BUTLERS

Koln, Germany Founded: 1999 • Age: 27 yrs Acquired By Home24
Chain of kitchen, living room, and other home interior accessories retail stores

About BUTLERS

BUTLERS is a Retail company based in Koln (Germany) founded in 1999, and was acquired by Home24 in December 2021. Chain of kitchen, living room, and other home interior accessories retail stores. Its website butlers.com draws about 99 thousand monthly visits. BUTLERS offers products and services including Home Decor and Furniture. Its focus areas include Consumer Goods, Retail Chains and Horizontal. Its legal entity is BUTLERS Inc.

Company details

BUTLERS, established in 1999 and currently in Acquired stage, focuses on producing consumer products, retail chains, and horizontal. Chain of kitchen, living room, and other home interior accessories retail stores. Adapting to market demands with innovation and client-focused strategies. It continues to evolve, meeting industry challenges with strategic approaches.

  • Headquarters Koln, Germany
  • Stage Acquired
  • Sectors
    Retail
  • Email
    ••••••••
  • Phone
    •••• ••••
  • Website butlers.com
  • Social LinkedIn Facebook Instagram YouTube
  • Acquired by Home24 (Dec 2021)
  • Legal Name Butlers Inc.
Operational Areas
Key Metrics
  • Latest Funding Round
    $2.86M (USD), Grant

    Jul 2021

  • Investors
    NRW

    & 1 more

  • Acquired by
    Home24

    (Dec 2021)

Products & Services of BUTLERS

BUTLERS offers a comprehensive portfolio of products and services, including Home Decor and Furniture.

Home Decor
Home Furnishings

Home decor items are provided for enhancing living spaces, including vases and seasonal elements that are selected to add style and functionality

Furniture
Home Products

Furniture is offered for indoor and outdoor use, such as garden sets and indoor pieces that are designed to promote comfort in residential settings

Apps and channels of BUTLERS

its YouTube channel BUTLERS has 238 subscribers and 18 videos.

BUTLERS
YouTube 238 subscribers 18 videos Howto & Style
Open channel

Videos from BUTLERS

The most watched videos on BUTLERS's YouTube channel, BUTLERS (238 subscribers). Click a video to play it here.

Schöne Weihnachten mit BUTLERS
597.3K views
It's all about... LOVE! Werde Teil des BUTLERS-Teams
130.6K views
DIY Hasenohren
18.5K views
Richtig Tischdecken nach Knigge | BUTLERS
10.1K views

More on BUTLERS.

Funding Insights of BUTLERS

  • Total Rounds 1
  • Last Round Grant — $2.86M
  • First Round $2.86M

    (Jul 2021)

  • Investors Count 1

All 1 funding rounds of BUTLERS with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Jul 2021$2.86MGrant––
Valuation history

2 investors in total: 2 institutional.

Investors in BUTLERS

BUTLERS has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include NRW and home24.

All
Institutional
InvestorDescriptionFounded YearDomainLocation
Government programs access and development services are provided by NRW.
1946land.nrwDusseldorf, Germany
An online furniture store is operated by home24.
home24.de
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Investor details for BUTLERS

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

People of BUTLERS

2 people are tracked at BUTLERS (2 in leadership).

NameRoleGroup
Wilhelm Josten
Managing DirectorLeadership
Jorg Funke
Managing DirectorLeadership
Premium access

Complete people profiles for BUTLERS

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Timeline of BUTLERS

3 dated milestones of BUTLERS across 22 years, from founding to its latest funding, stage changes and deals.

  1. Founded BUTLERS is founded.
  2. Funding First funding round of $2.9M.
  3. Exit Acquired by Home24.

Web traffic of BUTLERS

The website of BUTLERS (butlers.com) receives about 99K visits a month.

  • Monthly visits
    99K

    ▼ 37.3% vs previous month

Similar websites

Websites whose visitors overlap most with BUTLERS. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
nanu-nana.de
nanu-nana.de
100%
#130,330–
home24.de
71%
#7,373View details
lamillou.com
lamillou.com
68%
#468,511–
dm.de
66%
16.6M#2,101View details
jack-wolfskin.de
jack-wolfskin.de
60%
#68,779–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
Premium access

All 10 similar websites and full traffic analytics for BUTLERS

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 10 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

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Frequently Asked Questions about BUTLERS

BUTLERS was founded in 1999 and raised its 1st funding round 22 years after it was founded.

BUTLERS is headquartered in Koln, Germany. It is registered at Koln, North Rhine-westphalia, Germany.

BUTLERS, established in 1999 and currently in Acquired stage, focuses on producing consumer products, retail chains, and horizontal. Chain of kitchen, living room, and other home interior accessories retail stores. Adapting to market demands with innovation and client-focused strategies. It continues to evolve, meeting industry challenges with strategic approaches.

BUTLERS offers Home Decor and Furniture.

BUTLERS has 2 investors. Key investors include NRW, and home24.

BUTLERS operates through Butlers Inc..

Yes. BUTLERS was acquired by Home24 in December 2021.

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