About Btwentyfour
Btwentyfour is a Transportation, Automotive & Logistics company based in Zug (Switzerland) founded in 2000, and was acquired by Adelis Equity Partners in December 2024. Omnichannel supply-chain management platform is provided for e-tailers. It operates in the Transportation, Automotive & Logistics and Retail sectors. Btwentyfour offers products and services including BRM, PIM, OMS, and FDI. Its focus areas include E-Commerce Enablers, Ecommerce Software Suite, Consumer and Logistics Tech.
Company details
Founded in 2000 and headquartered in Zug, Switzerland, Btwentyfour operates as an omnichannel platform in the e-commerce sector. Shoppers and merchants are connected with business partners through this system, facilitating information exchange. Services such as electronic invoicing, customer master database management, and integrated object storage are offered. Notable clients include Adidas, Garmin, and Columbia.
- Headquarters Zug, Switzerland
- Stage Acquired
- SectorsTransportation, Automotive & LogisticsRetail
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- Website btwentyfour.com
- Social LinkedIn
- Acquired by Adelis Equity Partners (Dec 2024)
- Investors
- Acquired byAdelis Equity Partners
(Dec 2024)
Products & Services of Btwentyfour
Btwentyfour offers a comprehensive portfolio of products and services, including BRM, PIM, OMS, and FDI.
Facilitates business collaborations and market expansion.
Centralizes and standardizes product data for efficiency.
Streamlines order processes and provides real-time insights.
Enables real-time data exchange for faster transactions.
Investors in Btwentyfour
Btwentyfour has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Adelis Equity.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Adelis Equity is engaged in growing Nordic businesses through partnerships. | adelisequity.com | Stockholm, Sweden |
Investor details for Btwentyfour
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People of Btwentyfour
7 people are tracked at Btwentyfour (3 in leadership, 4 in team).
| Name | Role | Group |
|---|---|---|
Mariana H | Head Of Onboarding | Leadership |
Ivana Batchelor | Head Of Customer Success | Leadership |
Ulf Hallman | CEO and Founder | Leadership |
Linn Ekvall | Customer Onboarding Specialist | Team |
Andreas Wimmer | Lead Agent, Onboarding | Team |
Erik Hallman | Senior Advisor | Team |
Alexandra Stråth | Project Manager - Customer Onboarding | Team |
Complete people profiles for Btwentyfour
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
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Timeline of Btwentyfour
2 dated milestones of Btwentyfour across 24 years, from founding to its latest funding, stage changes and deals.
- Founded Btwentyfour is founded.
- Exit Acquired by Adelis Equity Partners.
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Related news about Btwentyfour
Complete news archive for Btwentyfour
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Frequently Asked Questions about Btwentyfour
Btwentyfour was founded in 2000.
Btwentyfour is headquartered in Zug, Switzerland. It is registered at Zug, Zug, Switzerland.
Founded in 2000 and headquartered in Zug, Switzerland, Btwentyfour operates as an omnichannel platform in the e-commerce sector. Shoppers and merchants are connected with business partners through this system, facilitating information exchange. Services such as electronic invoicing, customer master database management, and integrated object storage are offered. Notable clients include Adidas, Garmin, and Columbia.
Btwentyfour offers BRM, PIM, OMS, and FDI.
Btwentyfour has 1 investor. Key investors include Adelis Equity.
Yes. Btwentyfour was acquired by Adelis Equity Partners in December 2024.

