Conversion

Cholsey, United Kingdom Founded: 2007 • Age: 19 yrs Acquired By Sideshow
Provider of customer experience services

About Conversion

Conversion is a company based in Cholsey (United Kingdom) founded in 2007 by Stephen Pavlovich was acquired by Sideshow in August 2020. Conversion offers products and services including CRO Services, Personalization, Product Experimentation, and UX Research.

  • Headquarter Cholsey, United Kingdom
  • Founders Stephen Pavlovich
  • Sectors
    Business Services
  • Website category Business and Consumer Services · Online Marketing
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Phone
    β€’β€’β€’β€’ β€’β€’β€’β€’
  • Website conversion.com
  • Social LinkedIn X Facebook Instagram
  • Acquired by Sideshow (Aug 2020)
  • Legal Name Conversion Factory Ltd.
  • Date of Incorporation 21 Mar, 2007
  • Jurisdiction BOURNEMOUTH, ENGLAND
Key Metrics

Products & Services of Conversion

Conversion offers a comprehensive portfolio of products and services, including CRO Services, Personalization, Product Experimentation, and UX Research.

CRO Services
Optimization

Improves website conversion rates through A/B testing and data analysis.

Personalization
User Targeting

Targets user segments for higher engagement and returns.

Product Experimentation
Pricing and Design

Tests product strategies to optimize revenue and user experience.

UX Research
User Insights

Conducts research to uncover visitor behaviors and improve sites.

Investors in Conversion

Conversion has secured backing from 1 investor. Prominent investors backing the company include Sideshow Agency.

All
InvestorDescriptionFounded YearDomainLocation
Content marketing services are provided by Sideshow.
2010sideshowagency.comLondon, United Kingdom
Premium access

Investor details for Conversion

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

People of Conversion

8 people are tracked at Conversion (7 in leadership, 1 in team).

NameRoleGroup
Stephen Pavlovich
Founder & CEOLeadership
Anda Ignat
EMEA Director Of ExperimentationLeadership
James Flory
VP Of Delivery (client Services)Leadership
Maria Alvarez
EMEA Director Of ProductionLeadership
Alex Mason
Director Of Experimentation StrategyLeadership
Kateryna Khanenko
Director Of ProductionLeadership
Ross Carder
Director, Client ServicesLeadership
Steph le Prevost
Principal ConsultantTeam
Premium access

Complete people profiles for Conversion

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Timeline of Conversion

2 dated milestones of Conversion across 13 years, from founding to its latest funding, stage changes and deals.

  1. Founded Conversion is founded.
  2. Exit Acquired by Sideshow.

Web traffic of Conversion

The website of Conversion (conversion.com) receives about 37.2K visits a month and ranks #1,141,423 among all websites worldwide, #2,536 in Online Marketing.

  • Monthly visits
    37.2K

    ▲ 48.2% vs previous month

  • Unique visitors
    10.5K

    per month

  • Global rank
    #1,141,423

    among all websites

  • Category rank
    #2,536

    Business and Consumer Services · Online Marketing

Similar websites

Websites whose visitors overlap most with Conversion. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
spiralyze.com
100%
680.7K#2,129,517View details
conversionkings.com.au
conversionkings.com.au
98%
–#4,559,947–
freshegg.co.uk
97%
–#1,392,513View details
convertica.org
convertica.org
95%
–#3,243,357–
conversionry.com.au
94%
680.7K#10,054,187View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
Premium access

All 40 similar websites and full traffic analytics for Conversion

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 40 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Latest news on Conversion

Premium access

Complete news archive for Conversion

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Similar companies to Conversion

10 companies that operate in the same segment as Conversion (Customer Engagement & Loyalty Solutions), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
AI-powered platforms and services for customer experience management are provided.
2000San Jose, California, United StatesUSD 22 MUSD 77.6 M6,811
UI/UX design, mobile, and web application development services are provided.
2002Tysons, Virginia, United StatesUSD 98.75 MUSD 14.54 M438
Wholesale used vehicles are auctioned online for dealers.
1999Redwood City, California, United StatesUSD 35 MUSD 1.79 B4,800
Platforms-led customer experience solutions are delivered across multiple channels.
2004Chennai, Tamil Nadu, IndiaUSD 87.22 MUSD 79.05 M930
Software development, ERP, and IT consulting services are provided.
2009Hyderabad, Telangana, India–USD 129.71 M1,460
Digital business transformation services are provided to diverse industries.
1990Boston, Massachusetts, United States–––
Customer experience management is enabled by AI and automation software.
2016Singapore, Singapore–USD 535.58 K153
Outsourced sales and marketing services are provided globally by MarketStar.
1988Ogden, Utah, United States–––
IT suite services including digital transformation and AI are provided.
1996Plano, Texas, United StatesUSD 77.5 MUSD 83.7 M5,798
Firstsource is recognized as a global business process management partner.
2001Mumbai, Maharashtra, IndiaUSD 35 MUSD 1.02 B24,750
Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track β€” from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • βœ“
    Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • βœ“
    Full access to every database India & global coverage, advanced filters and rich profile details
  • βœ“
    Always-on access from your team account Single premium plan for everything you see on the portal

Frequently Asked Questions about Conversion

Conversion was founded in 2007.

Conversion is headquartered in Cholsey, United Kingdom. It is registered at Cholsey, Oxfordshire, United Kingdom.

Stephen Pavlovich is the current CEO of Conversion. They have also founded this company.

Conversion was founded in 2007 in Cholsey, United Kingdom, by Stephen Pavlovich, who serves as CEO. Customer experience services are delivered by the company, with operations focused on enhancing client interactions across sectors. The firm is headquartered in the UK, supporting businesses through tailored solutions in experience management. Domain conversion.com is utilized for online presence, and activities remain centered on service provision without specified global expansions.

Conversion offers CRO Services, Personalization, Product Experimentation, and UX Research.

Conversion has 1 investor. Key investors include Sideshow Agency.

Conversion operates through Conversion Factory Ltd..

Yes. Conversion was acquired by Sideshow in August 2020.

Explore millions of companies β€” effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals β€” all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available