About CAIA
CAIA is a company based in Stockholm (Sweden) founded in 2018 by Vanessa Lindblad, Mikael Snabb, Jesper Matsch, and Bianca Ingrosso. CAIA has raised $22.54 million across 1 funding round from investors including Verdane. CAIA offers products and services including Setting Spray, Concealer, Haircare Kit, and Eau de Parfum. CAIA operates in a competitive market with competitors including Lifelong, Nordiska Kompaniet, N.C.P, IDA WARG Beauty and Estelle & Thild, among others.
- Headquarter Stockholm, Sweden
- Founders Vanessa Lindblad, Mikael Snabb, Jesper Matsch, Bianca Ingrosso
- SectorsConsumerHealthcare
- Email••••••••
- Website caiacosmetics.com
- Social LinkedIn Facebook Instagram YouTube
- Legal Name Beauty Icons Ab
- Total Equity Funding$22.54M (USD)
in 1 rounds
- Latest Funding Round$22.54M (USD), Series B
Jul 2020
- Investors
Products & Services of CAIA
CAIA offers a comprehensive portfolio of products and services, including Setting Spray, Concealer, Haircare Kit, and Eau de Parfum.
Product to set makeup for longer wear and hydration.
Covers skin imperfections for a flawless look.
Kit for shampooing, conditioning, and styling hair.
Scented product for personal fragrance application.
Apps and channels of CAIA
its YouTube channel CAIA COSMETICS has 27.2K subscribers and 30 videos.
Videos from CAIA
The most watched videos on CAIA's YouTube channel, CAIA COSMETICS (27.2K subscribers). Click a video to play it here.
More on CAIA COSMETICS.
Funding Insights of CAIA
CAIA has successfully raised a total of $22.54M through 1 strategic funding round. The most recent funding activity was a Series B round of $22.54 million completed in July 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $22.54M
- Total Rounds 1
- Last Round Series B — $22.54M
- First Round $22.54M
(Jul 2020)
- Investors Count 1
All 1 funding rounds of CAIA with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2020 | $22.54M | Series B | – | Verdane | – |
1 investors in total: 1 institutional.
Investors in CAIA
CAIA has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Verdane.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital firm and funds of fund focused on technology-enabled and sustainable companies | – | verdane.com | Oslo, Norway |
Investor details for CAIA
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
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People of CAIA
23 people are tracked at CAIA (12 in leadership, 11 in team).
| Name | Role | Group |
|---|---|---|
Vanessa Lindblad | Founder | Leadership |
Mikael Snabb | Co-Founder & CEO | Leadership |
Jesper Matsch | Co-Founder | Leadership |
Bianca Ingrosso | Founder | Leadership |
Johanna Eriksson Hamrén | Acting CEO | Leadership |
Camilla Bastin | Chief Marketing Officer | Leadership |
Renée Söderström | Head Of Partnership & PR | Leadership |
Juha Andersson | CTO | Leadership |
Juliane Bitter | Head Of DACH | Leadership |
Victor Kask | CFO | Leadership |
Caroline Haslum | Head Of People & Culture | Leadership |
Emelie Sundesten | Creative Director | Leadership |
Madelene Karlsson | Redovisningsekonom | Team |
Denise Nicole Reyes | Senior E-commerce Manager | Team |
Elise Svensson | Graphic Designer | Team |
Matilda Strömdahl | Influencer Marketing Lead Germany | Team |
Frida Ericsson | Business Development Manager | Team |
Tina Misaghi | Creative Lead | Team |
Markus Kenttä | Financial Accounting Manager | Team |
Selin Gazeteci | Partnerships And PR | Team |
3 more people are available in the full profile.
Complete people profiles for CAIA
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
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Timeline of CAIA
2 dated milestones of CAIA across 2 years, from founding to its latest funding, stage changes and deals.
- Founded CAIA is founded.
- Funding First funding round of $22.5M.
Competitors of CAIA
CAIA operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Lifelong, Nordiska Kompaniet, N.C.P., IDA WARG Beauty and Estelle & Thild, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| lifelong.eco | 2019 | Stockholm, Sweden | $58,181 | – | Multi-category organic beauty products are offered via internet-first brand. | |
| nk.se | 1902 | Stockholm, Sweden | – | – | Luxury retail store selling clothing, beauty, and home goods in Sweden. | |
| ncpconcept.com | 2017 | Stockholm, Sweden | $494,647 | – | Provider of unisex layering perfumes and skincare products | |
| idawargbeauty.com | 2018 | Stockholm, Sweden | – | – | Multi-category natural beauty products are offered by an internet-first brand. | |
| estellethild.com | 2007 | Stockholm, Sweden | – | – | Internet-first brand of skin & makeup care products | |
| biocool.se | 2012 | Stockholm, Sweden | – | – | Beauty care products are offered via an internet-first brand model. | |
| headbrands.com | 2010 | Lund, Sweden | – | – | Provider of hair, skin & beauty care products | |
| underyourskin.se | 2016 | Stockholm, Sweden | – | – | Organic hair, skin, body, and baby care products are offered. |
Detailed competitors of CAIA
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
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Web traffic of CAIA
The website of CAIA (caiacosmetics.com) receives about 39.9K visits a month.
- Monthly visits39.9K
▼ 9.6% vs previous month
Websites whose visitors overlap most with CAIA. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
noirvere.com | noirvere.com | 100% | – | #217,546 | – |
olend.net | olend.net | 95% | – | #84,028 | – |
givemeglow.com | givemeglow.com | 76% | – | – | – |
| onesizebeauty.com | 67% | 680.7K | #96,897 | View details | |
notino.ie | notino.ie | 64% | – | #105,363 | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 22 similar websites and full traffic analytics for CAIA
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 22 similar websites
- Audience overlap
- Engagement analytics
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Latest news on Caia
Complete news archive for CAIA
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to CAIA
10 companies that operate in the same segment as CAIA (Beauty & Personal Care Products), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Online platform offering a wide range of baby, kids, and maternity products | 2010 | Pune, Maharashtra, India | USD 513.39 M | USD 911.07 M | 6,330 | |
3M is recognized as a global leader in industrial innovation. | 1902 | United States | – | USD 24.95 B | 74 | |
Provider of FMCG conglomerate products | 1837 | United States | – | USD 457.23 M | 923 | |
Subscription-based men's grooming products are provided by Harry's. | 2012 | New York, New York, United States | USD 755.88 M | – | 431 | |
Baby products from multiple retailers are aggregated and browsed online. | 2011 | Oakland, California, United States | USD 40.67 M | – | – | |
Online platform for preschool management and parent updates is offered. | 2014 | San Francisco, California, United States | USD 88.8 M | – | – | |
Internet first brand offering wearable breast pumps | 2013 | London, England, United Kingdom | USD 157.63 M | – | – | |
Online brand offering mens grooming products | 2015 | Gurugram, Haryana, India | USD 52.66 M | – | – | |
Retailer of perfumes, cosmetics, skincare, and related gift set items | 2012 | Gurugram, Haryana, India | USD 58.54 M | – | – | |
Platform offering multi-category natural beauty care products | 2019 | Mumbai, Maharashtra, India | USD 46.98 M | USD 9.25 M | 94 |
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Frequently Asked Questions about CAIA
CAIA was founded in 2018 and raised its 1st funding round 2 years after it was founded.
CAIA is headquartered in Stockholm, Sweden.
Mikael Snabb is the current CEO of CAIA. They have also founded this company.
CAIA is a funded company, having raised a total of $22.54M across 1 funding round to date. The company's 1st funding round was a Series B of $22.54M, raised on Jul 2020.
CAIA Cosmetics was founded in 2018 in Stockholm, Sweden, as an internet-first brand in the beauty sector. A range of products, including perfumes, highlighters, eyeshadows, lipsticks, and makeup brushes, is provided through its online platform. Operations focus on multi-category offerings, with all items claimed to be cruelty-free. The company is led by founders such as Vanessa Lindblad, Mikael Snabb, Jesper Matsch, and Bianca Ingrosso.
CAIA's top competitors include IDA WARG Beauty, Lifelong and Under Your Skin.
CAIA offers Setting Spray, Concealer, Haircare Kit, and Eau de Parfum.
CAIA has 1 investor. Key investors include Verdane.
CAIA operates through Beauty Icons Ab.