Circle In

Melbourne, Australia Founded: 2018 • Age: 8 yrs
Employee benefit services are provided to support company workforces.
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About Circle In

Circle In is a company based in Melbourne (Australia) founded in 2018 by Jodi Geddes and Kate Pollard.. Circle In has raised $3.5 million across 2 funding rounds from investors including Saniel Ventures, Alberts and Leigh Jasper. Circle In offers products and services including Circle In Platform, Wellness Hub, and Personalized Nudges. Circle In operates in a competitive market with competitors including Bright Horizons Family Solutions, Zenith American Solutions, Intellivo, SAVii and Sanad Cash, among others.

  • Headquarter Melbourne, Australia
  • Founders Jodi Geddes, Kate Pollard
  • Sectors
    Business Services
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Business Services → Workforce & Human Resource Solutions
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $3.5 M (USD)

    in 2 rounds

  • Latest Funding Round
    $2 M (USD), Seed

    Apr 13, 2023

  • Investors
  • Employee Count
    Employee Count
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Products & Services of Circle In

Circle In offers a comprehensive portfolio of products and services, including Circle In Platform, Wellness Hub, and Personalized Nudges. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Provides on-demand expert advice for caregivers and managers.

Offers resources for physical and mental wellbeing of employees.

Delivers time-based guidance for life stages like parental leave.

People of Circle In
Headcount 10-50
Employee Profiles 7
Employee Profiles
People
Julia B.
Head of Customer Success
People
Vanessa Geerling
Content Editor

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Funding Insights of Circle In

Circle In has successfully raised a total of $3.5M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $2 million completed in April 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 2
  • Last Round Seed — $2.0M
  • First Round

    (19 Aug 2019)

  • Investors Count 10
Date Amount Transaction Name Valuation Lead Investors Investors
Apr, 2023 Amount Seed - Circle In Valuation Alberts
Aug, 2019 Amount Seed - Circle In Valuation OIF Ventures
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Circle In

Circle In has secured backing from 10 investors, including venture fund and angel investors. Prominent investors backing the company include Saniel Ventures, Alberts and Leigh Jasper. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Angel
Investor Description Founded Year Domain Location
Investments in tech startups are made by Saniel Ventures.
Founded Year Domain Location
-
Founded Year Domain Location
LaunchVic is recognized as Victoria's startup agency, focused on ecosystem development.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Circle In

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Circle In

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Circle In Comparisons

Employees
+
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Competitors of Circle In

Circle In operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Bright Horizons Family Solutions, Zenith American Solutions, Intellivo, SAVii and Sanad Cash, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Early education and child care services are provided globally.
domain founded_year HQ Location
Third-party administration services are provided for U.S. workforce benefits.
domain founded_year HQ Location
Healthcare claims detection and recovery solutions are provided.
domain founded_year HQ Location
Provider of Payday Loans
domain founded_year HQ Location
Provider of employee benefit services
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Circle In

Frequently Asked Questions about Circle In

When was Circle In founded?

Circle In was founded in 2018 and raised its 1st funding round 1 year after it was founded.

Where is Circle In located?

Circle In is headquartered in Melbourne, Australia. It is registered at Melbourne, Victoria, Australia.

Is Circle In a funded company?

Circle In is a funded company, having raised a total of $3.5M across 2 funding rounds to date. The company's 1st funding round was a Seed of $1.5M, raised on Aug 19, 2019.

What does Circle In do?

Founded in 2018 in Melbourne, Australia, by co-founders Jodi Geddes and Kate Pollard, employee benefit services are delivered in the human resources sector. Operations center on assisting organizations with programs that address employee well-being and support. Services encompass various benefits tailored for workforce needs, with a focus on Australian-based companies. The domain circlein.com is utilized for online presence.

Who are the top competitors of Circle In?

Circle In's top competitors include Bright Horizons Family Solutions, Intellivo and Zenith American Solutions.

What products or services does Circle In offer?

Circle In offers Circle In Platform, Wellness Hub, and Personalized Nudges.

Who are Circle In's investors?

Circle In has 10 investors. Key investors include Saniel Ventures, Alberts, Leigh Jasper, Carol Schwartz, and Rob Phillpot.

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