Byredo

Stockholm, Sweden Founded: 2006 • Age: 20 yrs Acquired By Puig
Luxury perfumes, home fragrances, leather goods, and accessories are produced.

About Byredo

Byredo is a company based in Stockholm (Sweden) founded in 2006 by Ben Gorham was acquired by Puig in May 2022. Byredo offers products and services including Perfumes, Candles, Makeup, Body Care, and Byproductâ„¢. Byredo operates in a competitive market with competitors including Lifelong, IDA WARG Beauty, Provalliance, Estelle & Thild and BioCool, among others.

  • Headquarter Stockholm, Sweden
  • Founders Ben Gorham
  • Sectors
    Consumer
  • Website category Lifestyle · Beauty and Cosmetics
  • Email
    ••••••••
  • Phone
    •••• ••••
  • Website byredo.com/us_en
  • Social LinkedIn Facebook Instagram
  • Acquired by Puig (May 2022)
Key Metrics

Products & Services of Byredo

Byredo offers a comprehensive portfolio of products and services, including Perfumes, Candles, Makeup, Body Care, and Byproduct™.

Perfumes
Fragrance

Luxury scented perfumes for personal use

Candles
Home Fragrance

Aromatic candles for home ambiance

Makeup
Cosmetics

Various products like lipstick and mascara

Body Care
Personal Care

Items for hand and body care routines

Byproduct™
Accessories

Fashion items including eyewear and leather goods

Investors in Byredo

Byredo has secured backing from 2 investors, including venture fund and institutional investors. Prominent investors backing the company include Puig and Manzanita Capital.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
Venture capital firm
2001manzanitacapital.comLondon, United Kingdom
Casual apparel for men and women is offered by Puig.
1914puig.comBarcelona, Spain
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Investor details for Byredo

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  • Round participation
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People of Byredo

10 people are tracked at Byredo (4 in leadership, 6 in team).

NameRoleGroup
Ben Gorham
FounderLeadership
Nicolas Cordier
CEOLeadership
Iva Georgieva
Head Of StrategyLeadership
Diana Lee
Head Of Human ResourcesLeadership
Yohance Washington
Business ManagerTeam
Axel Beau
Responsable AdjointTeam
Arianna Javate
Business ManagerTeam
Nelson Batista
Business ManagerTeam
Anaelle B.
Responsable E-commerce EuropeTeam
Charlotte Chevallier
HRD - EMEA At ByredoTeam
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Complete people profiles for Byredo

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Timeline of Byredo

3 dated milestones of Byredo across 16 years, from founding to its latest funding, stage changes and deals.

  1. Founded Byredo is founded.
  2. Exit Acquired by Manzanita Capital.
  3. Exit Acquired by Puig.

Competitors of Byredo

Byredo operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Lifelong, IDA WARG Beauty, Provalliance, Estelle & Thild and BioCool, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
lifelong.eco2019Stockholm, Sweden$58,181–
Multi-category organic beauty products are offered via internet-first brand.
idawargbeauty.com2018Stockholm, Sweden––
Multi-category natural beauty products are offered by an internet-first brand.
groupe-provalliance.com1975Paris, France––
Natural hair and nail care products are offered by Provalliance.
estellethild.com2007Stockholm, Sweden––
Internet-first brand of skin & makeup care products
biocool.se2012Stockholm, Sweden––
Beauty care products are offered via an internet-first brand model.
underyourskin.se2016Stockholm, Sweden––
Organic hair, skin, body, and baby care products are offered.
bjorkandberries.com2006Sandviken, Sweden––
Natural beauty and personal care products are developed and sold.
nannic.se1991Taby, Sweden––
Operates a direct-to-consumer brand offering natural skin and hair care products.
outdoorsweden.se2022Grycksbo, Sweden––
A direct-to-consumer brand offering organic beauty products.
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Detailed competitors of Byredo

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

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  • Operating metrics
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Web traffic of Byredo

The website of Byredo (byredo.com) receives about 795.3K visits a month and ranks #57,288 among all websites worldwide, #2,833 in Beauty and Cosmetics.

  • Monthly visits
    795.3K

    ▼ 16.8% vs previous month

  • Unique visitors
    431K

    per month

  • Global rank
    #57,288

    among all websites

  • Category rank
    #2,833

    Lifestyle · Beauty and Cosmetics

Similar websites

Websites whose visitors overlap most with Byredo. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
diptyqueparis.com
100%
1.5M#29,101View details
fragrantica.com
85%
–#926View details
fredericmalle.com
72%
132.4K#279,121View details
jomalone.com
72%
539.6K#54,379View details
perfumelounge.nl
perfumelounge.nl
71%
–––
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
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All 40 similar websites and full traffic analytics for Byredo

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  • 40 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

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Latest news on Byredo

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Complete news archive for Byredo

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  • Source and publication date
  • Older coverage
  • Brand-specific news history

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Similar companies to Byredo

10 companies that operate in the same segment as Byredo (Beauty & Personal Care Products), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Online platform offering a wide range of baby, kids, and maternity products
2010Pune, Maharashtra, IndiaUSD 513.39 MUSD 911.07 M6,330
3M is recognized as a global leader in industrial innovation.
1902United States–USD 24.95 B74
Provider of FMCG conglomerate products
1837United States–USD 457.23 M923
Subscription-based men's grooming products are provided by Harry's.
2012New York, New York, United StatesUSD 755.88 M–431
Baby products from multiple retailers are aggregated and browsed online.
2011Oakland, California, United StatesUSD 40.67 M––
Online platform for preschool management and parent updates is offered.
2014San Francisco, California, United StatesUSD 88.8 M––
Internet first brand offering wearable breast pumps
2013London, England, United KingdomUSD 157.63 M––
Online brand offering mens grooming products
2015Gurugram, Haryana, IndiaUSD 52.66 M––
Retailer of perfumes, cosmetics, skincare, and related gift set items
2012Gurugram, Haryana, IndiaUSD 58.54 M––
Platform offering multi-category natural beauty care products
2019Mumbai, Maharashtra, IndiaUSD 46.98 MUSD 9.25 M94
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Frequently Asked Questions about Byredo

Byredo was founded in 2006.

Byredo is headquartered in Stockholm, Sweden.

Nicolas Cordier is the current CEO of Byredo.

Byredo was established in 2006 in Stockholm, Sweden, by founder Ben Gorham. Operations focus on the luxury goods sector, where perfumes, home fragrances, leather goods, and accessories are developed and distributed. The brands domain, byredo.com, supports global sales and online presence. Leadership is handled by CEO Nicolas Cordier, with products available through retail and e-commerce channels.

Byredo's top competitors include IDA WARG Beauty, Lifelong and Under Your Skin.

Byredo offers Perfumes, Candles, Makeup, Body Care, and Byproductâ„¢.

Byredo has 2 investors. Key investors include Puig, and Manzanita Capital.

Yes. Byredo was acquired by Puig in May 2022.

The website of Byredo receives about 795 thousand visits a month and ranks #57,288 among all websites worldwide.

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