About Chagee
Chagee is a Consumer company based in Malaysia founded in 2020, and was acquired by Thai President Foods in July 2025. Oriental tea is modernized via freshly brewed beverages at Chagee. Its website chagee.com.my draws about 221 thousand monthly visits. Its focus areas include Food and Agriculture, Food Service Chains, Restaurants and Limited Service.
Company details
Chagee was established in 2020 in Malaysia within the beverage sector. Tea houses are managed to serve diverse tea-based options such as milk tea, fruit tea, and tea lattes. Traditional oriental tea elements are combined with current preferences to deliver updated drinking formats. Operations focus on creating open, relaxed settings for customers across locations.
- Headquarters Malaysia
- Stage Acquired
- SectorsConsumer
- Website category Food and Drink
- Website chagee.com.my
- Social Facebook
- Acquired by Thai President Foods (Jul 2025)
- Investors
- Acquired byThai President Foods
(Jul 2025)
Investors in Chagee
Chagee has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Thai President Foods.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Noodles are manufactured and distributed under the Mama brand globally. | 2017 | mama.co.th | Bangkok, Thailand |
Investor details for Chagee
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People of Chagee
5 people are tracked at Chagee (2 in leadership, 3 in team).
| Name | Role | Group |
|---|---|---|
Chong Han Keong | Finance Director | Leadership |
Jack Chong | CEO | Leadership |
Christina Thong | Senior Business Development Manager | Team |
Ivy Kow | Senior Business Development Manager | Team |
Vincent Lau | Manager Human Resources (generalist) | Team |
Complete people profiles for Chagee
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Timeline of Chagee
2 dated milestones of Chagee across 5 years, from founding to its latest funding, stage changes and deals.
- Founded Chagee is founded.
- Exit Acquired by Thai President Foods.
Web traffic of Chagee
The website of Chagee (chagee.com.my) receives about 221.2K visits a month and ranks #234,452 among all websites worldwide, #7,798 in Food and Drink.
- Monthly visits221.2K
▲ 42.2% vs previous month
- Unique visitors70.2K
per month
- Global rank#234,452
among all websites
- Category rank#7,798
Food and Drink · Food and Drink
- Bounce rate39%
- Pages per visit3.2
- Average visit1 min 34 sec
- DevicesDesktop 14% · Mobile 86%
Websites whose visitors overlap most with Chagee. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
sgmyfoodie.com | sgmyfoodie.com | 100% | #1,092,011 | – | |
jomhalal.org | jomhalal.org | 82% | #1,628,553 | – | |
pricesmalaysia.com | pricesmalaysia.com | 80% | #3,787,158 | – | |
| worldcoffeeportal.com | 78% | #654,179 | View details | ||
imenusg.com | imenusg.com | 76% | #3,820,702 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 11 similar websites and full traffic analytics for Chagee
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- 11 similar websites
- Audience overlap
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Related news about Chagee
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Frequently Asked Questions about Chagee
Chagee was founded in 2020.
Chagee is headquartered in Malaysia.
Chagee was established in 2020 in Malaysia within the beverage sector. Tea houses are managed to serve diverse tea-based options such as milk tea, fruit tea, and tea lattes. Traditional oriental tea elements are combined with current preferences to deliver updated drinking formats. Operations focus on creating open, relaxed settings for customers across locations.
Chagee has 1 investor. Key investors include Thai President Foods.
Yes. Chagee was acquired by Thai President Foods in July 2025.
The website of Chagee receives about 221 thousand visits a month and ranks #234,452 among all websites worldwide.