CommerceUp

Gurugram, India Founded: 2018 • Age: 8 yrs Minicorn Acquired By Aspire
Cloud-based software solutions to build online stores for e-tailers

About CommerceUp

CommerceUp is a Retail company based in Gurugram (India) founded in 2018 by Piyush Pathak, and was acquired by Aspire in September 2023. Cloud-based software solutions to build online stores for e-tailers. CommerceUp has raised $208.06 thousand across 3 funding rounds from investors including Nava Limited and Aspire. CommerceUp was last valued at $1.34 million in August 2021. Its chief executive, as recorded, is Piyush Pathak. Its Indian entity Notation Software Labs Private Limited reported revenue of β‚Ή22.3 Lakh. Its focus areas include E-Commerce Enablers, Storefronts and Diversified.

Company details

CommerceUp was founded in 2018 in Gurugram, India, within the e-commerce software sector. Cloud-based solutions are delivered to e-tailers for creating and operating web-stores, mobile apps, and marketplaces. Services encompass payment gateways, marketing tools, checkout optimization, order management, and customer management. An analytics dashboard is included for tracking business KPIs. Pricing varies by package and features selected. Mobile apps are supported on Android and iOS platforms.

Key Metrics
  • Annual Revenue
    ₹22.3 Lakh

    FY 2025 · -77% YoY

  • Net Loss
    -₹29.6 Lakh

    FY 2025 · -132% margin

  • EBITDA
    -₹27.6 Lakh

    FY 2025 · -124% margin

  • Total Equity Funding
    $208.06K (USD)

    in 3 rounds

  • Latest Funding Round
    $100.87K (USD), Seed

    Aug 2021

  • Investors
  • Acquired by
    Aspire

    (Sep 2023)

Funding Insights of CommerceUp

CommerceUp has successfully raised a total of $208.06K across 3 strategic funding rounds. The most recent funding activity was a Seed round of $100.87 thousand completed in August 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $208,064
  • Total Rounds 3
  • Last Round Seed β€” $100,874
  • First Round $74,484

    (Aug 2018)

  • Investors Count 1

All 3 funding rounds of CommerceUp with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Aug 2021$100,874Seed$1.34MNava Limited
–
Jul 2019$32,706Seed$544,920–
–
Aug 2018$74,484Seed$β€’β€’β€’β€’β€’Nava Limited
–
Valuation history
DateValuationStage
Aug 2021$1.34Mβ€’β€’β€’β€’β€’β€’β€’β€’

Last known valuation $1.34M (Aug 2021). 2 investors in total: 2 institutional.

Investors in CommerceUp

CommerceUp has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include Nava Limited and Aspire.

All
Institutional
InvestorDescriptionFounded YearDomainLocation
Diversified operations are conducted across multiple industries worldwide.
1972navalimited.comHyderabad, India
Influencer marketing software is provided for ecommerce brands.
2013aspire.ioSan Francisco, United States
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Investor details for CommerceUp

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Board of directors of Notation Software Labs Private Limited (CommerceUp)

Notation Software Labs Private Limited is the primary company behind CommerceUp. The board of Notation Software Labs Private Limited currently have 2 directors; the longest-serving is Piyush Pathak, appointed in 2017.

DirectorDesignationAppointedTenureEntity
Piyush Pathak
DIN 07764143
Director22 Dec 20178 yrs 10 moNotation Software Labs Private Limited
Saroj Pathak
DIN 08000101
Director22 Dec 20178 yrs 10 moNotation Software Labs Private Limited

People of CommerceUp

1 people are tracked at CommerceUp (1 in leadership).

NameRoleGroup
Founder & CEOLeadership
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Financials of CommerceUp

Figures of Notation Software Labs Private Limited, the primary company behind CommerceUp, for FY 2025. Revenue was ₹22.3 Lakh (-77% year on year). Net loss was -₹29.6 Lakh (-132% margin). EBITDA was -₹27.6 Lakh (-124% margin). Revenue has grown at a compounded annual rate of -44% over three years and -14% over five years.

  • ₹22.3 LakhRevenue · FY 2025 · -77% YoY
  • -₹29.6 LakhNet loss · -132% margin
  • -₹27.6 LakhEBITDA · -124% margin
  • ₹3.5 LakhPaid-up capital
  • -44%Revenue CAGR, 3 years
  • -14%Revenue CAGR, 5 years

Balance sheet, profit and loss, cash flow and ratios of Notation Software Labs Private Limited are on its company page.

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Detailed financial statements for CommerceUp

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Timeline of CommerceUp

5 dated milestones of CommerceUp across 5 years, from founding to its latest funding, stage changes and deals.

  1. Founded CommerceUp is founded.
  2. Funding First funding round of $74K.
  3. Funding Latest funding round, Seed, of $101K.
  4. Milestone Reaches Minicorn status.
  5. Exit Acquired by Aspire.

Top companies in E-Commerce Enablers & Infrastructure

3 companies that operate in the same segment as CommerceUp (E-Commerce Enablers & Infrastructure) in India, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Integrated logistics services including parcel delivery and warehousing are provided.
2011Gurugram, Haryana, IndiaUSD 1.56 BUSD 1.12 B23,536
E-commerce tools for shipping, marketing, and financial services are provided.
2012Gurugram, Haryana, IndiaUSD 321.57 MUSD 135.47 M915
Express delivery logistics solutions are provided for businesses and individuals.
2015Bengaluru, Karnataka, IndiaUSD 246.8 MUSD 447.86 M
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Related news about Commerceup

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Frequently Asked Questions about CommerceUp

CommerceUp was founded in 2018.

CommerceUp is headquartered in Gurugram, India. It is registered at Gurugram, Haryana, India.

Piyush Pathak is the CEO of CommerceUp, as recorded in our data. They have also founded this company.

CommerceUp is a funded company, having raised a total of $208.06K across 3 funding rounds to date. The company's 1st funding round was a Seed of $74.48K, raised on Aug 2018.

The primary company behind CommerceUp, Notation Software Labs Private Limited, reported revenue of β‚Ή22.3 Lakh for FY 2025, down 77% year on year.

CommerceUp was founded in 2018 in Gurugram, India, within the e-commerce software sector. Cloud-based solutions are delivered to e-tailers for creating and operating web-stores, mobile apps, and marketplaces. Services encompass payment gateways, marketing tools, checkout optimization, order management, and customer management. An analytics dashboard is included for tracking business KPIs. Pricing varies by package and features selected. Mobile apps are supported on Android and iOS platforms.

CommerceUp has 2 investors. Key investors include Nava Limited, and Aspire.

The valuation of CommerceUp is $1.34M as of Aug 2021.

CommerceUp operates through Notation Software Labs Private Limited.

Yes. CommerceUp was acquired by Aspire in September 2023.

The legal entities of CommerceUp currently have 2 directors, including Piyush Pathak, Saroj Pathak.

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