About Care/of
Care/of is a Healthcare company based in New York (United States) founded in 2016, and was acquired by Bayer in August 2020. Multi-category dietary supplements are provided via customizable subscriptions. Care/of has raised $83.56 million across 3 funding rounds from investors including Bayer, Goldman Sachs Investment Partners and Goodwater Capital. Its focus areas include Life Sciences, Nutraceuticals Tech, Dietary Supplements and Personalized.
Company details
Careof was founded in 2016 in New York, United States, and operates in the dietary supplements sector. Various products, including vitamins, probiotics, herbs, and minerals, are offered through a subscription model. Supplements can be selected and filtered for specific health needs such as brain function, energy, immunity, digestion, and prenatal care. Pricing for each subscription box is determined by the included items.
- Headquarters New York, United States
- Stage Acquired
- SectorsHealthcare
- Emailβ’β’β’β’β’β’β’β’
- Phoneβ’β’β’β’ β’β’β’β’
- Website takecareof.com
- Social LinkedIn X Facebook
- Acquired by Bayer (Aug 2020)
Funding Insights of Care/of
Care/of has successfully raised a total of $83.56M across 3 strategic funding rounds. The most recent funding activity was a Series C round of $40.67 million completed in February 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $83.56M
- Total Rounds 3
- Last Round Series C β $40.67M
- First Round $13.89M
(Jun 2017)
- Investors Count 7
All 3 funding rounds of Careof with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb 2020 | $40.67M | Series C | β | β | β |
| Aug 2018 | $29M | Series B | β | Goldman Sachs Investment Partners | |
| Jun 2017 | $13.89M | Series A | β | Goodwater Capital |
8 investors in total: 6 institutional and 2 angel.
Investors in Care/of
Care/of has secured backing from 8 investors, including institutional, venture fund, and angel investors. Prominent investors backing the company include Bayer, Goldman Sachs Investment Partners and Goodwater Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investments in consumer tech sectors are managed by Goodwater Capital. | goodwatercap.com | Burlingame, United States | ||
VC firm investing in seed and early stage companies in the US | rre.com | New York, United States | ||
Technology businesses are invested in and developed by Juxtapose. | juxtapose.com | |||
Early-stage tech startups in regulated markets are funded by TVP. | tusk.vc | New York, United States | ||
Investments are made in technology-based businesses by this VC firm. | gsipventures.com | New York, United States | ||
Life science solutions for healthcare and agriculture are delivered. | 1863 | bayer.com | Leverkusen, Germany | |
BK Beth Kaplan | Managing Partner at Axcel Partners, experienced tech investor, active angel | unknown_84a6b86835f344eeb | ||
DK David Katzman | Angel investor and entrepreneur, known for Venus Concept and SmileDirectClub. | unknown_71411e92809f43a7a |
Investor details for Careof
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Care/of
6 people are tracked at Care/of (1 in leadership, 5 in team).
| Name | Role | Group |
|---|---|---|
Maggie Luther, ND, RH(AHG) | Sr Medical Director & Formulator | Leadership |
Dan O'Dea | Software Engineer | Team |
Vincent Trivett | Senior Software Engineer | Team |
Hebah Uddin | Quality Team Lead, Customer Experience | Team |
Éva Hopka | Care Specialist | Team |
Michael Kyle | Search Engine Optimization Manager | Team |
Complete people profiles for Care/of
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Care/of
4 dated milestones of Care/of across 4 years, from founding to its latest funding, stage changes and deals.
- Founded Care/of is founded.
- Funding First funding round of $13.9M.
- Funding Latest funding round, Series C, of $40.7M.
- Exit Acquired by Bayer.
Top companies in Nutraceutical & Food-as-Medicine Platforms
3 companies that operate in the same segment as Care/of (Nutraceutical & Food-as-Medicine Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Therapies for metabolic health in chronic disease patients are provided. | 2014 | San Francisco, California, United States | USD 401.78 M | 910 | ||
Personalized gut health solutions are provided by ZOE. | 2017 | New Castle, Pennsylvania, United States | USD 15 M | |||
Machine learning-based bioinformatics solutions for health insights are provided. | 2016 | Los Alamos, New Mexico, United States | USD 301.57 M |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track β from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Care/Of
Complete news archive for Careof
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Care/of
Care/of was founded in 2016 and raised its 1st funding round 1 year after it was founded.
Care/of is headquartered in New York, United States. It is registered at New York, New York, United States.
Care/of is a funded company, having raised a total of $83.56M across 3 funding rounds to date. The company's 1st funding round was a Series A of $13.89M, raised on Jun 2017.
Careof was founded in 2016 in New York, United States, and operates in the dietary supplements sector. Various products, including vitamins, probiotics, herbs, and minerals, are offered through a subscription model. Supplements can be selected and filtered for specific health needs such as brain function, energy, immunity, digestion, and prenatal care. Pricing for each subscription box is determined by the included items.
Care/of has 8 investors. Key investors include Bayer, Goldman Sachs Investment Partners, Goodwater Capital, RRE Ventures, and Juxtapose.
Yes. Care/of was acquired by Bayer in August 2020.

