About cash.in
cash.in is a Technology company based in Sao Paulo (Brazil) founded in 2017 by Nani Gordon. Payment platform for employee corporate expenses. It operates in the Technology, Travel & Hospitality, and Financial Services sectors. cash.in has raised $1.33 million across 1 funding round from investors including Thales Group, Bertha Capital and WE Impact. Its website cashin.com.br draws about 64 thousand monthly visits. Its focus areas include FinTech, Payments, Consumer Payments and Payment Cards. Its competitors include Flash Benefits, Caju and Onze; 3 of its 3 listed competitors have raised funding.
Company details
Cash.in was founded in 2017 in Sao Paulo, Brazil, as a payment platform in the fintech sector. Employee corporate expenses are managed through digital distribution of incentive premiums, payments to outsourced workers, and intra-company transactions including refunds, food allowances, and fuel reimbursements. Operations are centered on streamlining payment processes across Brazil, with services accessible via cashin.com.br.
- Headquarters Sao Paulo, Brazil
- Founders Nani Gordon
- SectorsTechnologyTravel & Hospitality Financial Services
- Website category Computers Electronics and Technology · Graphics Multimedia and Web Design
- Email••••••••
- Phone•••• ••••
- Website cashin.com.br
- Social Facebook
- Total Equity Funding$1.33M (USD)
in 1 rounds
- Latest Funding Round$1.33M (USD), Seed
Dec 2022
- InvestorsThales Group
& 2 more
Funding Insights of cash.in
cash.in has successfully raised a total of $1.33M through 1 strategic funding round. The most recent funding activity was a Seed round of $1.33 million completed in December 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $1.33M
- Total Rounds 1
- Last Round Seed — $1.33M
- First Round $1.33M
(Dec 2022)
- Investors Count 3
All 1 funding rounds of cash.in with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Dec 2022 | $1.33M | Seed | – | Bertha Capital |
3 investors in total: 3 institutional.
Investors in cash.in
cash.in has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include Thales Group, Bertha Capital and WE Impact.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investment management services are provided for digital transformation in Latin America. | berthacapital.com | São Paulo, Brazil | ||
A venture builder focused on women-led technology startups is operated. | weimpact.tech | São Paulo, Brazil | ||
AI-based software suites are developed for navigation applications. | 1893 | thalesgroup.com | Paris, France |
Investor details for cash.in
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of cash.in
2 people are tracked at cash.in (2 in leadership).
| Name | Role | Group |
|---|---|---|
Nani Gordon | Founder | Leadership |
Luciana Ramos | CEO | Leadership |
Complete people profiles for cash.in
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of cash.in
2 dated milestones of cash.in across 5 years, from founding to its latest funding, stage changes and deals.
- Founded cash.in is founded.
- Funding First funding round of $1.3M.
Competitors of cash.in
cash.in has 3 listed competitors in our database, 3 of them funded. They include Flash Benefits, Caju and Onze.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| flashapp.com.br | 2018 | Sao Paulo, Brazil | $22M | Prepaid cards for corporate expenses and benefits | ||
| caju.com.br | 2019 | Pinheiros, Brazil | $39.48M | Corporate cards and employee benefits are provided for companies. | ||
| onze.com.br | 2020 | Sao Paulo, Brazil | $20M | Fintech platform for employee benefits management |
Detailed competitors of cash.in
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of cash.in
The website of cash.in (cashin.com.br) receives about 64.4K visits a month and ranks #352,898 among all websites worldwide, #3,601 in Graphics Multimedia and Web Design.
- Monthly visits64.4K
▼ 24.3% vs previous month
- Unique visitors19.4K
per month
- Global rank#352,898
among all websites
- Category rank#3,601
Computers Electronics and Technology · Graphics Multimedia and Web Design
- Bounce rate24%
- Pages per visit5.2
- Average visit2 min 21 sec
- DevicesDesktop 12% · Mobile 88%
Websites whose visitors overlap most with cash.in. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| google.com | 100% | 85.8B | #1 | View details | |
| datasystem.com.br | 44% | 9.7K | #1,724,664 | View details |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Frequently Asked Questions about cash.in
cash.in was founded in 2017 and raised its 1st funding round 5 years after it was founded.
cash.in is headquartered in Sao Paulo, Brazil.
cash.in is a funded company, having raised a total of $1.33M across 1 funding round to date. The company's 1st funding round was a Seed of $1.33M, raised on Dec 2022.
Cash.in was founded in 2017 in Sao Paulo, Brazil, as a payment platform in the fintech sector. Employee corporate expenses are managed through digital distribution of incentive premiums, payments to outsourced workers, and intra-company transactions including refunds, food allowances, and fuel reimbursements. Operations are centered on streamlining payment processes across Brazil, with services accessible via cashin.com.br.
cash.in's top competitors include Caju, Onze and Flash Benefits.
cash.in has 3 investors. Key investors include Thales Group, Bertha Capital, and WE Impact.