Resources Senior Business Partner | Leadership |
Jean-Francois Lambert | Vice-president, Advanced Technology, R&d EV And Can-am On-road | Leadership |
Frank Paquin | Director Global Service Desk/user Experience | Leadership |
672 more people are available in the full profile.
Complete people profiles for BRP
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
IPO & Listings of BRP
BRP is a publicly listed company on the TSX with ticker symbol DOO in Canada, operating in the Producer manufacturing sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.
- IPO date16 Jul 2013
- Listed onNASDAQ: DOOO
- Listed entityBRP, Inc.
- Exchange sectorProducer manufacturing
- ISINCA05577W2004
- Share price75.40 CAD (-0.26% on the day) · 2026-10-13
- Market capitalisation5,364,732,778.00 CAD
- Price to earnings50.6
- EPS (diluted, trailing year)1.49 CAD
- Dividend yield1.28%
- Volume (last session)319,413
Financials of BRP
| Year | Revenue | Net income | EBITDA |
|---|---|---|---|
| 2025 | 8.44B CAD | 291.6M CAD | 1.03B CAD |
| 2024 | 7.90B CAD | -213.1M CAD | 994.0M CAD |
| 2023 | 9.96B CAD | 743.4M CAD | 1.78B CAD |
| 2022 | 10.03B CAD | 863.9M CAD | 1.62B CAD |
| 2021 | 7.65B CAD | 793.9M CAD | 1.42B CAD |
Detailed financial statements for BRP
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Investments & Acquisitions by BRP
BRP has strategically engaged in corporate development activities, having acquired 6 companies. Notable acquisitions include Alumacraft, GWM and KA Shawinigan.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Electronic and mechatronic products are developed and manufactured. | 0 | Oct 2022 | •••• | |||
Bicycle gearbox technology, e-drive systems, and components are manufactured. | pinion.eu | Denkendorf, Germany | 2008 | Aug 2022 | •••• | |
Manufacturer of cars and bikes | gwm.at | Austria | 0 | Jul 2022 | •••• | |
Luxury pontoon boats are designed and manufactured by the company. | manitoupontoonboats.com | Montreal, Canada | 1985 | Aug 2018 | •••• | |
Metal products are supplied by Triton Industries to industrial clients. | tritonindustries.com | Chicago, United States | 1961 | Aug 2018 | •••• | |
Aluminum fishing boats and jon boats are manufactured. | alumacraft.com | Mankato, United States | 1946 | Jun 2018 | •••• |
Complete acquisition details for BRP
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of BRP
10 dated milestones of BRP across 85 years, from founding to its latest funding, stage changes and deals.
- Founded BRP is founded.
- Funding First funding round of $250K.
- IPO Lists on the stock exchange (IPO).
- Acquisition Acquires Alumacraft.
- Acquisition Acquires Manitou Pontoon Boat.
- Acquisition Acquires Triton Industries.
- Acquisition Acquires GWM.
- Acquisition Acquires Pinion.
- Exit Acquired by Pinion.
- Acquisition Acquires KA Shawinigan.
Web traffic of BRP
The website of BRP (brp.com) receives about 2.5M visits a month and ranks #22,601 among all websites worldwide, #397 in Motorcycles.
- Monthly visits2.5M
▲ 15.4% vs previous month
- Unique visitors1.1M
per month
- Global rank#22,601
among all websites
- Category rank#397
Vehicles · Motorcycles
- Bounce rate45%
- Pages per visit4.0
- Average visit2 min 24 sec
- DevicesDesktop 29% · Mobile 71%
Websites whose visitors overlap most with BRP. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| cycletrader.com | 100% | 2.4M | #23,327 | View details | |
yamahamotorsports.com | yamahamotorsports.com | 99% | #54,497 | – | |
partzilla.com | partzilla.com | 99% | #27,238 | – | |
| atvtrader.com | 93% | 680.7K | #125,312 | View details | |
wpsorders.com | wpsorders.com | 92% | #230,972 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for BRP
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Brp
Complete news archive for BRP
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about BRP
BRP was founded in 1937 and raised its 1st funding round 75 years after it was founded.
BRP is headquartered in Sherbrooke, Canada. It is registered at Sherbrooke, Quebec, Canada.
BRP has 21,900 employees.
Annual revenue of BRP is $6.24B as on Jan 31, 2026.
BRP was founded in 1937 and is headquartered in Sherbrooke, Canada. Motorized recreational vehicles, such as snowmobiles, all-terrain vehicles, and personal watercraft, along with power-sports engines, are manufactured and distributed by the company. Operations are conducted within the recreational products industry, encompassing marine and powersports segments. Distribution networks extend to international markets, supported by production facilities across North America and beyond. The domain brp.com facilitates online engagement.
BRP offers Ski-Doo, Lynx, and Can-Am.
Yes, BRP is publicly traded on TSX under the ticker symbol DOO.
BRP has made 6 acquisitions, including Alumacraft, GWM, and KA Shawinigan.
BRP has 2 investors. Key investors include Pinion, and U.S. Department of Transportation.
Yes. BRP was acquired by Pinion in August 2022.
The website of BRP receives about 2.5 million visits a month and ranks #22,601 among all websites worldwide.