BSN SPORTS

Dallas, United States Founded: 1972 • Age: 54 yrs Acquired By Herff Jones
Sports and physical education equipment is supplied by BSN SPORTS.

About BSN SPORTS

BSN SPORTS is a company based in Dallas (United States) founded in 1972 by Gary Bosselman was acquired by Herff Jones in May 2013. It operates as a Direct-to-Consumer (D2C), and B2B2C. BSN SPORTS has raised $54.88 million across 1 funding round from investors including Herff Jones and ONCAP. BSN SPORTS has completed 20 acquisitions, including Athletics Unlimited, BH Sports and Dillard's Sporting Goods. BSN SPORTS offers products and services including Team Uniforms, Sports Equipment, and Fanwear. BSN SPORTS operates in a competitive market with competitors including TeamSnap, Evolucion Innovations, Backcountry, Coros and JackRabbit, among others.

  • Headquarter Dallas, United States
  • Founders Gary Bosselman
  • Sectors
    Consumer
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Bsn Sports, A Varsity Brands Company
Operational Areas
Consumer → Sports, Leisure & Outdoor
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $54.88 M (USD)

    in 1 rounds

  • Latest Funding Round
    $54.88 M (USD), Private Equity Round

    Aug 01, 2010

  • Investors
    Herff Jones

    & 1 more

  • Employee Count
    Employee Count
  • Investments & Acquisitions
  • Acquired by
    Herff Jones

    (May 15, 2013)

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Products & Services of BSN SPORTS

BSN SPORTS offers a comprehensive portfolio of products and services, including Team Uniforms, Sports Equipment, and Fanwear. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Team uniforms are provided for various sports.

Sports equipment is offered for multiple disciplines.

Fanwear is designed for supporters and events.

People of BSN SPORTS
Headcount 1000-5000
Employee Profiles 35
Employee Profiles
People
Alcino Murray
Vice President Operations
People
Jennifer Fitzmaurice
EVP Customer Experience
People
Troy Closson
Executive Vice President, Human Resources
People
Shawn Wedmore
Operations Manager

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Funding Insights of BSN SPORTS

BSN SPORTS has successfully raised a total of $54.88M through 1 strategic funding round. The most recent funding activity was a Private Equity Round round of $54.88 million completed in August 2010. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 1
  • Last Round Private Equity Round — $54.9M
  • First Round

    (01 Aug 2010)

  • Investors Count 1
Date Amount Transaction Name Valuation Lead Investors Investors
Aug, 2010 Amount Private Equity Round - BSN SPORTS Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in BSN SPORTS

BSN SPORTS has secured backing from 2 investors, including venture fund and institutional investors. Prominent investors backing the company include Herff Jones and ONCAP. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Middle market private equity investments are managed by ONCAP.
Founded Year Domain Location
Provider of class rings, yearbooks, graduation products & more
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by BSN SPORTS

BSN SPORTS has strategically engaged in corporate development activities, having acquired 20 companies. Notable acquisitions include Athletics Unlimited, BH Sports and Dillard's Sporting Goods. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Provider of sports equipment
2009
Platform offering customized sportswear for men and women
2009
Sports apparel, equipment, and uniforms are supplied by the company.
2003
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - BSN SPORTS

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Bsn Sports Comparisons

Employees
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Competitors of BSN SPORTS

BSN SPORTS operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as TeamSnap, Evolucion Innovations, Backcountry, Coros and JackRabbit, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Cloud-based sports league and team management solutions are provided.
domain founded_year HQ Location
Outdoor action sports gear and apparel are retailed online.
domain founded_year HQ Location
Outdoor and action sports clothing and equipment are retailed online.
domain founded_year HQ Location
Connected performance tracking devices are supplied for athletes.
domain founded_year HQ Location
Fitness apparel and accessories are sold online by JackRabbit.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Bsn Sports

Frequently Asked Questions about BSN SPORTS

When was BSN SPORTS founded?

BSN SPORTS was founded in 1972 and raised its 1st funding round 38 years after it was founded.

Where is BSN SPORTS located?

BSN SPORTS is headquartered in Dallas, United States. It is registered at Dallas, Texas, United States.

Is BSN SPORTS a funded company?

BSN SPORTS is a funded company, having raised a total of $54.88M across 1 funding round to date. The company's 1st funding round was a Private Equity Round of $54.88M, raised on Aug 01, 2010.

What does BSN SPORTS do?

Sports apparel and equipment are provided by BSN SPORTS for various levels including high school, collegiate, and club teams. Solutions are offered across multiple sports such as baseball, basketball, football, and soccer. Custom uniforms, fanwear, and coaching tools are developed to support athletes and programs. Services are extended to fundraising solutions in partnership with Snap! Raise. The company operates under Varsity Brands, focusing on elevating student-athlete experiences through personalized gear and branding.

Who are the top competitors of BSN SPORTS?

BSN SPORTS's top competitors include TeamSnap, Evolucion Innovations and Backcountry.

What products or services does BSN SPORTS offer?

BSN SPORTS offers Team Uniforms, Sports Equipment, and Fanwear.

How many acquisitions has BSN SPORTS made?

BSN SPORTS has made 20 acquisitions, including Athletics Unlimited, BH Sports, and Dillard's Sporting Goods.

Who are BSN SPORTS's investors?

BSN SPORTS has 2 investors. Key investors include Herff Jones, and ONCAP.

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