Centra eCommerce

Stockholm, Sweden Founded: 1903 • Age: 123 yrs Acquired By Saba
E-commerce software is provided for B2B and B2C merchants.

About Centra eCommerce

Centra eCommerce is a Technology company based in Stockholm (Sweden) founded in 1903, and was acquired by Saba in October 2005. E-commerce software is provided for B2B and B2C merchants. It operates in the Technology and Retail sectors. Centra eCommerce has raised $16.46 million across 2 funding rounds from investors including H&M Group, Cornerstone and Verdane. Its website centra.com draws about 64 thousand monthly visits. Centra eCommerce offers products and services including Centra Platform, PIM for Fashion, and Omnichannel Solutions. Its focus areas include E-Commerce Enablers, Storefronts, Diversified and Headless Commerce. Its legal entity is HAGBUNAOUR HF. (HB INTERNATIONAL LTD).

Company details

Centra eCommerce was founded in 1903 in Stockholm, Sweden, and functions within the e-commerce software industry. Tools are supplied to merchants for handling wholesale B2B transactions, online retail, inventory management, billing processes, payment systems, analytics, and digital marketing efforts. Operations are structured around a subscription-based model, supporting businesses in diverse geographical areas.

  • Headquarters Stockholm, Sweden
  • Stage Acquired
  • Sectors
    Technology
    Retail
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Website centra.com
  • Social LinkedIn Instagram
  • Acquired by Saba (Oct 2005)
  • Legal Name Hagbunaour Hf. (Hb International Ltd)
Key Metrics
  • Total Equity Funding
    $16.46M (USD)

    in 2 rounds

  • Latest Funding Round
    $5.21M (USD), Series B

    May 2025

  • Investors
    H&M Group

    & 2 more

  • Acquired by
    Saba

    (Oct 2005)

Products & Services of Centra eCommerce

Centra eCommerce offers a comprehensive portfolio of products and services, including Centra Platform, PIM for Fashion, and Omnichannel Solutions.

Centra Platform
Ecommerce Software

Software for managing fashion brand sales and operations globally

PIM for Fashion
Product Management

Tool for handling complex fashion product data efficiently

Omnichannel Solutions
Sales Integration

System unifying DTC, wholesale, and retail channels

Funding Insights of Centra eCommerce

Centra eCommerce has successfully raised a total of $16.46M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $5.21 million completed in May 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $16.46M
  • Total Rounds 2
  • Last Round Series B β€” $5.21M
  • First Round $11.25M

    (Nov 2021)

  • Investors Count 2

All 2 funding rounds of Centra eCommerce with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
May 2025$5.21MSeries B––
Nov 2021$11.25MSeries B––
Valuation history

3 investors in total: 3 institutional.

Investors in Centra eCommerce

Centra eCommerce has secured backing from 3 investors, including institutional and venture fund investors. Prominent investors backing the company include H&M Group, Cornerstone and Verdane.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
Venture capital firm and funds of fund focused on technology-enabled and sustainable companies
verdane.comOslo, Norway
Brand of casual wear for men and women
2009hmgroup.comStockholm, Sweden
Human capital management software and services are offered by Saba.
1997saba.comDublin, United States
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Investor details for Centra eCommerce

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
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People of Centra eCommerce

52 people are tracked at Centra eCommerce (19 in leadership, 33 in team).

NameRoleGroup
Dawid Tkocz
Head of Product DesignLeadership
Martin Jensen
CEO & co-FounderLeadership
Łukasz Marciniak
VP Of GrowthLeadership
Ian Wu
Head Of Finance OperationsLeadership
Rikard Candell
Chief Commercial Officer (cco)Leadership
Anna Maria Jeka
Chief Financial & Operations OfficerLeadership
Mats Rajala
Head Of Partner SuccessLeadership
Adrianna Rudnicka
Head Of Client SupportLeadership
Tommy Palomäki
Head Of Client Success ManagementLeadership
Agata Wojnicka
VP Of People & CultureLeadership
Piotr Boczkowski
CTO (product & Engineering)Leadership
Emma Jessica Knox
Chief Marketing OfficerLeadership
Clara Huss
Head Of OnboardingLeadership
Serhiy Kostyshyn
Head Of EngineeringLeadership
Elin Karlsmo
Partner & Solution SpecialistLeadership
Faye Oakenfull
Marketing DirectorLeadership
Filip Gruvstad
Head Of EngineeringLeadership
Bruno Ramalho
Head Of Infrastructure & PlatformLeadership
Jagoda Przybyła
VP Of ProductLeadership
Thomas Barbotteau
Senior PHP DeveloperTeam

32 more people are available in the full profile.

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Complete people profiles for Centra eCommerce

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Timeline of Centra eCommerce

4 dated milestones of Centra eCommerce across 122 years, from founding to its latest funding, stage changes and deals.

  1. Founded Centra eCommerce is founded.
  2. Exit Acquired by Saba.
  3. Funding First funding round of $11.2M.
  4. Funding Latest funding round, Series B, of $5.2M.

Web traffic of Centra eCommerce

The website of Centra eCommerce (centra.com) receives about 63.7K visits a month.

  • Monthly visits
    63.7K

    ▲ 15.3% vs previous month

Similar websites

Websites whose visitors overlap most with Centra eCommerce. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
biz.yahoo.com
biz.yahoo.com
100%
–
nordic9.com
80%
75.4K#515,427View details
crunch.co.uk
78%
224.3K#173,449View details
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Related news about Centra Ecommerce

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Frequently Asked Questions about Centra eCommerce

Centra eCommerce was founded in 1903 and raised its 1st funding round 118 years after it was founded.

Centra eCommerce is headquartered in Stockholm, Sweden.

Centra eCommerce is a funded company, having raised a total of $16.46M across 2 funding rounds to date. The company's 1st funding round was a Series B of $11.25M, raised on Nov 2021.

Centra eCommerce was founded in 1903 in Stockholm, Sweden, and functions within the e-commerce software industry. Tools are supplied to merchants for handling wholesale B2B transactions, online retail, inventory management, billing processes, payment systems, analytics, and digital marketing efforts. Operations are structured around a subscription-based model, supporting businesses in diverse geographical areas.

Centra eCommerce offers Centra Platform, PIM for Fashion, and Omnichannel Solutions.

Centra eCommerce has 3 investors. Key investors include H&M Group, Cornerstone, and Verdane.

Centra eCommerce operates through Hagbunaour Hf. (Hb International Ltd).

Yes. Centra eCommerce was acquired by Saba in October 2005.

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