CHERRY

Auerbach, Germany Founded: 1953 • Age: 73 yrs Acquired By Argand Partners
CHERRY is recognized for manufacturing computer peripherals and healthcare solutions.
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About CHERRY

CHERRY is a company based in Auerbach (Germany) founded in 1953 was acquired by Argand Partners in May 2020. It operates as a Direct-to-Consumer (D2C), and B2B2C. The company has 412 employees as of December 31, 2024. CHERRY has completed 2 acquisitions, including Active Key and Theobroma Systems. CHERRY offers products and services including CHERRY MX Keyboards, CHERRY Mice, and CHERRY eHealth Terminals.

  • Headquarter Auerbach, Germany
  • Employees 412 as on 31 Dec, 2024
  • Stage Public
  • Sectors
    Technology
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Cherry Se
Operational Areas
Technology → Semiconductors, Electronics & Hardware
Key Metrics
  • Annual Revenue
    $114.75 M (USD)
    -12.66
    as on Dec 31, 2024
  • Net Profit
    $-47.22 M (USD)
    64.18
    as on Dec 31, 2024
  • EBITDA
    $-11.98 M (USD)
    -125.28
    as on Dec 31, 2024
  • Latest Funding Round
  • Investors
  • Employee Count
    412

    as on Dec 31, 2024

  • Investments & Acquisitions
    Active Key

    & 1 more

  • Acquired by
    Argand Partners

    & 2 more

    (May 28, 2020)

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IPO & Listings of CHERRY

CHERRY is a publicly listed company on the XETR with ticker symbol C3RY in Germany, operating in the Electronic technology sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.

Exchange: XETR · Ticker: C3RY . Sector: Electronic technology · Germany

Products & Services of CHERRY

CHERRY offers a comprehensive portfolio of products and services, including CHERRY MX Keyboards, CHERRY Mice, and CHERRY eHealth Terminals. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Mechanical keyboards are designed for office and gaming.

Mice are crafted for office and gaming use.

Terminals are developed for healthcare infrastructure applications.

People of CHERRY
Headcount 200-500
Employee Profiles 31
Employee Profiles
People
Oliver Kaltner
CEO Cherry SE
People
Udo Streller
COO
People
Julia Zitzmann
Head Of Product Marketing Office - Business Unit Peripherals
People
Markus Meiser
Key Account Manager B2b DACH Peripherals

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Funding Insights of CHERRY

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in CHERRY

CHERRY has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include AVENIR GLOBAL, GENUI and Argand Partners. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Investor Description Founded Year Domain Location
GENUI is engaged in impact-driven investments for sustainable growth.
Founded Year Domain Location
Argand Partners is engaged in building global growth platforms.
Founded Year Domain Location
Manages investments in public relations and communications agencies worldwide.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by CHERRY

CHERRY has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Active Key and Theobroma Systems. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Intelligent devices with embedded systems for IoE applications are supplied.
2006
Keyboards and mice are manufactured on contract by Active Key.
2005
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - CHERRY

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Cherry Comparisons

Employees
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Competitors of CHERRY

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Frequently Asked Questions about CHERRY

When was CHERRY founded?

CHERRY was founded in 1953.

Where is CHERRY located?

CHERRY is headquartered in Auerbach, Germany. It is registered at Auerbach, Saxony, Germany.

Who is the current CEO of CHERRY?

Oliver Kaltner is the current CEO of CHERRY.

How many employees does CHERRY have?

As of Dec 31, 2024, the latest employee count at CHERRY is 412.

What is the annual revenue of CHERRY?

Annual revenue of CHERRY is $114.75M as on Dec 31, 2024.

What does CHERRY do?

CHERRY is engaged in the development and production of high-quality computer peripherals, including mechanical keyboards and mice for office and gaming sectors. Solutions are also provided for healthcare through eHealth terminals and hygienic input devices tailored for medical environments. Innovation is emphasized in creating reliable and performance-driven products across technology and industrial applications. The company operates with a focus on precision engineering, rooted in German craftsmanship, serving global markets with customized hardware solutions.

What products or services does CHERRY offer?

CHERRY offers CHERRY MX Keyboards, CHERRY Mice, and CHERRY eHealth Terminals.

Is CHERRY publicly traded?

Yes, CHERRY is publicly traded on XETR under the ticker symbol C3RY.

How many acquisitions has CHERRY made?

CHERRY has made 2 acquisitions, including Active Key, and Theobroma Systems.

Who are CHERRY's investors?

CHERRY has 3 investors. Key investors include AVENIR GLOBAL, GENUI, and Argand Partners.

What is CHERRY's ticker symbol?

The ticker symbol of CHERRY is C3RY on XETR.

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