About Choice Hotels
Choice Hotels is a publicly listed company based in Rockville (United States) founded in 1939 by Mahesh Shah. It operates as a branded hotels are owned and operated in over 35 countries. The company has 1,700 employees. Choice Hotels has completed 3 acquisitions, including Maxxton, Radisson Hotels Americas and Woodspringfranchise. Its chief executive is Mahesh Shah. Its website choicehotels.com draws about 10 million monthly visits. Its Indian entity Choice Hospitality (India) Private Limited reported revenue of ₹3.54 Cr. Its focus areas include Travel and Hospitality, Hotels and Hotel Chains. Its competitors include Hilton, Hyatt, Radisson Hotels, MGM Resorts International and Wynn Resorts and 1 more; 1 of its 6 listed competitors has raised funding.
Company details
Founded in 1939, Choice Hotels International operates within the hospitality sector. More than 6,300 properties are managed across over 35 countries and territories. Eleven hotel brands are included, such as Cambria Hotels Suites, Comfort Inn, Comfort Suites, Sleep Inn, Clarion, Quality Inn, Econo Lodge, and Rodeway Inn. Headquarters are based in Rockville, United States, with a focus on midscale and economy accommodations.
- Headquarters Rockville, United States
- Employees 1,700
- Founders Mahesh Shah
- Stage Public
- SectorsTravel & Hospitality
- Website category Travel and Tourism · Accommodation and Hotels
- Website choicehotels.com
- Social LinkedIn X Facebook
- Legal Name Choice Hotels International, Inc.
- Annual Revenue₹3.54 Cr
FY 2023 · -51% YoY
- Net Loss-₹1.97 Cr
FY 2023 · -56% margin
- EBITDA-₹1.75 Cr
FY 2023 · -50% margin
- Employee Count1,700
- Investments & AcquisitionsMaxxton
& 2 more
Associated legal entities of Choice Hotels
Choice Hotels operates through Choice Hospitality (India) Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2023) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Choice Hospitality (India) Private Limited CIN U74899DL1987PTC028887 | Active | 11 Aug 1987 | New Delhi, Delhi | ₹3.5 Cr | 18 | 3 | View details |
Board of directors of Choice Hospitality (India) Private Limited (Choice Hotels)
Choice Hospitality (India) Private Limited is the primary company behind Choice Hotels. The board of Choice Hospitality (India) Private Limited currently have 3 directors; the longest-serving is Jeffrey William Lobb, appointed in 2011. 17 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Jeffrey William Lobb DIN 03527049 | Director | 26 May 2011 | 15 yrs 4 mo | Choice Hospitality (India) Private Limited |
| Trent Fraser DIN 08857978 | Director | 01 Sep 2020 | 6 yrs 1 mo | Choice Hospitality (India) Private Limited |
| Vikram Yogesh Shah DIN 07512227 | Director | 01 Nov 2022 | 3 yrs 11 mo | Choice Hospitality (India) Private Limited |
People of Choice Hotels
610 people are tracked at Choice Hotels (311 in leadership, 10 in board & advisors, 289 in team); the tracked headcount is 1,700.
| Name | Role | Group |
|---|---|---|
Mahesh Shah | Founder & CEO | Leadership |
Angelis Davidson | Director, Travel Industry Partnerships & SME Sales | Leadership |
Jonathan Mills | CEO, Choice Hotels Europe | Leadership |
Patrick Pacious | President & CEO | Leadership |
David A. Pepper | Chief Development Officer | Leadership |
Patrick Cimerola | Chief Human Resources Officer | Leadership |
Todd Reeser | Senior Director, Software Engineering, Franchise Services Technology | Leadership |
Serol Emre Gürün | Senior Director ~ Portfolio Management | Leadership |
Edgar Sams | Director, Sports & Entertainment Sales | Global Sales Organization | Leadership |
Todd Yohn | Director Corporate Accounts & Partnerships, Managed Hotels | Leadership |
Davina Heaberlin | Director Of Sales Marketing | Leadership |
Tobias Reinecke | Head Of Investments & Development EMEA | Leadership |
Sally Bartas | Chief Talent & Culture Officer | Leadership |
Frances Gonzalez | Head Of Operations, Caribbean & South America | Leadership |
Sonya Ballentine | Sr. Director, Customer Activation | Leadership |
Lance Sparkman | Regional Vice President | Leadership |
Elizabeth Wilson | Openings Project Director | Leadership |
Raul Ramirez Sanchez | Chief Segment & International Operations Officer | Leadership |
Larry Colson | Area Director Franchise Performance | Leadership |
Stacey Werner Shapiro | Vice President & Assistant General Counsel | Leadership |
590 more people are available in the full profile.
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IPO & Listings of Choice Hotels
Choice Hotels is a publicly listed company on the NYSE with ticker symbol CHH in USA, operating in the Consumer services sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.
- IPO date18 Oct 1996
- Listed onNYSE: CHH
- Listed entityChoice Hotels International, Inc.
- Exchange sectorConsumer services
- ISINUS1699051066
- Share price$103.88 (+0.48% on the day) · 2026-10-13
- Market capitalisation$4.68B
- Price to earnings14.7
- EPS (diluted, trailing year)$7.08
- Dividend yield1.11%
- Volume (last session)364,854
Financials of Choice Hotels
Figures of Choice Hospitality (India) Private Limited, the primary company behind Choice Hotels, for FY 2023. Revenue was ₹3.54 Cr (-51% year on year). Net loss was -₹1.97 Cr (-56% margin). EBITDA was -₹1.75 Cr (-50% margin). Revenue has grown at a compounded annual rate of -28% over three years and -15% over five years.
- ₹3.54 CrRevenue · FY 2023 · -51% YoY
- -₹1.97 CrNet loss · -56% margin
- -₹1.75 CrEBITDA · -50% margin
- ₹65.7 LakhPaid-up capital
- 18Employees (provident fund records)
- -28%Revenue CAGR, 3 years
- -15%Revenue CAGR, 5 years
| Year | Revenue | Net income | EBITDA |
|---|---|---|---|
| 2025 | $1.60B | $368.2M | $564.3M |
| 2024 | $1.58B | $298.1M | $608.1M |
| 2023 | $1.54B | $257.1M | $566.4M |
| 2022 | $1.38B | $330.3M | $592.4M |
| 2021 | $1.07B | $287.8M | $518.6M |
Balance sheet, profit and loss, cash flow and ratios of Choice Hospitality (India) Private Limited are on its company page.
Detailed financial statements for Choice Hotels
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Investments & Acquisitions by Choice Hotels
Choice Hotels has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include Maxxton, Radisson Hotels Americas and Woodspringfranchise.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Operator of hotels | radissonhotelsamericas.com | Minnetonka, United States | 1962 | Jun 2022 | $675M | |
Franchise opportunities in hospitality sector are provided since 2015. | woodspringfranchise.com | – | 2015 | Dec 2017 | $231M | |
Cloud-based ERP solutions are provided for hospitality management. | maxxton.com | Middelburg, Netherlands | 1998 | Aug 2015 | $23.6M |
Complete acquisition details for Choice Hotels
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Timeline of Choice Hotels
5 dated milestones of Choice Hotels across 83 years, from founding to its latest funding, stage changes and deals.
- Founded Choice Hotels is founded.
- IPO Lists on the stock exchange (IPO).
- Acquisition Acquires Maxxton.
- Acquisition Acquires Woodspringfranchise.
- Acquisition Acquires Radisson Hotels Americas.
Competitors of Choice Hotels
Choice Hotels has 6 listed competitors in our database, 1 of them funded. They include Hilton, Hyatt, Radisson Hotels, MGM Resorts International and Wynn Resorts, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| hilton.com | 1919 | Mclean, United States | – | 854 | Hotels and resorts are operated globally in the hospitality sector. | |
| hyatt.com | 1957 | Chicago, United States | – | 206,000 | Global hotel chain | |
| radissonhotels.com | 1909 | Minnetonka, United States | $2.44M | – | A network of hotels and resorts is operated internationally. | |
| mgmresorts.com | 1986 | Las Vegas, United States | – | 45,000 | Operator of hotels and resorts | |
| wynnresorts.com | 2002 | Las Vegas, United States | – | 27,800 | Developer and operator of high-end hotels and casinos | |
| tajhotels.com | 1903 | Mumbai, India | – | 5,756 | Luxury hotels and resorts are owned and operated internationally. |
Detailed competitors of Choice Hotels
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Web traffic of Choice Hotels
The website of Choice Hotels (choicehotels.com) receives about 10M visits a month and ranks #6,141 among all websites worldwide, #166 in Accommodation and Hotels.
- Monthly visits10M
▲ 16.6% vs previous month
- Unique visitors4.2M
per month
- Global rank#6,141
among all websites
- Category rank#166
Travel and Tourism · Accommodation and Hotels
- Bounce rate33%
- Pages per visit3.9
- Average visit4 min 15 sec
- DevicesDesktop 28% · Mobile 72%
Websites whose visitors overlap most with Choice Hotels. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| bestwestern.com | 100% | 5M | #12,228 | View details | |
| hilton.com | 98% | 44.9M | #974 | View details | |
| marriott.com | 93% | 56.7M | #681 | View details | |
| hotels.com | 87% | 41.7M | #965 | View details | |
ihg.com | ihg.com | 85% | – | #1,731 | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Choice Hotels
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Top companies in Hotels
10 companies that operate in the same segment as Choice Hotels (Hotels), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Global hotel accommodations and vacation rentals are provided by Marriott Bonvoy. | 1927 | Bethesda, Maryland, United States | – | USD 26.19 B | – | |
Affordable luxury boutique hotels are operated in city centers. | 2005 | Voorschoten, South Holland, Netherlands | USD 1.85 B | – | – | |
Hotels and resorts are operated globally in the hospitality sector. | 1919 | Mclean, Virginia, United States | – | USD 11.98 B | 181,000 | |
A global hotel company is operated with multiple brands. | 1997 | Buckingham, Buckinghamshire, United Kingdom | – | USD 5.19 B | 12,590 | |
A chain of hotels and resorts is operated. | 2002 | Delhi, Delhi, India | USD 128.72 M | USD 151.13 M | 8,560 | |
Independent hotel management software and solutions are provided. | 2016 | Singapore, Singapore | USD 21.6 M | USD 5.32 K | – | |
Mid-market hotel chain is operated in 29 Indian cities. | 2003 | Mumbai, Maharashtra, India | USD 76.27 M | USD 43.67 M | 1,083 | |
Online hotel booking platform | 2014 | Gurugram, Haryana, India | USD 71.89 M | USD 27.76 M | 541 | |
Tech-enabled services are provided for hotels and short-term rentals. | 2018 | Helsinki, Finland | USD 77.26 M | – | 82 | |
Hospitality and residential development projects are undertaken by Soho House. | 1995 | London, England, United Kingdom | USD 100 M | USD 1.17 M | 2,303 |
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Related news about Choice Hotels
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Frequently Asked Questions about Choice Hotels
Choice Hotels was founded in 1939.
Choice Hotels is headquartered in Rockville, United States. It is registered at Rockville, Maryland, United States.
Mahesh Shah is the current CEO of Choice Hotels. They have also founded this company.
Choice Hotels has 1,700 employees.
The primary company behind Choice Hotels, Choice Hospitality (India) Private Limited, reported revenue of ₹3.54 Cr for FY 2023, down 51% year on year.
Founded in 1939, Choice Hotels International operates within the hospitality sector. More than 6,300 properties are managed across over 35 countries and territories. Eleven hotel brands are included, such as Cambria Hotels Suites, Comfort Inn, Comfort Suites, Sleep Inn, Clarion, Quality Inn, Econo Lodge, and Rodeway Inn. Headquarters are based in Rockville, United States, with a focus on midscale and economy accommodations.
Choice Hotels's top competitors include Hilton, Radisson Hotels and Hyatt.
Yes, Choice Hotels is publicly traded on NYSE under the ticker symbol CHH.
Choice Hotels has made 3 acquisitions, including Maxxton, Radisson Hotels Americas, and Woodspringfranchise.
Choice Hotels operates through Choice Hospitality (India) Private Limited.
The legal entities of Choice Hotels currently have 3 directors, including Trent Fraser, Vikram Yogesh Shah, Jeffrey William Lobb.
The website of Choice Hotels receives about 10 million visits a month and ranks #6,141 among all websites worldwide.