About Cello
Cello is a company based in Munchen (Germany) founded in 2022 by Robert Coletti and Stefan Bader. Cello has raised $5.74 million across 2 funding rounds from investors including Tiny VC, HV Capital and Phil Chambers. Cello operates in a competitive market with competitors including Influitive, Broadly, Countable, POINT.ME and Ambassador, among others.
- Total Equity Funding$5.74M (USD)
in 2 rounds
- Latest Funding Round$3.47M (USD), Seed
Jul 2023
- InvestorsTiny VC
& 8 more
Funding Insights of Cello
Cello has successfully raised a total of $5.74M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $3.47 million completed in July 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $5.74M
- Total Rounds 2
- Last Round Seed — $3.47M
- First Round $2.28M
(Sep 2022)
- Investors Count 9
All 2 funding rounds of Cello with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2023 | $3.47M | Seed | – | HV Capital | |
| Sep 2022 | $2.28M | Seed | – | Founders Fund, Byfounders |
9 investors in total: 6 institutional and 3 angel.
Investors in Cello
Cello has secured backing from 9 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include Tiny VC, HV Capital and Phil Chambers.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital funding is provided to digital company founders. | – | hvcapital.com | Munich, Germany | |
Early-stage investments across multiple sectors are conducted by this firm. | – | possible.ventures | Munich, Germany | |
Venture capital investment in European business software companies, focusing on early-stage opportunities in London. | – | notion.vc | - | |
Venture capital investments in technology and defense sectors. | – | foundersfund.com | - | |
Early-stage centric VC firm investing primarily in the Nordics | – | byfounders.vc | Copenhagen, Denmark | |
Investments in early-stage startups are enabled via an online platform. | 2015 | tiny.vc | London, United Kingdom | |
PC Phil Chambers | - | – | unknown_851e58f1012e4f18a | - |
JG Julius Göllner | - | – | unknown_b1393deccf9740aeb | - |
PA Patrick Andrae | Co-founder & CEO of HomeToGo, active angel investor in tech startups | – | unknown_a07e9f128c894e16b | - |
Investor details for Cello
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Cello
9 people are tracked at Cello (4 in leadership, 5 in team).
| Name | Role | Group |
|---|---|---|
Robert Coletti | Co-Founder & Managing Director | Leadership |
Stefan Bader | Co-Founder & CEO | Leadership |
Philipp Neusser | Head of People | Leadership |
Christoph Meyer | Founder's Associate (m/f/x) | Leadership |
Nick Feltwell | Founding Account Executive | Team |
Jaclyn Varnado | Senior CS Manager | Team |
Marius Schneider | Senior Product Manager | Team |
Przemyslaw Haptas | Software Engineer | Team |
Glenn Perez | Customer Onboarding And Support | Team |
Complete people profiles for Cello
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Cello
3 dated milestones of Cello across 1 years, from founding to its latest funding, stage changes and deals.
- Founded Cello is founded.
- Funding First funding round of $2.3M.
- Funding Latest funding round, Seed, of $3.5M.
Competitors of Cello
Cello operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Influitive, Broadly, Countable, POINT.ME and Ambassador, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| influitive.com | 2010 | Toronto, Canada | $59.93M | – | Advocate marketing software is provided for B2B technology firms. | |
| broadly.com | 2013 | Oakland, United States | $16.7M | 66 | Referral Automation and Search Engine Optimization platform for SMBs | |
| countable.com | 2014 | San Francisco, United States | $16.62M | 17 | An audience engagement platform for brand management is provided. | |
| point.me | 2019 | New York, United States | $38.48M | 35 | Online platform to redeem airline and credit card rewards | |
| getambassador.com | 2010 | Royal Oak, United States | $5.6M | – | Cloud-based referral and advocacy marketing platforms are provided for businesses. | |
| usergems.com | 2014 | San Francisco, United States | $20.12M | 11 | User influencers are identified for brand advocacy across social networks. | |
| annexcloud.com | 2010 | Mclean, United States | – | 26 | Customer loyalty and advocacy solutions are provided for businesses. | |
| bzzagent.com | 2002 | Boston, United States | $14.5M | – | Word of mouth marketing and social advocacy platform |
Detailed competitors of Cello
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Cello
The website of Cello (cello.so) receives about 88.5K visits a month and ranks #398,323 among all websites worldwide, #4,028 in Graphics Multimedia and Web Design.
- Monthly visits88.5K
▲ 1.1% vs previous month
- Unique visitors40K
per month
- Global rank#398,323
among all websites
- Category rank#4,028
Computers Electronics and Technology · Graphics Multimedia and Web Design
- Bounce rate38%
- Pages per visit2.3
- Average visit16 sec
- DevicesDesktop 33% · Mobile 67%
Websites whose visitors overlap most with Cello. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| growsurf.com | 100% | 680.7K | #568,434 | View details | |
saasinterface.com | saasinterface.com | 93% | – | #686,752 | – |
apexure.com | apexure.com | 89% | – | #552,738 | – |
| determ.com | 89% | 680.7K | #346,497 | View details | |
| tolt.io | 89% | 176.1K | #300,044 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 14 similar websites and full traffic analytics for Cello
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 14 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Cello
Complete news archive for Cello
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Cello
10 companies that operate in the same segment as Cello (MarketingTech), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 360.17 M | USD 1.3 B | 2,190 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M | – | – | |
Cloud-based omnichannel communication and customer engagement platform is utilized. | 2008 | San Francisco, California, United States | USD 239.77 M | USD 5.07 B | 5,540 | |
Mobile marketing platform for attribution and user acquisition | 2012 | San Francisco, California, United States | USD 1.72 B | USD 4.71 B | 1,560 | |
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | – | USD 23.77 B | 30,710 | |
SaaS email marketing solutions are offered to e-commerce businesses. | 2012 | Boston, Massachusetts, United States | USD 778.5 M | USD 1.23 B | 2,180 | |
Contact databases and sales intelligence are supplied to businesses. | 2000 | Vancouver, Washington, United States | USD 32 M | USD 1.25 B | 3,510 | |
Automated usability testing and feedback for mobile experiences is provided. | 2007 | San Francisco, California, United States | USD 148.5 M | USD 21.68 M | 557 | |
Video hosting, creation, management, and streaming services are provided. | 2004 | New York, New York, United States | USD 450 M | USD 417.01 M | 1,100 |
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Frequently Asked Questions about Cello
Cello was founded in 2022.
Cello is headquartered in Munchen, Germany. It is registered at Munchen, Bayern, Germany.
Stefan Bader is the current CEO of Cello. They have also founded this company.
Cello is a funded company, having raised a total of $5.74M across 2 funding rounds to date. The company's 1st funding round was a Seed of $2.28M, raised on Sep 2022.
SaaS based platform offering referral marketing solutions. The platform helps in implementing and managing peer to peer referral programs for SaaS products. It integrates with payment providers, offers management and performance tools, and supports localization. The platform allows SaaS product to be shared and discovered and sell and market products by rewarding users to share the product. Rewards can be timeboxed or capped with setting a limit per referral, users receive payouts directly to PayPal or Venmo accounts.
Cello's top competitors include Influitive, POINT.ME and Broadly.
Cello has 9 investors. Key investors include Tiny VC, HV Capital, Phil Chambers, Julius Göllner, and Patrick Andrae.