About CompareGuru
CompareGuru is a Financial Services company based in Cape Town (South Africa) founded in 2013, and was acquired by SureStart in June 2019. Online insurance comparison platform for individuals and businesses. CompareGuru has completed 1 acquisition, including Insured. Its chief executive, as recorded, is Travys Wilkins. CompareGuru offers products and services including Car Insurance Quotes, Home Insurance Quotes, Commercial Insurance Quotes, Funeral Insurance Quotes, and Pet Insurance Quotes. Its focus areas include FinTech, Internet First Insurance Platforms, Insurance Comparison Platforms and Diversified. Its legal entity is CompareGuru Financial Services.
Company details
CompareGuru was founded in 2013 in Cape Town, South Africa, as an online platform in the financial services sector. Insurance quotes are compared for life, car, household, disability, serious illness, and commercial coverage, alongside extended warranties. Loans are also compared, and will drafting services are provided to users across the region. Operations focus on enabling informed decisions for personal and business needs.
- Headquarters Cape Town, South Africa
- Stage Acquired
- SectorsFinancial Services
- Email••••••••
- Phone•••• ••••
- Website compareguru.co.za
- Social LinkedIn X Facebook
- Acquired by SureStart (Jun 2019)
- Legal Name Compareguru Financial Services
Products & Services of CompareGuru
CompareGuru offers a comprehensive portfolio of products and services, including Car Insurance Quotes, Home Insurance Quotes, Commercial Insurance Quotes, Funeral Insurance Quotes, and Pet Insurance Quotes.
Service for comparing car insurance options online
Platform to compare home and contents insurance coverage
Tool for business insurance comparisons including liability and vehicle cover
System for evaluating funeral expense protection plans
Feature to compare pet health and family coverage options
Investors in CompareGuru
CompareGuru has secured backing from 1 investor. Prominent investors backing the company include SureStart.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
| surestart.co.za |
Investor details for CompareGuru
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People of CompareGuru
1 people are tracked at CompareGuru (1 in leadership).
| Name | Role | Group |
|---|---|---|
Travys Wilkins | CEO | Leadership |
Complete people profiles for CompareGuru
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- Team structure
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Investments & Acquisitions by CompareGuru
CompareGuru has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Insured.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Insurance products from Nigerian insurers are compared for buyers. | insured.ng | Lagos, Nigeria | 2013 | Aug 2015 | •••• |
Complete acquisition details for CompareGuru
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Timeline of CompareGuru
3 dated milestones of CompareGuru across 6 years, from founding to its latest funding, stage changes and deals.
- Founded CompareGuru is founded.
- Acquisition Acquires Insured.
- Exit Acquired by SureStart.
Web traffic of CompareGuru
The website of CompareGuru (compareguru.co.za) receives about 1.2K visits a month.
- Monthly visits1.2K
▼ 10.9% vs previous month
Websites whose visitors overlap most with CompareGuru. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
whichvoip.co.za | whichvoip.co.za | 100% | #3,218,867 | – | |
insurancechat.co.za | insurancechat.co.za | 64% | #8,921,870 | – | |
tech.co.za | tech.co.za | 61% | #392,011 | – | |
| belgiumcampus.ac.za | 56% | 680.7K | #247,126 | View details | |
capterra.co.za | capterra.co.za | 53% | #668,228 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 14 similar websites and full traffic analytics for CompareGuru
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- 14 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Related news about Compareguru
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Frequently Asked Questions about CompareGuru
CompareGuru was founded in 2013.
CompareGuru is headquartered in Cape Town, South Africa. It is registered at Cape Town, Western Cape, South Africa.
Travys Wilkins is the CEO of CompareGuru, as recorded in our data.
CompareGuru was founded in 2013 in Cape Town, South Africa, as an online platform in the financial services sector. Insurance quotes are compared for life, car, household, disability, serious illness, and commercial coverage, alongside extended warranties. Loans are also compared, and will drafting services are provided to users across the region. Operations focus on enabling informed decisions for personal and business needs.
CompareGuru offers Car Insurance Quotes, Home Insurance Quotes, Commercial Insurance Quotes, Funeral Insurance Quotes, and Pet Insurance Quotes.
CompareGuru has made 1 acquisition, including Insured.
CompareGuru has 1 investor. Key investors include SureStart.
CompareGuru operates through Compareguru Financial Services.
Yes. CompareGuru was acquired by SureStart in June 2019.