Chrysler

Auburn Hills, United States Founded: 1920 • Age: 106 yrs Acquired By Fiat
Luxury vehicles are designed and produced by Chrysler.

About Chrysler

Chrysler is a company based in Auburn Hills (United States) founded in 1920 by Walter Chrysler was acquired by Fiat in January 2012. The company has 2,903 employees. Chrysler operates in a competitive market with competitors including Tesla, Kia, Waymo, Polestar and NIO, among others.

  • Headquarter Auburn Hills, United States
  • Employees 2,903
  • Founders Walter Chrysler
  • Sectors
    Transportation, Automotive & Logistics
  • Website category Vehicles
  • Phone
    β€’β€’β€’β€’ β€’β€’β€’β€’
  • Website chrysler.com
  • Social LinkedIn X Facebook
  • Acquired by Fiat (Jan 2012)
Key Metrics
  • Latest Funding Round
    $30.78M (USD), Grant

    Mar 2011

  • Investors
  • Employee Count
    2,903
  • Acquired by
    Fiat

    & 1 more

    (Jan 2012)

Funding Insights of Chrysler

  • Total Rounds 3
  • Last Round Grant β€” $30.78M
  • First Round $30.78M

    (Sep 2004)

  • Investors Count 2

All 3 funding rounds of Chrysler with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Mar 2011$30.78MGrant––
Apr 2009–Debt – Conventional––
Sep 2004$30.78MGrant––
Valuation history

4 investors in total: 4 institutional.

Investors in Chrysler

Chrysler has secured backing from 4 investors, including institutional investors. Prominent investors backing the company include Mercedes-Benz, Fiat and UAW.

All
Institutional
InvestorDescriptionFounded YearDomainLocation
Representative for automobile, aerospace, and agricultural implement workers. This organization negotiates contracts, advocates for worker rights, and provides resources to its members. It engages in political advocacy to advance worker interests and participates in collective bargaining processes to secure improved wages, benefits, and working conditions. The organization also offers educational and community service programs for its members and retirees. It supports organizing efforts to expand its membership and works to improve workplace safety and health standards.
1935uaw.orgDetroit, United States
Scientific and technical information is managed and disseminated by OSTI.GOV.
–osti.govOak Ridge, United States
Mercedes-Benz is recognized for manufacturing luxury and electric vehicles.
1926mercedes-benz.comStuttgart, Germany
Automobiles are manufactured and distributed globally by Fiat.
1899fiat.comTurin, Italy
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Investor details for Chrysler

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People of Chrysler

2 people are tracked at Chrysler (2 in leadership); the tracked headcount is 2,903.

NameRoleGroup
Walter Chrysler
FounderLeadership
Christine Feuell
CEOLeadership
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Complete people profiles for Chrysler

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Timeline of Chrysler

5 dated milestones of Chrysler across 92 years, from founding to its latest funding, stage changes and deals.

  1. Founded Chrysler is founded.
  2. Exit Acquired by Mercedes-Benz.
  3. Funding First funding round of $30.8M.
  4. Funding Latest funding round, Grant, of $30.8M.
  5. Exit Acquired by Fiat.

Competitors of Chrysler

Chrysler operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Tesla, Kia, Waymo, Polestar and NIO, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
tesla.com2003Austin, United States$583.76M125,665
Electric vehicles and solar energy products are manufactured.
kia.com1994Irvine, United States–52,871
Motor vehicles and parts are manufactured, imported, distributed, and sold.
waymo.com2009Mountain View, United States$11.1B2,297
Self-driving vehicle solutions are developed and deployed for transportation.
polestar.com1996Gothenburg, Sweden$550M–
Electric vehicles are manufactured and developed by Polestar.
nio.com2014Shanghai, China$1.1B38,820
AI-enabled electric vehicles and battery-swapping systems are developed by NIO.
aurora.tech2017Mountain View, United States$692.62M1,800
AI and SaaS-based self-driving solutions for autonomous vehicles are provided.
getcruise.com2013San Francisco, United States$7.72B3,326
SaaS-enabled hardware and software for autonomous vehicles are developed.
vw.com1937Auburn Hills, United States––
Passenger vehicles and financial advisory services are provided by Volkswagen.
ford.com1903United States–217
Automobiles and commercial vehicles are manufactured by Ford.
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Detailed competitors of Chrysler

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Web traffic of Chrysler

The website of Chrysler (chrysler.com) receives about 2.7M visits a month and ranks #19,065 among all websites worldwide, #314 in Vehicles.

  • Monthly visits
    2.7M

    ▼ 3.8% vs previous month

  • Unique visitors
    819.7K

    per month

  • Global rank
    #19,065

    among all websites

  • Category rank
    #314

    Vehicles · Vehicles

Similar websites

Websites whose visitors overlap most with Chrysler. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
ramtrucks.com
100%
2.5M#14,695View details
performanceinstituterc.com
performanceinstituterc.com
95%
–#761,916–
buick.com
94%
1M#43,869View details
dodge.com
92%
1.9M#21,049View details
routeone.net
routeone.net
90%
–#49,255–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 40 similar websites and full traffic analytics for Chrysler

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  • 40 similar websites
  • Audience overlap
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Latest news on Chrysler

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Complete news archive for Chrysler

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  • Full article archive
  • Source and publication date
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  • Brand-specific news history

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Similar companies to Chrysler

10 companies that operate in the same segment as Chrysler (Automotive Manufacturing & Components), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Provider of infotainment and audio solutions for multiple sectors
1980Stamford, Connecticut, United States–––
Manufacturer of gas-powered construction equipment
1919United States–USD 1.21 B5,230
Electrical and electronic parts for automobiles are provided by SEDEMAC.
2007Pune, Maharashtra, IndiaUSD 26.22 MUSD 32.69 M415
Manufacturer of forklifts, warehouse equipment and other industrial trucks
2006GermanyUSD 587.14 MUSD 13.28 B42,720
Automobiles and related products are manufactured by Volvo Cars.
1927Goteborg, Vastra Gotaland, SwedenUSD 1.07 BUSD 38.79 B42,600
Motor vehicles and parts are manufactured, imported, distributed, and sold.
1994Irvine, California, United States–USD 79.03 B35,750
Automotive manufacturing company
1916Munchen, Bayern, Germany–USD 156.8 B–
Rechargeable batteries are distributed globally by BYD.
1994Los Angeles, California, United States––269
Automotive vehicles including cars, trucks, and SUVs are manufactured.
1957Plano, Texas, United States–––
Motorcycles are manufactured, along with parts, apparel, and financial services.
1903Milwaukee, Wisconsin, United States–USD 4.47 B5,900
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Frequently Asked Questions about Chrysler

Chrysler was founded in 1920 and raised its 1st funding round 84 years after it was founded.

Chrysler is headquartered in Auburn Hills, United States. It is registered at Auburn Hills, Michigan, United States.

Chrysler has 2,903 employees.

Chrysler was founded in 1920 by Walter Chrysler and is headquartered in Auburn Hills, United States. Operations are centered in the automotive sector, where luxury cars are manufactured and distributed globally. The company focuses on vehicle engineering, assembly, and sales through dealership networks. Its portfolio includes sedans, SUVs, and performance models tailored for premium markets.

Chrysler's top competitors include Aurora, Polestar and Cruise.

Chrysler has 4 investors. Key investors include Mercedes-Benz, Fiat, UAW, and OSTI.GOV.

Yes. Chrysler was acquired by Fiat in January 2012.

The website of Chrysler receives about 2.7 million visits a month and ranks #19,065 among all websites worldwide.

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