About Bubty
Bubty is a company based in The Hague (Netherlands) founded in 2019 by Lee Willoughby and Benjamin Schriel was acquired by Upwork in August 2025.. Bubty has raised $5.47 million across 3 funding rounds from investors including Upwork, Marielle van der Zwan and Definition of Ready. Bubty offers products and services including Onboard Talent Pool, Contract Compliance, and Global Pay. Bubty operates in a competitive market with competitors including Legion, WorkJam, Harri, Work Market and Eden Workplace, among others.
- Headquarter The Hague, Netherlands
- Founders Lee Willoughby, Benjamin Schriel
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Sectors
Technology
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Phone
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Website
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Social
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- Legal Name Bubty Bv
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Products & Services of Bubty
Bubty offers a comprehensive portfolio of products and services, including Onboard Talent Pool, Contract Compliance, and Global Pay. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Platform for seamless freelancer onboarding and management.
Automates checks and signing for freelancer contracts.
Handles worldwide payments for freelancers efficiently.
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Funding Insights of Bubty
Bubty has successfully raised a total of $5.47M across 3 strategic funding rounds. The most recent funding activity was a Seed round of $3.22 million completed in November 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 3
- Last Round Seed — $3.2M
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First Round
First Round
(01 Jun 2020)
- Investors Count 2
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Nov, 2024 | Amount | Seed - Bubty | Valuation |
investors |
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| Dec, 2023 | Amount | Seed - Bubty | Valuation |
investors |
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| Jun, 2020 | Amount | Angel Round - Bubty | Valuation | Marielle van der Zwan |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Bubty
Bubty has secured backing from 3 investors, including angel and institutional investors. Prominent investors backing the company include Upwork, Marielle van der Zwan and Definition of Ready. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Delivers investment management services focused on portfolio construction and risk assessment.
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Founded Year | Domain | Location | |
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Businesses are connected with freelancers via an online marketplace.
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Founded Year | Domain | Location | |
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MV
Marielle van der Zwan |
Angel investor focusing on Indian startups, ex-banker with global experience
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Bubty
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Bubty
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Bubty Comparisons
Competitors of Bubty
Bubty operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Legion, WorkJam, Harri, Work Market and Eden Workplace, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Workforce management solutions are provided through intelligent automation technology.
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Hourly workforce schedules and communications are managed via software.
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Recruitment and workforce management are offered for hospitality.
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| domain | founded_year | HQ Location |
Freelance management, payments, and reporting are facilitated by AI software.
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| domain | founded_year | HQ Location |
SaaS-based workplace management software for offices is delivered.
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Cloud-based HCM software is provided for enterprise HR processes.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Bubty
Frequently Asked Questions about Bubty
When was Bubty founded?
Bubty was founded in 2019 and raised its 1st funding round 1 year after it was founded.
Where is Bubty located?
Bubty is headquartered in The Hague, Netherlands. It is registered at The Hague, South Holland, Netherlands.
Is Bubty a funded company?
Bubty is a funded company, having raised a total of $5.47M across 3 funding rounds to date. The company's 1st funding round was a Angel Round of $336.44K, raised on Jun 01, 2020.
What does Bubty do?
Provider of contingent workforce management platform. It offers a freelance management system allows for talent pool creation, managing direct sourcing, talent acquisition strategies development, and more. The features include AI interfaced candidate matching, onboarding, CV parsing, compliance reports generation, payroll management, invoice generation, time tracking, and more. It also offers a marketplace that connects staffing agency, freelancers, and enterprises. It is a tool available on the subscription based pricing model.
What products or services does Bubty offer?
Bubty offers Onboard Talent Pool, Contract Compliance, and Global Pay.
Who are Bubty's investors?
Bubty has 3 investors. Key investors include Upwork, Marielle van der Zwan, and Definition of Ready.
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