About CommerceUp
CommerceUp is a Retail company based in Gurugram (India) founded in 2018 by Piyush Pathak, and was acquired by Aspire in September 2023. Cloud-based software solutions to build online stores for e-tailers. CommerceUp has raised $208.06 thousand across 3 funding rounds from investors including Nava Limited and Aspire. CommerceUp was last valued at $1.34 million in August 2021. Its chief executive, as recorded, is Piyush Pathak. Its Indian entity Notation Software Labs Private Limited reported revenue of βΉ22.3 Lakh. Its focus areas include E-Commerce Enablers, Storefronts and Diversified.
Company details
CommerceUp was founded in 2018 in Gurugram, India, within the e-commerce software sector. Cloud-based solutions are delivered to e-tailers for creating and operating web-stores, mobile apps, and marketplaces. Services encompass payment gateways, marketing tools, checkout optimization, order management, and customer management. An analytics dashboard is included for tracking business KPIs. Pricing varies by package and features selected. Mobile apps are supported on Android and iOS platforms.
- Headquarters Gurugram, India
- Founders Piyush Pathak
- Stage Acquired
- SectorsRetail
- Emailβ’β’β’β’β’β’β’β’
- Website commerceup.io
- Social LinkedIn X Facebook
- Acquired by Aspire (Sep 2023)
- Legal Name Notation Software Labs Private Limited
- Date of Incorporation 22 Dec, 2017
- Jurisdiction Gurgaon, Haryana, India
- Annual Revenue₹22.3 Lakh
FY 2025 · -77% YoY
- Net Loss-₹29.6 Lakh
FY 2025 · -132% margin
- EBITDA-₹27.6 Lakh
FY 2025 · -124% margin
- Total Equity Funding$208.06K (USD)
in 3 rounds
- Latest Funding Round$100.87K (USD), Seed
Aug 2021
- InvestorsNava Limited
& 1 more
- Acquired byAspire
(Sep 2023)
Associated legal entities of CommerceUp
CommerceUp operates through Notation Software Labs Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Notation Software Labs Private Limited CIN U72900HR2017PTC071955 | Active | 22 Dec 2017 | Gurgaon, Haryana | ₹0.2 Cr | 2 | View details |
Funding Insights of CommerceUp
CommerceUp has successfully raised a total of $208.06K across 3 strategic funding rounds. The most recent funding activity was a Seed round of $100.87 thousand completed in August 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $208,064
- Total Rounds 3
- Last Round Seed β $100,874
- First Round $74,484
(Aug 2018)
- Investors Count 1
All 3 funding rounds of CommerceUp with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug 2021 | $100,874 | Seed | $1.34M | Nava Limited | β |
| Jul 2019 | $32,706 | Seed | $544,920 | β | β |
| Aug 2018 | $74,484 | Seed | $β’β’β’β’β’ | Nava Limited | β |
| Date | Valuation | Stage |
|---|---|---|
| Aug 2021 | $1.34M | β’β’β’β’β’β’β’β’ |
Last known valuation $1.34M (Aug 2021). 2 investors in total: 2 institutional.
Investors in CommerceUp
CommerceUp has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include Nava Limited and Aspire.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Diversified operations are conducted across multiple industries worldwide. | 1972 | navalimited.com | Hyderabad, India | |
Influencer marketing software is provided for ecommerce brands. | 2013 | aspire.io | San Francisco, United States |
Investor details for CommerceUp
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Board of directors of Notation Software Labs Private Limited (CommerceUp)
Notation Software Labs Private Limited is the primary company behind CommerceUp. The board of Notation Software Labs Private Limited currently have 2 directors; the longest-serving is Piyush Pathak, appointed in 2017.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Piyush Pathak DIN 07764143 | Director | 22 Dec 2017 | 8 yrs 10 mo | Notation Software Labs Private Limited |
| Saroj Pathak DIN 08000101 | Director | 22 Dec 2017 | 8 yrs 10 mo | Notation Software Labs Private Limited |
People of CommerceUp
1 people are tracked at CommerceUp (1 in leadership).
| Name | Role | Group |
|---|---|---|
| Founder & CEO | Leadership |
Complete people profiles for CommerceUp
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Financials of CommerceUp
Figures of Notation Software Labs Private Limited, the primary company behind CommerceUp, for FY 2025. Revenue was ₹22.3 Lakh (-77% year on year). Net loss was -₹29.6 Lakh (-132% margin). EBITDA was -₹27.6 Lakh (-124% margin). Revenue has grown at a compounded annual rate of -44% over three years and -14% over five years.
- ₹22.3 LakhRevenue · FY 2025 · -77% YoY
- -₹29.6 LakhNet loss · -132% margin
- -₹27.6 LakhEBITDA · -124% margin
- ₹3.5 LakhPaid-up capital
- -44%Revenue CAGR, 3 years
- -14%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Notation Software Labs Private Limited are on its company page.
Detailed financial statements for CommerceUp
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Timeline of CommerceUp
5 dated milestones of CommerceUp across 5 years, from founding to its latest funding, stage changes and deals.
- Founded CommerceUp is founded.
- Funding First funding round of $74K.
- Funding Latest funding round, Seed, of $101K.
- Milestone Reaches Minicorn status.
- Exit Acquired by Aspire.
Top companies in E-Commerce Enablers & Infrastructure
3 companies that operate in the same segment as CommerceUp (E-Commerce Enablers & Infrastructure) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Integrated logistics services including parcel delivery and warehousing are provided. | 2011 | Gurugram, Haryana, India | USD 1.56 B | USD 1.12 B | 23,536 | |
E-commerce tools for shipping, marketing, and financial services are provided. | 2012 | Gurugram, Haryana, India | USD 321.57 M | USD 135.47 M | 915 | |
Express delivery logistics solutions are provided for businesses and individuals. | 2015 | Bengaluru, Karnataka, India | USD 246.8 M | USD 447.86 M |
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Related news about Commerceup
Complete news archive for CommerceUp
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about CommerceUp
CommerceUp was founded in 2018.
CommerceUp is headquartered in Gurugram, India. It is registered at Gurugram, Haryana, India.
Piyush Pathak is the CEO of CommerceUp, as recorded in our data. They have also founded this company.
CommerceUp is a funded company, having raised a total of $208.06K across 3 funding rounds to date. The company's 1st funding round was a Seed of $74.48K, raised on Aug 2018.
The primary company behind CommerceUp, Notation Software Labs Private Limited, reported revenue of βΉ22.3 Lakh for FY 2025, down 77% year on year.
CommerceUp was founded in 2018 in Gurugram, India, within the e-commerce software sector. Cloud-based solutions are delivered to e-tailers for creating and operating web-stores, mobile apps, and marketplaces. Services encompass payment gateways, marketing tools, checkout optimization, order management, and customer management. An analytics dashboard is included for tracking business KPIs. Pricing varies by package and features selected. Mobile apps are supported on Android and iOS platforms.
CommerceUp has 2 investors. Key investors include Nava Limited, and Aspire.
The valuation of CommerceUp is $1.34M as of Aug 2021.
CommerceUp operates through Notation Software Labs Private Limited.
Yes. CommerceUp was acquired by Aspire in September 2023.
The legal entities of CommerceUp currently have 2 directors, including Piyush Pathak, Saroj Pathak.

