About Caleb & Brown
Caleb & Brown is a Financial Services company based in Melbourne (Australia) founded in 2016 by Prash Puspanathan and Rupert Hackett, and was acquired by Swyftx in July 2025. Cryptocurrency brokerage services are offered via an online platform. Its chief executive, as recorded, is Jackson Zeng. Its website calebandbrown.com draws about 163 thousand monthly visits. Its focus areas include FinTech, Cryptocurrencies, Investment Industry and Online Trading Platforms.
Company details
Founded in 2016 in Melbourne, Australia, Caleb Brown operates an online platform focused on cryptocurrency brokerage. Digital assets can be bought, sold, and swapped through dedicated personal brokers. Communication with brokers is supported via email or phone. Trading options are available for individuals, companies, trusts, and self-managed retirement funds. Assets are secured using cold-storage methods.
- Headquarters Melbourne, Australia
- Founders Prash Puspanathan, Rupert Hackett
- Stage Acquired
- SectorsFinancial Services
- Emailβ’β’β’β’β’β’β’β’
- Phoneβ’β’β’β’ β’β’β’β’
- Website calebandbrown.com
- Social LinkedIn X Facebook
- Acquired by Swyftx (Jul 2025)
Investors in Caleb & Brown
Caleb & Brown has secured backing from 1 investor. Prominent investors backing the company include Swyftx.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Cryptocurrency trading is enabled via an online platform. | 2017 | swyftx.com | Brisbane, Australia |
Investor details for Caleb Brown
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People of Caleb & Brown
22 people are tracked at Caleb & Brown (9 in leadership, 13 in team).
| Name | Role | Group |
|---|---|---|
Prash Puspanathan | Co-Founder | Leadership |
Rupert Hackett | Co-Founder & MD | Leadership |
Jackson Zeng | CEO | Leadership |
Dan Johnson | Head Of Support | Leadership |
Joseph Bradley | Chief Technology Officer | Leadership |
Chris Nedelkos | Head Of Sales & Marketing | Leadership |
Nathan Schmalhofer | Chief Compliance Officer | Leadership |
Jake Boyle | Chief Commercial Officer (cco) | Leadership |
Bee Weck | Chief Operating Officer | Leadership |
Mo Liu | Senior Broker | Team |
Andrew Garside | Broker | Team |
Billy Trajcevski | Senior Broker & Sales Team Leader | Team |
James Stoker | Associate | Team |
Divy Chauhan | Salesforce Developer | Team |
Martin Nguyen | Senior Client Manager - Wholesale Distribution (managed Funds) | Team |
Sean D. | Senior Broker | Team |
Peter Yamamoto Alves | Senior Software Engineer | Team |
Stephen Milicia | Operations Manager | Team |
Max de Burnay-Bastos | Software Engineer | Team |
Jonathan Low | Product Operations | Team |
2 more people are available in the full profile.
Complete people profiles for Caleb & Brown
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Timeline of Caleb & Brown
2 dated milestones of Caleb & Brown across 9 years, from founding to its latest funding, stage changes and deals.
- Founded Caleb & Brown is founded.
- Exit Acquired by Swyftx.
Web traffic of Caleb & Brown
The website of Caleb & Brown (calebandbrown.com) receives about 163.4K visits a month.
- Monthly visits163.4K
▲ 1.9% vs previous month
Websites whose visitors overlap most with Caleb & Brown. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
u.today | u.today | 100% | #137,303 | β | |
| digitalsurge.com.au | 98% | #312,447 | View details | ||
| cryptocurrencyfacts.com | 96% | #7,837,672 | View details | ||
timestabloid.com | timestabloid.com | 94% | #279,088 | β | |
| thegivingblock.com | 94% | 150.7K | #111,683 | View details | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for Caleb & Brown
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Related news about Caleb & Brown
Complete news archive for Caleb Brown
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Frequently Asked Questions about Caleb & Brown
Caleb & Brown was founded in 2016.
Caleb & Brown is headquartered in Melbourne, Australia. It is registered at Melbourne, Victoria, Australia.
Jackson Zeng is the CEO of Caleb & Brown, as recorded in our data.
Founded in 2016 in Melbourne, Australia, Caleb Brown operates an online platform focused on cryptocurrency brokerage. Digital assets can be bought, sold, and swapped through dedicated personal brokers. Communication with brokers is supported via email or phone. Trading options are available for individuals, companies, trusts, and self-managed retirement funds. Assets are secured using cold-storage methods.
Caleb & Brown has 1 investor. Key investors include Swyftx.
Yes. Caleb & Brown was acquired by Swyftx in July 2025.
The website of Caleb & Brown receives about 163 thousand visits a month.

