Cowboy

Brussels, Belgium Founded: 2017 • Age: 9 yrs
Electric bicycles with integrated batteries and displays are developed.
Annual revenue - Latest available
Total funding $142.6M 9 rounds
Employees - Tracked headcount
Investors 17 Known backers
Products 4 Services tracked
Competitors 7 Brand Intelligence

About Cowboy

Cowboy is a company based in Brussels (Belgium) founded in 2017 by Tanguy Goretti, Adrien Roose, and Karim Slaoui. Cowboy has raised $142.62 million across 9 funding rounds from investors including Bird, Exor and HCVC. Cowboy offers products and services including Classic E-bike, Cruiser E-bike, Cross E-bike, and Accessories. Cowboy operates in a competitive market with competitors including Ahooga, Yoda, Specter, Cesano Mobility Group and Swyff, among others.

  • Headquarter Brussels, Belgium
  • Founders Tanguy Goretti, Adrien Roose, Karim Slaoui
  • Sectors
    Transportation, Automotive & Logistics
  • Email
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  • Phone
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  • Website
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  • Legal Name Cowboy Sa
Operational Areas
Transportation, Automotive & Logistics → Automotive Technology & Mobility Solutions Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $142.62 M (USD)

    in 9 rounds

  • Latest Funding Round
    $1.1 M (USD), Debt – Conventional

    Sep 04, 2024

  • Investors
    Bird

    & 16 more

  • Employee Count
    Not available
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Products & Services of Cowboy

Cowboy offers a comprehensive portfolio of products and services, including Classic E-bike, Cruiser E-bike, Cross E-bike, and Accessories.

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Category locked
Primary

Urban e-bike with adaptive power for daily commuting.

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E-bike designed for leisure with theft detection features.

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Adventure e-bike offering suspension and extended battery range.

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Components like adaptive power kits for enhanced riding.

People of Cowboy

Headcount 10-50
Employee Profiles 33
Employee Profiles
People
Adrien Roose
Founder & CEO
People
Charles Van Haverbeke
Chief Revenue Officer (cro)
People
Philippe Dingemans
International sales coach
People
Eloise Martin
Brand & Partnerships Lead

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Funding Insights of Cowboy

Cowboy has successfully raised a total of $142.62M across 9 strategic funding rounds. The most recent funding activity was a Debt – Conventional round of $1.1 million completed in September 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Cowboy

Cowboy has secured backing from 17 investors, including institutional, venture fund, and angel investors. Prominent investors backing the company include Bird, Exor and HCVC.

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Venture Fund
Institutional
Angel
Investor Description Founded Year Domain Location
Venture capital investments in technology startups and entrepreneurs.
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Venture capital investments are made in innovative, future-oriented companies.
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Investment strategies for European early-stage venture capital are provided.
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Investor details for Cowboy

Investor domains, locations, round participation, and complete history require an active premium plan.

  • Investor domains
  • Investor locations
  • Funding rounds
  • Participation history

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Investments & Acquisitions by Cowboy

Investments
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Investment portfolio details for Cowboy

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  • Portfolio identities
  • Transaction dates
  • Round details
  • Investment values

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Financial Statements - Cowboy

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Detailed financials for Cowboy

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  • Profit trends
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Cowboy Comparisons

Cowboy Primary company
Description
Electric bicycles with integrated batteries and displays are...
Location
Brussels, Belgium
Founded Year
2017
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for Cowboy

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

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Competitors of Cowboy

Cowboy operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Ahooga, Yoda, Specter, Cesano Mobility Group and Swyff, among others.

Company Name Domain Founded year HQ Location Description
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Electric bicycles are developed for urban mobility by Ahooga.
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Electric bicycles featuring advanced components and app integration are developed.
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Speed pedals are manufactured for high-performance bicycles.
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Produces high-quality multi-category electric bicycles.
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Develops and sells electric bikes and conversion kits for bicycles.
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Detailed competitors of Cowboy

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  • Domains and locations
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Latest news on Cowboy

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Complete news archive for Cowboy

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  • Source and publication date
  • Older coverage
  • Brand-specific news history

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Frequently Asked Questions about Cowboy

Cowboy was founded in 2017 and raised its 1st funding round 1 year after it was founded.

Cowboy is headquartered in Brussels, Belgium. It is registered at Brussels, Brussels-capital Region, Belgium.

Adrien Roose is the current CEO of Cowboy. They have also founded this company.

Cowboy is a funded company, having raised a total of $142.62M across 9 funding rounds to date.

The company was founded in 2017 and is headquartered in Brussels, Belgium. Operations focus on the development of electric bicycles equipped with lithium-ion batteries, LCD displays, and related features. A companion mobile application is provided for both Android and iOS platforms to support user interaction. The sector involves urban mobility solutions through hardware and software integration.

Cowboy's top competitors include Ahooga, Specter and Yoda.

Cowboy offers Classic E-bike, Cruiser E-bike, Cross E-bike, and Accessories.

Cowboy has 17 investors. Key investors include Bird, Exor, HCVC, Cypress Capital, and Index Ventures.

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