About Cinnabon
Cinnabon is a company based in Atlanta (United States) founded in 1985 by Rich Komen and Greg Komen, and was acquired by Roark Capital in November 2004. Operator of bakery restaurants and franchisor of bakery franchises. The company has 58 employees. Its website cinnabon.com draws about 425 thousand monthly visits. Its Indian entity Snz Concepts Private Limited reported revenue of βΉ11.94 Cr. Cinnabon offers products and services including Cinnamon Rolls and Coffee and Beverages.
Company details
Cinnabon was founded in 1985 in Atlanta, United States, within the bakery industry. Company-owned and franchised locations are managed to provide baked goods such as cinnamon rolls. Catering services and gift cards are offered alongside online ordering and delivery for accessibility. Franchise opportunities are extended to individuals seeking to operate their own sites.
- Headquarters Atlanta, United States
- Employees 58
- Founders Rich Komen, Greg Komen
- Stage Acquired
- Website category Food and Drink · Restaurants and Delivery
- Emailβ’β’β’β’β’β’β’β’
- Phoneβ’β’β’β’ β’β’β’β’
- Website cinnabon.com
- Social LinkedIn X Facebook Instagram
- Acquired by Roark Capital (Nov 2004)
- Legal Name Snz Concepts Private Limited
- Date of Incorporation 13 Jun, 2012
- Jurisdiction New Delhi, Delhi, India
- Indian entity revenue₹11.94 Cr
FY 2023 · +54% YoY
- Indian entity net profit₹86.8 Lakh
FY 2023 · 7% margin
- Indian entity EBITDA₹2.07 Cr
FY 2023 · 17% margin
- InvestorsThomas H Lee Partners
& 1 more
- Employee Count58
- Acquired byRoark Capital
(Nov 2004)
Associated legal entities of Cinnabon
Cinnabon operates through Snz Concepts Private Limited (amalgamated). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2023) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Snz Concepts Private Limited CIN U55101DL2012PTC237445 | Amalgamated | 13 Jun 2012 | New Delhi, Delhi | ₹11.9 Cr | 58 | 4 | View details |
Products & Services of Cinnabon
Cinnabon offers a comprehensive portfolio of products and services, including Cinnamon Rolls and Coffee and Beverages.
Cinnamon rolls are baked and sold as primary menu items in retail settings
Coffee drinks and topped bons are prepared and offered alongside baked goods
Funding Insights of Cinnabon
- Total Rounds 1
- Investors Count 1
All 1 funding rounds of Cinnabon with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 1994 | Private Equity Round | β | β |
2 investors in total: 2 institutional.
Investors in Cinnabon
Cinnabon has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Thomas H Lee Partners and Roark Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity investments are directed toward traditional industries. | 1974 | thl.com | Boston, United States | |
Private equity investments are focused on US-based companies. | 2001 | roarkcapital.com | Atlanta, United States |
Investor details for Cinnabon
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Board of directors of Snz Concepts Private Limited (Cinnabon)
Snz Concepts Private Limited is the primary company behind Cinnabon. The board of Snz Concepts Private Limited currently have 4 directors; the longest-serving is Nisbet Singh, appointed in 2012. 2 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Nisbet Singh DIN 02750692 | Director | 13 Jun 2012 | 14 yrs 4 mo | Snz Concepts Private Limited |
| Gurpreet Singh Gulri DIN 00948052 | Director | 13 Jun 2012 | 14 yrs 4 mo | Snz Concepts Private Limited |
| Vipul Kapila DIN 01876501 | Director | 29 Sep 2018 | 8 yrs | Snz Concepts Private Limited |
| Yati Kapila Kumar DIN 02198378 | Director | 31 Aug 2019 | 7 yrs 1 mo | Snz Concepts Private Limited |
People of Cinnabon
2 people are tracked at Cinnabon (2 in leadership); the tracked headcount is 58.
| Name | Role | Group |
|---|---|---|
Rich Komen | Co-Founder | Leadership |
Greg Komen | Co-Founder | Leadership |
Complete people profiles for Cinnabon
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Financials of Cinnabon
Figures of Snz Concepts Private Limited, the primary company behind Cinnabon, for FY 2023. Revenue was ₹11.94 Cr (+54% year on year). Net profit was ₹86.8 Lakh (7% margin). EBITDA was ₹2.07 Cr (17% margin). Revenue has grown at a compounded annual rate of +17% over three years and +12% over five years.
- ₹11.94 CrRevenue · FY 2023 · +54% YoY
- ₹86.8 LakhNet profit · 7% margin
- ₹2.07 CrEBITDA · 17% margin
- ₹11.8 LakhPaid-up capital
- 58Employees (provident fund records)
- +17%Revenue CAGR, 3 years
- +12%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Snz Concepts Private Limited are on its company page.
Detailed financial statements for Cinnabon
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Timeline of Cinnabon
3 dated milestones of Cinnabon across 19 years, from founding to its latest funding, stage changes and deals.
- Founded Cinnabon is founded.
- Funding First funding round.
- Exit Acquired by Roark Capital.
Web traffic of Cinnabon
The website of Cinnabon (cinnabon.com) receives about 425K visits a month and ranks #107,607 among all websites worldwide, #3,302 in Restaurants and Delivery.
- Monthly visits425K
▲ 26.6% vs previous month
- Unique visitors211.6K
per month
- Global rank#107,607
among all websites
- Category rank#3,302
Food and Drink · Restaurants and Delivery
- Bounce rate33%
- Pages per visit4.7
- Average visit1 min 38 sec
- DevicesDesktop 19% Β· Mobile 81%
Websites whose visitors overlap most with Cinnabon. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| auntieannes.com | 100% | 285.2K | #98,945 | View details | |
| krispykreme.com | 91% | 1.8M | #27,696 | View details | |
cinnabon.homestead.com | cinnabon.homestead.com | 89% | β | ||
| tjcinnamons.com | 82% | View details | |||
cinnabonfranchising.com | cinnabonfranchising.com | 78% | β | ||
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
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Related news about Cinnabon
Complete news archive for Cinnabon
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Frequently Asked Questions about Cinnabon
Cinnabon was founded in 1985 and raised its 1st funding round 9 years after it was founded.
Cinnabon is headquartered in Atlanta, United States. It is registered at Atlanta, Georgia, United States.
Cinnabon has 58 employees.
The primary company behind Cinnabon, Snz Concepts Private Limited, reported revenue of βΉ11.94 Cr for FY 2023, up 54% year on year.
Cinnabon was founded in 1985 in Atlanta, United States, within the bakery industry. Company-owned and franchised locations are managed to provide baked goods such as cinnamon rolls. Catering services and gift cards are offered alongside online ordering and delivery for accessibility. Franchise opportunities are extended to individuals seeking to operate their own sites.
Cinnabon offers Cinnamon Rolls and Coffee and Beverages.
Cinnabon has 2 investors. Key investors include Thomas H Lee Partners, and Roark Capital.
Cinnabon operates through Snz Concepts Private Limited.
Yes. Cinnabon was acquired by Roark Capital in November 2004.
The legal entities of Cinnabon currently have 4 directors, including Nisbet Singh, Gurpreet Singh Gulri, Vipul Kapila and others.
The website of Cinnabon receives about 425 thousand visits a month and ranks #107,607 among all websites worldwide.

