Brumbrum

Milan, Italy Founded: 2016 • Age: 10 yrs Acquired By Cazoo
Online dealer of pre-owned cars
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About Brumbrum

Brumbrum is a company based in Milan (Italy) founded in 2016 by Alberto Genovese and Francesco Banfi was acquired by Cazoo in January 2022.. Brumbrum has raised $35.24 million across 3 funding rounds from investors including Cazoo, Accel and Oaktree Capital Management. Brumbrum offers products and services including Used Car Sales Platform, Financing Service, and Delivery Service. Brumbrum operates in a competitive market with competitors including AUTO1.com, CarAffinity, GoodBuyAuto, Carsoon and CuboAuto, among others.

  • Headquarter Milan, Italy
  • Founders Alberto Genovese, Francesco Banfi
  • Sectors
    Transportation, Automotive & Logistics
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Brum Brum D.O.O.
Operational Areas
Transportation, Automotive & Logistics → Automotive Retail, Aftermarket & Services
Transportation, Automotive & Logistics → Automotive Retail, Aftermarket & Services
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $35.24 M (USD)

    in 3 rounds

  • Latest Funding Round
    $77.3 M (USD), Debt – Conventional

    Jun 22, 2021

  • Investors
    Cazoo

    & 7 more

  • Employee Count
    Employee Count
  • Acquired by
    Cazoo

    (Jan 26, 2022)

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Products & Services of Brumbrum

Brumbrum offers a comprehensive portfolio of products and services, including Used Car Sales Platform, Financing Service, and Delivery Service. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Online service for browsing and buying used cars with quality checks.

Provides loans and financing options for vehicle purchases.

Handles car delivery and documentation across Italy.

Funding Insights of Brumbrum

Brumbrum has successfully raised a total of $35.24M across 3 strategic funding rounds. The most recent funding activity was a Debt – Conventional round of $77.3 million completed in June 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 3
  • Last Round Debt – Conventional — $77.3M
  • First Round

    (23 Jan 2018)

  • Investors Count 7
Date Amount Transaction Name Valuation Lead Investors Investors
Jun, 2021 Amount Debt – Conventional - Brumbrum Valuation

investors

Feb, 2019 Amount Series B - Brumbrum Valuation Accel
Jan, 2018 Amount Series A - Brumbrum Valuation United Ventures
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Brumbrum

Brumbrum has secured backing from 8 investors, including venture fund and institutional investors. Prominent investors backing the company include Cazoo, Accel and Oaktree Capital Management. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Real estate fund, infrastructure fund, and private equity firm focused on multiple sectors
Founded Year Domain Location
Venture capital firm focused on European digital-tech businesses.
Founded Year Domain Location
Accel is recognized as a leading venture capital firm.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Brumbrum

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Brumbrum

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Brumbrum Comparisons

Employees
+
Add Comparison
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Competitors of Brumbrum

Brumbrum operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as AUTO1.com, CarAffinity, GoodBuyAuto, Carsoon and CuboAuto, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
AUTO1.com is recognized as Europe’s largest wholesale platform for used cars.
domain founded_year HQ Location
Online classified portal of new & used cars
domain founded_year HQ Location
Operates an online platform for buying and selling used cars, simplifying the vehicle transaction process.
domain founded_year HQ Location
Online platform that facilitates the buying and selling of used vehicles
domain founded_year HQ Location
Online marketplace for searching, buying, and selling automobiles and motorcycles.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Brumbrum

Frequently Asked Questions about Brumbrum

When was Brumbrum founded?

Brumbrum was founded in 2016 and raised its 1st funding round 2 years after it was founded.

Where is Brumbrum located?

Brumbrum is headquartered in Milan, Italy. It is registered at Milan, Lombardy, Italy.

Who is the current CEO of Brumbrum?

Francesco Banfi is the current CEO of Brumbrum. They have also founded this company.

Is Brumbrum a funded company?

Brumbrum is a funded company, having raised a total of $35.24M across 3 funding rounds to date. The company's 1st funding round was a Series A of $12.24M, raised on Jan 23, 2018.

What does Brumbrum do?

Brumbrum was founded in 2016 in Milan, Italy, as an online dealer in the pre-owned automotive sector. Prospective buyers are enabled to search and view car listings, including 360-degree interior and exterior images, vehicle history reports, loan details, performance data, fuel economy figures, estimated prices, and trade-in values. A money-back guarantee is provided for every vehicle purchase.

Who are the top competitors of Brumbrum?

Brumbrum's top competitors include AUTO1.com, CarAffinity and Carsoon.

What products or services does Brumbrum offer?

Brumbrum offers Used Car Sales Platform, Financing Service, and Delivery Service.

Who are Brumbrum's investors?

Brumbrum has 8 investors. Key investors include Cazoo, Accel, Oaktree Capital Management, P&G SGR, and DIP - Disruptive Investment Platform.

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